Key Responsibility Areas (KRA): Digital Marketing & Branding Manage company pages on LinkedIn, Instagram, and other social platforms. Run paid and organic campaigns to generate qualified leads. Design posts, reels, and creatives related to crane operations, deployment, and achievements. Content Development Create digital brochures, presentations, and case studies. Draft emailers, proposals, and marketing materials. Lead Engagement & Client Interaction Make follow-up calls to digital inquiries or leads generated from campaigns. Engage with potential clients to explain offerings and schedule meetings. Maintain and share inquiry status with management. Send Email and Generate Enquiries Office Coordination & Support Tasks Support admin or logistics team during critical periods (documentation, follow-up, etc.). Maintain record of marketing materials and vendor coordination.
Key Responsibility Areas (KRA): Digital Marketing & Branding Manage company pages on LinkedIn, Instagram, and other social platforms. Run paid and organic campaigns to generate qualified leads. Design posts, reels, and creatives related to crane operations, deployment, and achievements. Content Development Create digital brochures, presentations, and case studies. Draft emailers, proposals, and marketing materials. Lead Engagement & Client Interaction Make follow-up calls to digital inquiries or leads generated from campaigns. Engage with potential clients to explain offerings and schedule meetings. Maintain and share inquiry status with management. Send Email and Generate Enquiries Office Coordination & Support Tasks Support admin or logistics team during critical periods (documentation, follow-up, etc.). Maintain record of marketing materials and vendor coordination.