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3.0 - 8.0 years
5 - 11 Lacs
Coimbatore
Remote
Managing the Marketo operations Managing the campaigns for events and product marketing along with daily campaigns Managing end to end admin for Marketo Required Candidate profile Marketo certified Perks and benefits Work from home and working for Amazon
Posted 2 months ago
7.0 - 12.0 years
10 - 15 Lacs
Bengaluru
Work from Office
The Opportunity We re hiring a Talent Marketing Manager for APJ, based in Bangalore, to lead regional execution of talent marketing strategies. Think of this as a B2B demand generation role, where your product is a career at Okta, and your target audience is top technical and go-to-market talent across APJ. This is a hands-on, high-impact role. You ll plan and execute events, campaigns, and content strategies that drive qualified candidate leads and elevate our presence across key APJ markets. You ll partner closely with Recruiting, Employer Brand, and Marketing teams to turn global brand strategy into local action, and you ll be accountable for the performance and outcomes of the programs you deliver. What will you do You ll work on building Okta s talent brand with marketing strategies, campaigns, and content. You ll support in delivering a world-class candidate experience with end-to-end engagement. You ll generate leads from marketing campaigns and ensure the success of such initiatives, and report the ROI You ll identify and implement events, such as conferences, career fairs, webinars, meetups, and hackathons, to help us stay at the forefront of our desired candidates minds. You ll partner with Marketing Communications to roll out any communications that build on our employer brand. Including referrals and internal mobility You ll work closely with your Global Talent Marketing and Recruiting team to gain a clear view of hiring needs and help address challenges through marketing and talent attraction initiatives. You ll support the creation of monthly reports tracking key events and their performance. You ll partner with external vendors and internal stakeholders to bring our programs to life. Lead multiple strategic initiatives and projects, scaling them from concept to delivery in partnership with internal teams. Manage editorial calendar for publishing across different regional employer brand-focused social properties. Manage hiring personas to update campaign targeting across social platforms to evolve personas as the business changes. With compelling copy you've drafted and designed, create visually impactful content for social media, ads, emails, videos, etc. What you will bring: 7+ years of experience in marketing, with a strong track record of driving programs in fast-paced, dynamic environments. Expertise in partnering with global teams across multiple time zones Should have worked with teams across the organization to deliver programs Impressive interpersonal and collaboration skills Ability to innovate and think beyond the ordinary Experience with Marketo or a similar marketing automation platform Experience with Canva, Photoshop, or similar design and editing software Experience using a CRM and segmentation Can-do attitude with proven experience creating campaigns from conception to completion
Posted 2 months ago
7.0 - 12.0 years
12 - 16 Lacs
Bengaluru
Work from Office
Okta is looking for a Marketing Operations Manager to join the Marketing Data Operations and Technology team. Okta has ambitious growth plans and is striving for operational excellence across the underlying marketing technology infrastructure to support the wider go-to-market organization. This role will be instrumental in optimizing our marketing automation and CRM processes, ensuring data integrity, and driving lead lifecycle management operations. You will work closely with various teams across the organization (including Marketing Automation, Business Technology, and Digital Marketing) to maintain and optimize Okta s Marketing Operations infrastructure. Our ideal candidate will be a creative problem-solver with a strong technical aptitude and a passion for leveraging our tools to help solve business problems. This role will be reporting into the Sr. Manager, Marketing Operations. Job Duties And Responsibilities : Oversee Marketo and Marketo integrations as a subject matter expert (including tool provisioning, supporting internal security initiatives, monitoring Marketo system health, and engaging with Marketo technical support teams). Develop and maintain comprehensive documentation including technical architecture, business requirements, and data dictionaries. Support and troubleshoot third party integration setup and dataflow into Marketo such as paid media, webinar platforms (On24, BrightTalk etc.), content syndication vendors, and more. Lead tool technical support and drive tool optimization in Marketo integrated systems, including Splash, 6sense, Folloze, and more. Routinely audit, optimize, and manage the core operational processing programs and architecture within Marketo. Partner closely with the Marketing Automation & Analytics team to ensure that data collection and data transfer across Marketo and the Marketing Technology ecosystem support the marketing needs. Partner closely with Legal & Privacy to manage Marketo privacy and compliance programs through audits, updates, and documentation. Support extended teams like Marketing and Business Technology with Marketing Operations initiatives and inquiries. Skills & Experience: To successfully undertake this role, the individual will be expected to have: 7+ years relevant Marketing Operations experience at a fast-growing B2B SaaS company Required: 5+ years of experience of managing and working with Marketo at an admin capacity - Marketo Certified Expert preferred Required: Strong critical thinker and problem solver, with an eye for detail Required: Proven ability to collaborate effectively across functionally and geographically distributed teams Required: Experience of working with business stakeholders to understand existing workflows, business requirements and translate this into solution design and delivery. Required: Exceptional written and verbal communication skill with the ability to convey technical information in a clear and concise manner Preferred: Experience of working with Salesforce (preference for candidates who have worked directly with systems integrations with Salesforce). Candidates should be comfortable with the core Salesforce Object models Preferred: Candidates with exposure to a range of Marketing Technology applications: For example: Sales outreach platforms: Such as Outreach / SalesLoft. ABM platforms: Such as 6Sense / Folloze. Event tech platforms: such as On24 / BrightTalk / Rainfocus Data Enrichment Tools: Such as Leadspace/ Clay / ZoomInfo / Clearbit "This role requires in-person onboarding and travel to our Bengaluru, IN office during the first week of employment."
Posted 2 months ago
4.0 years
0 Lacs
Gurgaon, Haryana, India
On-site
Join Us! At Google Operations Center we help Google users and customers solve problems and achieve their goals—all while enjoying a culture focused on improving continuously and being better together. We work hard, we play hard, and we want you to join us! As a Tech Process Specialist, you will serve as a vital member of moving a program from conception to completion. You will leverage your expertise in marketing automation to influence best practices, streamline production and execution, and optimize program performance. You’ll be responsible for building components essential to the program including emails, landing pages, campaigns and forms. You’ll collaborate with delivery managers to ensure the accuracy of final deliverables and troubleshoot potential discrepancies. As a Tech Process Specialist, you will be responsible for increasing email marketing success by developing, building promotional mailers, landing pages and testing email communications. Position Responsibilities Provide strategic best practices and recommendation for marketing programs Produce campaign assets including emails, landing pages, and forms within a marketing automation WYSIWYG editor Create campaigns to support different marketing initiatives including nurture programs, lead scoring, event promotion, and data management Ensure the accuracy and continuity of existing and newly created programs Translate and communicate technical concepts to internal teams Interpret non-technical initiatives into technical solutions Provide campaign performance results in comparison to industry and internal benchmarks Collaborate with teammates to continuously optimize output and program performance To carry out campaign reviews, complete campaign management, comprehensive campaign insight, final campaign inspections across the board, and module lead reviews. Clearly comprehend how to assign tasks in accordance with project requirements. Having good communication skills in order to communicate with stakeholders. Technical knowledge of HTML and CSS must be there for email development. Proficient in front-end development and the creation of responsive emails, table-based layouts, and mobile responsive. Problem-solving abilities and willingness to collaborate with team members. By offering constructive solutions and actively participating in finding resolutions. Must have a good knowledge of excel to perform the data management documentation part. Familiarity with email marketing and marketing automation technology. Troubleshoot HTML, CSS, and other performance issues. Create/modify email templates and existing campaigns. Allocating work to team members, review work in different phases, help/solve team members issues whenever required. Ensures the automation of code with keeping in mind the reusability of code (Code globalization and optimization) which can save efforts/TAT and can be used in different programs/campaigns. Skills Email Marketing Specialist HTML CSS Javascript Figma Sketch PhotoShop AMP Dynamic Emails Minimum Requirements 4+ years experience in marketing automation tools such as Eloqua, Marketo, Marketing Cloud, etc. 4+ years of HTML and/or CSS experience (develop the HTML code from scratch) Valuable teammate that contributes to overall success but also able to work independently, is detail oriented and solution-driven Preferred Qualifications Preferred qualifications Having as many of these specific qualifications is a plus, but transferable skills/experiences may be equally valuable: Certified in marketing automation tools Experience working with code developing tools such as Dreamweaver Having a good presentation Skill to demonstrate project outcomes Highly analytical, with a track record of being a strong problem solver Presenting to business stakeholders, and driving value for the business Understanding of marketing operations, processes, business requirements. Comfortable operating in a fast-paced, deadline-driven environment with rapidly changing priorities and a high volume of projects Benefits We support you with competitive wages and comprehensive health care including medical, dental and vision coverage We support your family with gender-neutral baby bonding leave, 26 week birth-parent maternity leave, and generous life, accident and disability insurance minimums We support your teams with free daily lunch, fully stocked micro-kitchens, and culture clubs and employee resource groups that let you share what you care about At the Google Operations Center, we don't just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our products, and our community. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know. Show more Show less
Posted 2 months ago
8.0 years
0 Lacs
Bengaluru, Karnataka, India
Remote
Location: India (Remote or Office-Based) Reports to: Director, Marketing Operations Leader Position Overview: Gainwell is seeking a Marketing Operations Manager to oversee the execution and optimization of digital marketing operations. This role will manage marketing automation, campaign execution, lead data integrity, and performance tracking, ensuring smooth operations and reporting for marketing initiatives targeting the US public health and Medicaid sector. The ideal candidate will have strong technical expertise in marketing automation (Marketo, HubSpot, Eloqua), CRM systems (Salesforce), data-driven marketing operations, and campaign execution. This role will serve as the operational backbone of the marketing team, ensuring campaign efficiency, accurate reporting, and seamless execution across digital channels. ________________________________________ Key Responsibilities: Marketing Automation & Campaign Execution Manage and execute campaigns using marketing automation platforms (Marketo, HubSpot, Eloqua). Set up, test, and troubleshoot email marketing campaigns, nurture workflows, and landing pages to drive engagement and conversions. Ensure seamless lead management, scoring, and routing in collaboration with sales and field marketing teams. Optimize campaign workflows and automation sequences to improve efficiency and performance. Data Integrity, Reporting & Performance Tracking Ensure data integrity in marketing automation and CRM platforms, maintaining clean and accurate lead records. Build and maintain marketing performance dashboards using tools such as Salesforce, Power BI, or Google Analytics. Track and analyze campaign performance, providing insights and recommendations to improve ROI and lead conversion. Support multi-channel attribution modeling to optimize budget allocation across digital marketing channels. Process Optimization & Cross-Functional Collaboration Identify and implement process improvements in marketing operations, enhancing efficiency and automation. Work closely with Field Marketing, Product Marketing, and Content teams to ensure campaign goals align with business objectives. Support marketing tool integrations and troubleshoot technical issues related to CRM, analytics, and automation platforms. Assist with ABM campaign execution, ensuring highly targeted outreach to key state accounts. ________________________________________ Qualifications & Experience 5–8 years of experience in marketing operations, digital marketing, or marketing automation management. Hands-on experience with marketing automation platforms (Marketo, HubSpot, Eloqua) and CRM systems (Salesforce,). Strong knowledge of Account-based Marketing data management, segmentation, lead scoring, and workflow automation. Experience in tracking, reporting, and analyzing marketing performance metrics using Google Analytics, Tableau, Domo, Power BI, or similar tools. Ability to work cross-functionally with sales, marketing, and IT teams to optimize processes and improve campaign effectiveness. Strong problem-solving skills with an analytical mindset and attention to detail. Knowledge of public sector or healthcare marketing is a plus but not required. Show more Show less
Posted 2 months ago
6.0 years
0 Lacs
Bengaluru, Karnataka, India
On-site
Summary Gainwell is seeking a Copywriter to craft engaging, high-impact content for website copy, ad campaigns, social media posts, and internal communications. This role will focus on writing clear, concise, and persuasive content that supports marketing initiatives and enhances Gainwell’s digital presence. The ideal candidate has a strong B2B writing background, excellent attention to detail, and the ability to write for different platforms and audiences while maintaining brand consistency Your role in our mission Website & Digital Marketing Copywriting (40%) Write and optimize website content, landing pages, and digital ad copy to improve engagement and conversions. Ensure all digital content is SEO-friendly and aligns with Gainwell’s brand voice. Collaborate with designers to ensure cohesion between visual and written content. Social Media & Campaign Messaging (30%) Develop LinkedIn, Twitter, and other social media content targeting healthcare and public sector audiences. Create copy for paid ad campaigns, email marketing, and display ads. Write scripted video content to support multimedia production efforts. Internal Communications & Editorial Support (30%) Assist with internal newsletters, employee communications, and corporate messaging. Support HR and leadership teams in developing employee engagement content. Provide proofreading and editing support for key business materials. Required Qualifications: 3–6 years of experience in copywriting, content marketing, or digital marketing writing. Strong understanding of SEO, digital advertising, and social media content creation. Ability to adapt writing style for different platforms and audiences. Excellent attention to detail and ability to write error-free content. Preferred Qualifications: Experience writing for public sector, healthcare, or enterprise B2B audiences. Knowledge of email marketing best practices and automation tools (HubSpot, Marketo). Show more Show less
Posted 2 months ago
4.0 years
0 Lacs
Hyderābād
On-site
Job Description Summary We are looking for a Software Engineer (Salesforce) to lead the growth of GE Electrification Software Salesforce environment in supporting Commercial IT systems and tools. You will be responsible for the design, development, implementation, and support of elegant solutions in our Salesforce platform. You will join the enterprise application engineering team to debug, resolve critical issues and improve the overall system stability and increase platform utilization across Sales, Marketing, Service, Finance, and commercial organization. The ideal candidate has a background in sales, marketing, and customer service systems, has proven success as a Salesforce developer, and has the desire to be a thought-leader on a quickly growing team. Job Description Roles and Responsibilities: Lead analysis, design, development, unit test and deployment on Salesforce classic and lightning platforms as part of Agile cadence. Work on user stories, data loads, minor/major enhancements in partnership with business and product owners. Work on production incident debugging, analysis, bug fixes and deployment. Responsible for the overall platform health, sustenance, governance, and standards adherence with a goal to reduce technical debt and 80% utilization of out of the box Salesforce features. Define and incorporate best-in class governance and standard practices on the platform profiles, permission sets, naming conventions, license utilization, duplicate record avoidance and business self-service features. Build salesforce developer and operational technical guides, patterns, and best practices to towards building/maintaining a sustainable Salesforce platform. As platform consultant on various projects through successful implementation Qualifications/Requirements: BS/MS degree in Computer Science or related technical field involving coding or equivalent work/technical experience. 4-5 years' experience as a Salesforce Developer in Sales and Service Cloud. 3+ years of experience with HTML/CSS/JAVASCRIPT for LWC Experience working on development of Sales Cloud instances for mid-market or enterprise size companies. Strong proficiency with Force.com Platform skills (Apex, Lightning (LWC, Aura), SOQL, Unit Testing, Visualforce, Flows, Triggers) Experience with Salesforce sites and Communities. Experience integrating Salesforce with external systems (REST & SOAP API, JSON, etc.) Experience using Apex Data loader. Knowledge of Salesforce platform best practices, design guidelines and governor limits Experience using CI/CD Flosum tool. Desired Characteristics: Salesforce Platform Developer I certification and Salesforce Admin certification Working towards System Architect certification Experience working on integrations with (e.g., Marketo, Outreach, LeanData, ERP, Pramata, Flexera, Oracle CPQ) Desire for continuous learning and certification in new tools Excellent communication, documentation, and organizational skills. Has experience defining Salesforce Org. Best practices, Governances, Industry Standards and being an evangelist and adherence champion. Second shift in IST time zone. Business Acumen: Demonstrates the initiative to explore alternate technology and approaches to solving problems. Skilled in breaking down problems, documenting problem statements and estimating efforts. Ability to analyze impact of technology choices. Skilled in negotiation to align stakeholders and communicate a single synthesized perspective to the scrum team. Shift : This position requires candidate to work in second shift (1:00 PM – 10:00 PM IST) Additional Information Relocation Assistance Provided: Yes
Posted 2 months ago
0 years
0 Lacs
Chennai, Tamil Nadu, India
Remote
When you join Verizon You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife. What you’ll be doing… As a part of the AI, Martech, and Personalization team, you’ll act as a bridge between marketing, data, and development teams. You’ll play a part in our mission to drive data-powered marketing by enabling segmentation, automation, and dynamic personalization.. This is your chance to be a vital part of an innovative, fast-moving team where your ideas and technical expertise drive success. The Martech & Personalization Specialist works to connect platform capabilities and data to marketing use cases. As a data-driven team member, you’ll work closely with data, development, analytics, AI, marketing, and other partners to build, implement, and maintain solutions to support personalized journeys and experiences. You’ll be working on identity resolution, real-time events, and data flows, working with cross-functional teams to ensure real-time behaviors and data needed to power campaigns is available and high-quality. You’ll have an in-depth functional understanding of customer data platforms (CDPs) and marketing automation platforms and a strong understanding of digital marketing. Additionally, you’ll be working hands-on to configure the platforms, support complex campaigns, and enable new functionality. As Martech & Personalization Specialist, you’ll be expected to create technical documentation, translate business needs into technical user stories for development, and manage and assist with UAT. You’ll also be expected to enter and manage trouble tickets, and assist with monitoring data flows. The ideal candidate is proficient in technical problem-solving but also has a business-oriented vision. You understand how operational roles solve everyday business needs. Responsibilities Include Working with internal teams to understand business requirements for personalization and segmentation use cases, then translating them into technical specification documentation and writing technical user stories for development teams. Collaborating closely with cross-functional teams, including Analytics, AI&D, Business Intelligence, and Enterprise Architecture, to identify and document data requirements and implement effective and compliant data collection strategies like tagging, streaming, or batch delivery. Documenting architecture, data flows, processes, and configurations across the tech stack. Maintaining a data dictionary for marketing automation platform and CDP. Assisting with CDP and marketing automation platform configuration to capture, integrate, manage, and activate customer data for marketing campaigns. Participating in User Acceptance Testing (UAT) for personalization use cases and other activities. Actively monitoring and troubleshooting data collection, data pipelines, and connector issues across the tech stack, ensuring the integrity and reliability for data delivery. Entering and managing trouble tickets for platform performance or data collection issues across the entire stack with internal and external support teams. Monitoring and optimizing platform performance. Communicating project status, timelines, deliverables, and roadblocks to partners and team members. Testing and enabling AI and Machine Learning features, built by internal teams or embedded within the platforms, to evolve platform capabilities. Partnering with internal SMEs to create, document, and maintain data governance practices, ensuring data quality, integrity, and compliance with privacy regulations (e.g., GDPR, CCPA). Contributing to standards and best practices, fostering consistency and efficiency. Providing training and support to internal stakeholders. Providing recommendations for business process redesign and best practices; creating documentation as needed. Establishing strong relationships with internal stakeholders and partners Stay up to date with industry trends, best practices, and emerging technologies related to customer data management and personalization. You’ll Need To Have Bachelor’s degree in digital marketing, marketing, or a related field. 2 or more years of relevant work experience. Hands-on experience working with customer data platforms (like Adobe Experience Platform), marketing automation platforms (like Marketo or Eloqua), or sales CRMs. 2 or more years experience with digital marketing. Significant experience leveraging front-end technologies such as Javascript in the context of marketing technology platforms Ability to meet deadlines, manage multiple projects simultaneously, and to work in a fast-paced, dynamic, customer and team-oriented work environment. Strong problem-solving skills and the ability to make data-driven decisions. Great communication skills, you can translate business needs to technical teams and visa versa. Even Better If You Have Experience with data architecture and customer data modeling. Adobe Real Time CDP Developer Expert Certification or Adobe Real Time CDP Business Practitioner Professional Certification . Marketo Expert Certification. Experience Adobe Experience Platform B2B RTCDP, Marketo Engage, Adobe Journey Optimizer, Adobe Target, and Adobe Launch. Extensive experience working with APIs (REST, webhooks, SOAP, etc.) Significant experience working with large datasets and working with query languages such as SQL Understanding of SDK implementations. If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above. #VBGDXP Where you’ll be working In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager. Scheduled Weekly Hours 40 Equal Employment Opportunity Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to race, gender, disability or any other legally protected characteristics. Show more Show less
Posted 2 months ago
7.0 years
0 Lacs
Orissa
Remote
TL;DR: We’re hiring a Director of Demand Generation to lead enterprise-focused, AI-powered, full-funnel campaigns that create and accelerate qualified pipeline. This is a strategic and hands-on role for someone who thrives on performance metrics, integrated storytelling, and building GTM systems that scale. This role is a true partner to Sales—working lockstep on building new pipeline, expansion strategies, and sales enablement through integrated campaigns. With a category-defining AI optimization platform and global industrial leaders as customers, we need a high-velocity, AI-savvy Director of Demand Generation to build the digital engine that fuels our entire go-to-market funnel. This role isn’t just about MQLs—it’s about full-funnel, inbound-led growth that directly maps to pipeline and revenue. You’ll architect and execute a holistic, verticalized demand engine—from first click to closed won. If you’ve scaled ABM campaigns, led enterprise SaaS growth engines, and have the tech chops to leverage AI-driven workflows and ops infrastructure, we want you to lead the next phase of our marketing evolution. This is remote, ideally based in North America or Europe About us: At Imubit, we’re not just optimizing industrial processes—we’re redefining how entire industries operate. As the pioneer of Closed Loop AI Optimization (AIO), we are leading the charge in transforming refining, chemical, cement, and mineral mining plants with AI-driven automation. Our Optimizing Brain™ Solution puts the power of AI directly into the hands of engineers, enabling them to build and deploy their own multipurpose models to unlock new levels of efficiency, profitability, and sustainability. Seven of the top ten U.S. refiners trust Imubit, with our solution deployed in over 90 high-value applications, delivering real-time process optimization that drives margins, reduces emissions, and builds the AI-savvy workforce of the future. Co-founded by a Google Fellow and award-winning data scientist, Imubit brings together domain experts from industry leaders like Exxon, Shell, Holcim, and FLSmidth. Backed by tier-1 venture capital firms such as Insight Partners and Alpha Wave, we are setting a new standard for industrial AI. Our mission is simple but bold: helping the world’s leading industrial companies solve their most complex challenges, maximize long-term profitability, and future-proof their operations in an era of rapid change. If you’re ready to push boundaries and shape the future of industrial intelligence, now’s the time to join us. We are looking for: You, a strategic thinker and tactical executor. You lead with insights, learn through iteration, and obsess over results. You know that demand gen doesn’t stop at the lead—it extends through the entire customer journey, including expansion. You’ll lead account-based marketing (ABM), content marketing, and performance marketing programs that span industries and personas, manage agency and internal partners, and bring curiosity, process rigor, and a strong sense of ownership. You’ve worked in complex B2B environments with multi-stakeholder sales cycles. Now, you’re ready to build the demand generation center of excellence at Imubit. In this role, you will: Own and execute full-funnel demand generation and ABM strategies across paid (Google, LinkedIn, Meta, Email), organic social, and lifecycle marketing. Own and continuously optimize the marketing KPI dashboard, including MQL/SAL/SQL/Won metrics, MQL-to-SQL conversion rates, and cost-per-opportunity calculations utilizing the TOPO Double Funnel. Establish clear KPI definitions, cohort-based measurement standards, and maturity tracking (e.g., lead aging, Q-lag adjustments) to ensure accurate performance evaluation across quarters' Marketing KPIs Overview. Translate funnel insights into strategic investments by identifying underperforming conversion stages and re-allocating budget across paid/organic/ABM channels accordingly. Model and track marketing-led ARR growth, spend efficiency (Cost per MQL, per Booking), and forward-looking indicators such as pipeline outlook and ASP trends Collaborate with product marketing and subject matter experts to operationalize vertical-specific ABM campaigns. Manage the development of program assets to fuel campaigns and serve as sales tools, track engagement and optimize (webinars, whitepapers, case studies, email messages and so on) Build and manage annual ABM and vertical demand plans aligned to top-line pipeline and revenue goals. Oversee digital agency partners to optimize paid channel performance, budgets, targeting, and attribution. Develop and execute lifecycle marketing strategies to nurture leads and expand existing accounts. Design reporting systems that track true pipeline and multi-touch revenue attribution (not just MQLs). QA back-end tracking systems and continuously improve campaign analytics. Integrate AI into marketing workflows—trigger-based outreach, smart segmentation, and predictive insights. Stay ahead of digital trends and best practices, continually raising the bar on campaign performance. Manage campaign budgets and continuously optimize spend to maximize ROI across programs and channels, and forecast spend. Qualifications & Skills: 7+ years of B2B digital marketing experience with a focus on integrated multi-channel demand generation and ABM. Proven success in scaling pipeline-focused campaigns at enterprise SaaS or tech companies. Experience managing external agencies and internal cross-functional teams. Track record of directly contributing to pipeline and closed revenue. Familiarity with selling into complex buying committees and technical industries. Deep knowledge of multi-channel marketing, lifecycle marketing, and organic social across the full GTM funnel. Demonstrated ability to develop and deploy Gen AI-powered tools and GPTs (e.g., content generation, smart email nurturing, audience segmentation, AI chat-based discovery). Experience in designing smart trigger-based workflows using marketing ops and RevOps platforms integrated with Gen AI models. Adept at interpreting signal-driven behavioral data and turning it into scalable automated marketing journeys and demand playbooks. Expertise in ABM strategy and execution across industries and buyer personas. Strong proficiency with marketing analytics tools (e.g., GA4, HubSpot, Marketo, Salesforce, attribution platforms). Heavy ops background with strong campaign attribution skills. Comfort with AI tooling and workflow automation for intelligent outreach and nurturing, segmentation and personalization, and funnel analytics. Analytical, process-oriented, and detail-obsessed. Excellent communication skills and ability to influence cross-functional stakeholders. Strong curiosity and a genuine desire to partner with Sales and drive their success. Character Traits: Strategic: You connect dots others don’t and build frameworks from noise. Curious: You ask why, test everything, and are never satisfied with the status quo. Driven: You pursue excellence with urgency and focus. Collaborative: You play well with others but don’t wait for instructions. Accountable: You own results and push hard to make the number. Imubit provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Imubit complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Imubit does not accept or retain unsolicited CVs or phone calls and/or respond to them or to any third party representing job seekers. No visa sponsorship is available for this position.
Posted 2 months ago
0 years
0 Lacs
Hyderabad, Telangana, India
Remote
When you join Verizon You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife. What you’ll be doing… As a part of the AI, Martech, and Personalization team, you’ll act as a bridge between marketing, data, and development teams. You’ll play a part in our mission to drive data-powered marketing by enabling segmentation, automation, and dynamic personalization.. This is your chance to be a vital part of an innovative, fast-moving team where your ideas and technical expertise drive success. The Martech & Personalization Specialist works to connect platform capabilities and data to marketing use cases. As a data-driven team member, you’ll work closely with data, development, analytics, AI, marketing, and other partners to build, implement, and maintain solutions to support personalized journeys and experiences. You’ll be working on identity resolution, real-time events, and data flows, working with cross-functional teams to ensure real-time behaviors and data needed to power campaigns is available and high-quality. You’ll have an in-depth functional understanding of customer data platforms (CDPs) and marketing automation platforms and a strong understanding of digital marketing. Additionally, you’ll be working hands-on to configure the platforms, support complex campaigns, and enable new functionality. As Martech & Personalization Specialist, you’ll be expected to create technical documentation, translate business needs into technical user stories for development, and manage and assist with UAT. You’ll also be expected to enter and manage trouble tickets, and assist with monitoring data flows. The ideal candidate is proficient in technical problem-solving but also has a business-oriented vision. You understand how operational roles solve everyday business needs. Responsibilities Include Working with internal teams to understand business requirements for personalization and segmentation use cases, then translating them into technical specification documentation and writing technical user stories for development teams. Collaborating closely with cross-functional teams, including Analytics, AI&D, Business Intelligence, and Enterprise Architecture, to identify and document data requirements and implement effective and compliant data collection strategies like tagging, streaming, or batch delivery. Documenting architecture, data flows, processes, and configurations across the tech stack. Maintaining a data dictionary for marketing automation platform and CDP. Assisting with CDP and marketing automation platform configuration to capture, integrate, manage, and activate customer data for marketing campaigns. Participating in User Acceptance Testing (UAT) for personalization use cases and other activities. Actively monitoring and troubleshooting data collection, data pipelines, and connector issues across the tech stack, ensuring the integrity and reliability for data delivery. Entering and managing trouble tickets for platform performance or data collection issues across the entire stack with internal and external support teams. Monitoring and optimizing platform performance. Communicating project status, timelines, deliverables, and roadblocks to partners and team members. Testing and enabling AI and Machine Learning features, built by internal teams or embedded within the platforms, to evolve platform capabilities. Partnering with internal SMEs to create, document, and maintain data governance practices, ensuring data quality, integrity, and compliance with privacy regulations (e.g., GDPR, CCPA). Contributing to standards and best practices, fostering consistency and efficiency. Providing training and support to internal stakeholders. Providing recommendations for business process redesign and best practices; creating documentation as needed. Establishing strong relationships with internal stakeholders and partners Stay up to date with industry trends, best practices, and emerging technologies related to customer data management and personalization. You’ll Need To Have Bachelor’s degree in digital marketing, marketing, or a related field. 2 or more years of relevant work experience. Hands-on experience working with customer data platforms (like Adobe Experience Platform), marketing automation platforms (like Marketo or Eloqua), or sales CRMs. 2 or more years experience with digital marketing. Significant experience leveraging front-end technologies such as Javascript in the context of marketing technology platforms Ability to meet deadlines, manage multiple projects simultaneously, and to work in a fast-paced, dynamic, customer and team-oriented work environment. Strong problem-solving skills and the ability to make data-driven decisions. Great communication skills, you can translate business needs to technical teams and visa versa. Even Better If You Have Experience with data architecture and customer data modeling. Adobe Real Time CDP Developer Expert Certification or Adobe Real Time CDP Business Practitioner Professional Certification . Marketo Expert Certification. Experience Adobe Experience Platform B2B RTCDP, Marketo Engage, Adobe Journey Optimizer, Adobe Target, and Adobe Launch. Extensive experience working with APIs (REST, webhooks, SOAP, etc.) Significant experience working with large datasets and working with query languages such as SQL Understanding of SDK implementations. If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above. #VBGDXP Where you’ll be working In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager. Scheduled Weekly Hours 40 Equal Employment Opportunity Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to race, gender, disability or any other legally protected characteristics. Show more Show less
Posted 2 months ago
0 years
0 - 0 Lacs
Shiliguri
On-site
Digital Marketing Job Profile (with Technical Focus for MCA Graduates): Core Responsibilities: Develop and execute comprehensive digital marketing strategies: This includes planning campaigns across various channels (SEO, SEM, social media, email, content, paid advertising, etc.). Search Engine Optimization (SEO) & Search Engine Marketing (SEM): Conduct keyword research, competitive analysis, and technical SEO audits. Optimize website content, structure, and performance for higher organic search rankings. Manage and optimize paid search campaigns (PPC) on platforms like Google Ads and Bing Ads. Data Analysis and Reporting: Track, measure, and analyze campaign performance using web analytics tools (e.g., Google Analytics, Google Search Console). Interpret data to identify trends, derive actionable insights, and optimize campaigns for improved ROI. Create detailed reports and dashboards to communicate performance to stakeholders. Website and Landing Page Optimization: Understand website usability and user experience (UX) to improve conversion rates (CRO). Collaborate with web developers (leveraging MCA skills) to implement SEO recommendations and track technical issues. A/B test various elements of landing pages and website content to enhance performance. Marketing Automation & CRM: Implement and manage marketing automation platforms (e.g., HubSpot, Mailchimp) for email campaigns, lead nurturing, and customer journeys. Utilize CRM systems to manage customer interactions and segment audiences effectively. Content Strategy & Management (with a technical lens): Understand how content management systems (CMS) like WordPress function for publishing and optimizing content. Potentially create and optimize engaging content, including understanding video marketing and basic photo/video editing. Social Media Marketing: Develop and implement social media strategies, including content creation, scheduling, community management, and analytics. AI and Machine Learning in Marketing: Explore and leverage AI tools for optimizing marketing campaigns, predictive analytics, and personalized customer experiences. Technical Problem Solving: Identify and troubleshoot technical issues related to website performance, tracking, and campaign delivery. Cross-functional Collaboration: Work closely with IT, development, sales, and design teams to ensure seamless execution of marketing initiatives. Key Technical Skills for MCA Graduates in Digital Marketing: Given an MCA background, you have a distinct advantage in the following technical areas that are increasingly crucial in digital marketing: Programming & Web Development Fundamentals: Understanding of HTML, CSS, JavaScript: While not necessarily building websites from scratch, knowing these languages helps in understanding website structure, implementing tracking codes, and collaborating effectively with developers. Backend knowledge (e.g., Python, Java basics): This can be highly beneficial for working with APIs, integrating different marketing platforms, or even building custom marketing tools. Database Management (SQL, NoSQL): The ability to query and manage data is invaluable for advanced analytics, customer segmentation, and personalized marketing efforts. Content Management Systems (CMS): In-depth knowledge of platforms like WordPress, Drupal, or Joomla, including their technical aspects and optimization capabilities. Data Analytics & Business Intelligence: Advanced Web Analytics Tools: Proficiency in Google Analytics 4 (GA4), Google Tag Manager (GTM) for implementing tracking, and other analytics platforms. Data Visualization Tools: Experience with tools like Tableau, Power BI, or even advanced Excel for presenting insights effectively. Statistical Analysis: A solid grasp of statistical concepts for interpreting data, running A/B tests, and making data-driven decisions. Big Data Concepts: Understanding how to work with and derive insights from large datasets. Search Engine Optimization (SEO) Tools & Concepts: Technical SEO: Deep understanding of website architecture, crawlability, indexability, site speed optimization, schema markup, and other technical factors affecting search rankings. SEO Tools: Expertise in using tools like SEMrush, Ahrefs, Moz, Screaming Frog for comprehensive SEO analysis. Marketing Automation & CRM Platforms: Technical proficiency in configuring and managing platforms like HubSpot, Salesforce Marketing Cloud, Marketo, Pardot, etc. Understanding API integrations between marketing platforms and other business systems. Cloud Computing (Basic understanding): Knowledge of cloud platforms (AWS, Azure, GCP) can be helpful when dealing with website hosting, data storage, or deploying marketing applications. Artificial Intelligence (AI) & Machine Learning (ML) Concepts: Understanding the basics of how AI/ML models work and their applications in marketing (e.g., predictive analytics, content personalization, chatbot development). Potentially even some exposure to ML libraries (e.g., Python's scikit-learn) for building simple models or understanding data science outputs. Pls call 8250041273 Job Types: Full-time, Permanent Pay: ₹20,000.00 - ₹25,000.00 per month Benefits: Cell phone reimbursement Health insurance Provident Fund Schedule: Day shift Morning shift Work Location: In person Application Deadline: 09/06/2025
Posted 2 months ago
7.0 years
0 Lacs
Gurugram, Haryana, India
On-site
Job Type Full-time Description Why Birdeye? Birdeye is the highest-rated reputation, social media, and customer experience platform for local businesses and brands. Over 150,000 businesses use Birdeye’s AI-powered platform to effortlessly manage online reputation, connect with prospects through social media and digital channels, and gain customer experience insights to grow sales and thrive. At Birdeye, innovation isn't just a goal – it's our driving force. Our commitment to pushing boundaries and redefining industry standards has earned us accolades as one of the foremost providers of AI, Reputation Management, Social Media, and Customer Experience software by G2. Founded in 2012 and headquartered in Palo Alto, Birdeye is led by a team of industry experts and innovators from Google, Amazon, Salesforce, and Yahoo. Birdeye is backed by the who’s who of Silicon Valley - Salesforce founder Marc Benioff, Yahoo co-founder Jerry Yang, Trinity Ventures, World Innovation Lab, and Accel-KKR. What You’ll Do Birdeye is looking for a Business Operations Manager to join our Revenue Operations team in India. Reporting to the Director of Marketing Ops, you’ll be a critical member in the Business Operations (RevOps) projects/tasks along with the revenue operations ecosystem. You will work in alignment with Revenue operations counterparts in the US and Manila. You will also work in close collaboration with cross-functional teams - marketing, sales, BDR/SDR, Business Intelligence, Product, and Systems teams to help streamline Revenue Ops processes, scale the lead-to-deal flow, enhance overall business productivity, and support revenue growth. Responsibilities Own & monitor the end-to-end lead flow and lead management process, ensuring quality leads are getting tracked properly and passed to sales with the full context and clarity required for successful hand-off and follow-up Be the go-to knowledge centre for leveraging Marketing Tech systems and Business/RevOps ops processes to ensure optimal lead-gen flow, lead list handling, campaigns & workflow execution in Hubspot or Marketo and measurement in Salesforce or BI tool. Deliver formal in-depth capability and configuration assessments of marketing data & Marketing Automation solutions. Co-Author the marketing data & technology optimization roadmaps. Identify areas of inefficiency for process and business operational optimization and propose solutions that enable scale and document workflows, content, deliverables, QA processes. Collaborate with Marketing Managers, Marketing data Strategists, BI, & Product Marketers to execute end-to-end marketing ops processes and complex, data-driven marketing programs and automations. Work with leaders in Sales, Marketing, Finance, and Product to ensure we have an accurate view of marketing performance and business contribution. Develop scheduled and incremental reporting with the ability to compile and review raw data, provide insight across all channels, A/B testing’s, and activities and make recommendations and optimizations. Strong understanding of using reporting tools for building and maintaining the Marketing sourced/influence pipeline, Lead-lifecycle reporting, campaign attributions and other ad-hoc campaign reporting and dashboards that highlight important marketing performance metrics. Hands-on problem solver with proven Business technical background & acumen to troubleshoot and solve sophisticated problems with Business Ops & RevOps. Requirements 7+ years of RevOps / Business Ops experience, preferably in SaaS Degree in Business or related field Ability to operate autonomously with demonstrated experience, knowledge, and expertise within SaaS / Enterprise Software. Startup experience is a plus. Strategic thinker with the ability to glean insights from processes, data, sales team feedback, industry best practices, continuous personal development, etc. to develop improved strategies Strong understanding and experience with both highly transactional, inbound, inside sales models, and mid-market/Enterprise inside and field sales models. Strong working knowledge of Salesforce.com, Hubspot or Marketo and any other marketing automation tools, including best practices for use, integrations, and reporting. Proven record of developing and implementing tactical initiatives that improve marketing productivity, and conversion rates LeanData Knowledge is a plus Strong project and program management skills. Intimate knowledge of lead automation and follow-up best practices, outbound lead generation, and reporting/analytics Expert communication skills, with experience building presentations and analyses for presentations to the senior leadership team. Show more Show less
Posted 2 months ago
2.0 - 5.0 years
0 Lacs
Pune/Pimpri-Chinchwad Area
On-site
Company overview: TraceLink’s software solutions and Opus Platform help the pharmaceutical industry digitize their supply chain and enable greater compliance, visibility, and decision making. It reduces disruption to the supply of medicines to patients who need them, anywhere in the world. Founded in 2009 with the simple mission of protecting patients, today Tracelink has 8 offices, over 800 employees and more than 1300 customers in over 60 countries around the world. Our expanding product suite continues to protect patients and now also enhances multi-enterprise collaboration through innovative new applications such as MINT. Tracelink is recognized as an industry leader by Gartner and IDC, and for having a great company culture by Comparably. Position Overview TraceLink is looking for experienced Market Development Representatives to join our Pune-based team. As a MDR you will work together with our global Business Management, Commercial Operations, and Sales team members to intensely research companies, qualify and mature TraceLink’s inbound & outbound leads, and diligently engage prospects in order to organize meetings with Sales and Account Managers. Responsibilities Gather market intelligence and deeply research customer and prospect accounts through public and private data sources Qualify and score inbound leads to identify and prioritize key companies & personas for maximum campaign effectiveness Monitor public information sources to augment accounts, leads, and opportunities with data to enhance prospecting effectiveness Develop personalized strategies for using email, social media, and other channels to engage prospects to increase engagement rates Quickly follow up on marketing campaigns to create and maintain account intelligence briefs for Sales and Account Managers to prepare them for prospect and customer meetings Leverage teammates (Managers, and Sales & AMs) to develop targeted lists, call and email strategies, and messaging to drive opportunities and prospecting activities Work with partners including Finance, Marketing & Sales Operations, and Business Management to enrich, cleanse and triage account data Engage with functions such as Business Management, Marketing, and Sales to understand business priorities Document activity in Salesforce and report qualitative and quantitative results on a weekly basis Qualifications 2-5 years experience in Market Development, Business Development, or similar roles Ability to effectively research, qualify, and react to leads and business opportunities BA/BS or equivalent graduation education. Experience with Salesforce.com, Marketo, or similar applications Excellent knowledge of MS Office (Outlook, Word, PowerPoint, and Excel). Precise, professional communication style through both written and verbal channels Professional, empathetic manner capable of managing time and prioritizing tasks effectively with autonomy Proven experience working closely with cross-functional teams Ability to work in a fast-paced international start-up environment Please see the Tracelink Privacy Policy for more information on how Tracelink processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise your privacy rights. If you have questions about this privacy notice or need to contact us in connection with your personal data, including any requests to exercise your legal rights referred to at the end of this notice, please contact Candidate-Privacy@tracelink.com. Show more Show less
Posted 2 months ago
3.0 years
0 Lacs
Gurugram, Haryana, India
On-site
Job Type Full-time Description Why Birdeye? Birdeye is the highest-rated reputation, social media, and customer experience platform for local businesses and brands. Over 150,000 businesses use Birdeye’s AI-powered platform to effortlessly manage online reputation, connect with prospects through social media and digital channels, and gain customer experience insights to grow sales and thrive. At Birdeye, innovation isn't just a goal – it's our driving force. Our commitment to pushing boundaries and redefining industry standards has earned us accolades as one of the foremost providers of AI, Reputation Management, Social Media, and Customer Experience software by G2. Founded in 2012 and headquartered in Palo Alto, Birdeye is led by a team of industry experts and innovators from Google, Amazon, Salesforce, and Yahoo. Birdeye is backed by the who’s who of Silicon Valley - Salesforce founder Marc Benioff, Yahoo co-founder Jerry Yang, Trinity Ventures, World Innovation Lab, and Accel-KKR. About the Job: The ABM Specialist will support the day-to-day execution and optimization of our ABM programs, enabling full-funnel audience engagement and driving pipeline growth. This role is pivotal in operationalizing our ABM strategy, ensuring effective collaboration between marketing and sales teams, and enhancing personalization across various channels. Key Responsibilities: ABM Program Execution Support overall ABM orchestration to align with go-to-market objectives. Develop and optimize full-funnel audience segmentation for ToFU, MoFU, and BoFU stages, enabling better budget allocation and stage-specific messaging. Personalization and Content Development Create and optimize vertical-specific landing pages, marketing emails, and ad copy. Tailor messaging to resonate with industry-specific personas and accounts. Email Marketing Build vertical-specific email programs in Marketo for top-performing industries. Develop trigger-based email programs using signal and activity insights. Display and Social Advertising Optimize display ad and LinkedIn ad performance, focusing on CTR and CVR improvements. Sales Collaboration Analyze account engagement data and buying signals to generate actionable insights for sales teams. Track and validate sales follow-up on high-priority accounts to ensure timely engagement and sustained program momentum. Reporting and Optimization Continuously monitor and refine ABM campaign performance, sharing insights to enhance ROI and effectiveness. Requirements Experience: 3+ years of experience in ABM, demand generation, or digital marketing, ideally in B2B SaaS or technology sectors. Skills Proficiency in marketing automation tools (e.g., Marketo) and CRM platforms (e.g., Salesforce) and ABM orchestration tools (e.g., DemandBase) Strong understanding of ABM principles, full-funnel marketing, and persona-based messaging. Analytical mindset with the ability to synthesize data into actionable insights. Hands-on experience in executing display ads, LinkedIn ads, and email campaigns. Attributes Results-driven, detail-oriented, and highly organized. Excellent collaboration skills to work across marketing, sales, and demand generation teams. Adaptable and innovative in solving challenges within a fast-paced environment. Why You’ll Join Us At Birdeye, we are relentless innovators driven by a singular goal: to lead our category with unparalleled excellence. We don't just set goals – we surpass them. We're a team of doers who roll up our sleeves and get the job done, delivering on our promises with unwavering dedication. Working here means embracing a culture of action and accountability, where every person is empowered to make an impact. We don't just talk about making a difference – we make it happen. Show more Show less
Posted 2 months ago
4.0 - 6.0 years
0 Lacs
Chennai, Tamil Nadu, India
On-site
Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Software is a choice that can make or break a business. Create better or worse experiences. Propel or throttle growth. Business software has become a blocker instead of ways to get work done. There’s another option. Freshworks. With a fresh vision for how the world works. At Freshworks, we build uncomplicated service software that delivers exceptional customer and employee experiences. Our enterprise-grade solutions are powerful, yet easy to use, and quick to deliver results. Our people-first approach to AI eliminates friction, making employees more effective and organizations more productive. Over 72,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks’ customer experience (CX) and employee experience (EX) software to fuel customer loyalty and service efficiency. And, over 4,500 Freshworks employees make this possible, all around the world. Fresh vision. Real impact. Come build it with us. Job Description The Specialist – Marketing Operations will play a crucial role in supporting the Marketing and Sales teams by managing lead operations, routing, and assignment updates. This role will ensure seamless lead flow and operational efficiency through process support, ticket management, and reporting. The ideal candidate should have experience working with Salesforce and Marketo, strong attention to detail, and the ability to collaborate with cross-functional teams to optimize marketing and sales operations. Key Responsibilities: • Manage lead operations, including lead routing, assignment updates, and enrichment processes to ensure timely and accurate lead distribution. • Handle ticket management by addressing and resolving requests related to lead assignment, campaign execution, and system updates. • Assist in basic reporting and data analysis, helping teams track lead flow, funnel performance, and SLA adherence. • Ensure data integrity and hygiene in Salesforce and Marketo by conducting regular audits and updates. • Work closely with Sales and Marketing stakeholders to refine lead qualification criteria, segmentation, and campaign execution. • Support the implementation of automation workflows to enhance marketing and sales alignment. • Troubleshoot lead-related issues in Salesforce and Marketo, coordinating with IT and RevOps teams for resolution. Qualifications • 4-6 years of experience in Marketing Operations, Sales Operations, or related roles. • Basic proficiency in Salesforce and Marketo with experience in lead management, campaign execution, and reporting. • Strong analytical skills with the ability to interpret data and optimize lead flow processes. • Experience with ticketing systems and handling operational requests. • Excellent communication and collaboration skills to work effectively with cross functional teams. • Ability to troubleshoot issues, suggest process improvements, and support automation initiatives. • Strong attention to detail and ability to manage multiple tasks efficiently. Preferred Qualifications: • Experience with lead routing and enrichment tools like Openprise & Clay or similar. • Familiarity with marketing analytics tools and reporting dashboards. • Understanding of lead scoring, lifecycle stages, and attribution models. Additional Information At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business. Show more Show less
Posted 2 months ago
12.0 years
0 Lacs
Kochi, Kerala, India
On-site
Experience : 8–12 years in digital marketing or related field Job Summary :We are looking for an experienced and strategic Head of Digital Marketing to lead our digital growth initiatives. This role will be responsible for planning, executing, and optimizing all digital marketing channels to drive brand awareness, lead generation, customer engagement, and revenue growth. Key Responsibilities: • Develop and implement a comprehensive digital marketing strategy aligned with overall business goals. • Lead a team of digital marketers, content creators, SEO/SEM specialists, and social media professionals. • Oversee performance marketing campaigns (Google Ads, Meta, LinkedIn, etc.) and optimize ROI. • Drive organic growth through SEO, content strategy, and technical optimization. • Manage email marketing, CRM, marketing automation, and retargeting efforts. • Analyze key metrics (traffic, engagement, conversions, CAC, CLTV) and generate actionable insights. • Own the digital marketing budget and ensure cost-effective execution of campaigns. • Collaborate with product, sales, and creative teams to ensure messaging consistency. • Evaluate and implement new tools, technologies, and trends in the digital space. • Maintain strong vendor and agency relationships to scale campaigns and partnerships. Qualifications: • Bachelor’s or Master’s degree in Marketing, Business, Digital Media, or related field. • Proven track record in managing large-scale digital marketing strategies and teams. • Strong knowledge of all digital marketing channels and performance metrics. • Expertise in tools like Google Analytics, SEMrush/Ahrefs, Meta Business Suite, HubSpot/Marketo, etc. • Hands-on experience with paid digital campaigns (PPC, display, social ads). • Strong analytical skills and data-driven decision-making. • Excellent communication, leadership, and project management abilities. Salary – 50k to 60k Show more Show less
Posted 2 months ago
10.0 years
0 Lacs
Bengaluru, Karnataka, India
On-site
Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Software is a choice that can make or break a business. Create better or worse experiences. Propel or throttle growth. Business software has become a blocker instead of ways to get work done. There’s another option. Freshworks. With a fresh vision for how the world works. At Freshworks, we build uncomplicated service software that delivers exceptional customer and employee experiences. Our enterprise-grade solutions are powerful, yet easy to use, and quick to deliver results. Our people-first approach to AI eliminates friction, making employees more effective and organizations more productive. Over 72,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks’ customer experience (CX) and employee experience (EX) software to fuel customer loyalty and service efficiency. And, over 4,500 Freshworks employees make this possible, all around the world. Fresh vision. Real impact. Come build it with us. Job Description About the Role We are seeking a data-driven and process-oriented Partner Marketing Operations & Analytics leader to join our growing marketing team. In this role, you will be the operational backbone of our partner marketing engine, enabling scale, accountability, and actionable insights across global partner programs. You'll drive systems, programs, reporting, budgeting, and campaign optimization for high-impact go-to-market collaboration with strategic partners, resellers, and alliances. Key Responsibilities Marketing Operations: Build and manage scalable partner marketing processes, systems, and workflows. Ensure seamless project management of co-marketing programs (MDF, campaigns, events, joint launches) through automation and templates. Collaborate with channel sales, finance, and global marketing teams to ensure alignment on partner programs and operations. Analytics & Reporting: Own end-to-end analytics for partner marketing—tracking performance of campaigns, ROI of MDF investments, pipeline influence, and partner-sourced metrics. Create and maintain dashboards that measure program effectiveness, attribution, and funnel conversions by region and by Business segment Present actionable insights and recommendations to senior stakeholders across marketing, partnerships, and sales. Budget & Compliance: Manage partner marketing budgets, co-op/MDF allocation, usage tracking, and reporting. Ensure data integrity, partner compliance, and accurate documentation of activities for internal and external audits. Tech Stack Ownership: Act as the power user for marketing tools such as Allbound, PMC, Power BI, Marketo, Salesforce, and other MDF platforms. Drive enhancements and integrations to support scale and improve partner experience. Cross-Functional Collaboration: Work closely with regional marketing, partner enablement, and operations teams to align metrics and drive consistency. Support partner communications with insights, success stories, program outcomes, effectiveness, and reporting deliverables. Qualifications 8–10 years of experience in marketing operations, partner/channel marketing, or marketing analytics roles. Strong analytical background with fluency in CRM (Salesforce), marketing automation (Marketo, HubSpot), and BI tools (Tableau, Power BI). Demonstrated experience supporting or scaling partner programs and understanding of MDF/co-marketing execution. Proven ability to synthesize complex data into clear, actionable insights. Detail-oriented with strong project management skills and the ability to manage multiple initiatives simultaneously. Excellent communication and stakeholder management skills. Experience working in B2B SaaS, technology, or partner ecosystem environments is a plus. Additional Information At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business. Show more Show less
Posted 2 months ago
0.0 years
0 Lacs
Bengaluru, Karnataka
On-site
- 3+ years of professional non-internship marketing experience - Experience using data and metrics to drive improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience building, executing and scaling cross-functional marketing programs - Experience using Microsoft Excel to manipulate and analyze data - Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion Are you customer obsessed, smart and analytical, strategic yet execution focused, entrepreneurial, and passionate about e-Commerce? Do you want to be a part of one of the fastest growing and most innovative e-commerce businesses? Are you interested in working in a high impact role? If yes, this opportunity will appeal to you. Come join Amazon India Growth Initiatives team as a Marketing Manager, and help define the course of marketing key business priorities We are looking for an entrepreneurial, innovative and analytical candidate, who must be able to work at the strategic level (using customer behavior and data to generate uber level strategies for building awareness, engagement & recommendations for our customers) and at the execution level (testing & optimizing campaigns & activation plans – with merchandising tools, automation tools, traffic tools). This candidate will have a strong understanding of all aspects of the product marketing funnel and possess great project management and influencing skills to work across multiple teams to achieve success. The successful candidate will be a strong communicator, great at meeting multiple deadlines, and comfortable with a varied set of software and data. The candidate should also be comfortable engaging with senior leaders in India and worldwide counterparts. Key job responsibilities Own all key traffic drivers for the line of business, and work as an advocate with central traffic and category marketing teams. Possess a deep understanding of all traffic-driving mechanisms (Onsite merchandising, Search, Social media, Push notifications, Performance marketing etc.) and actively engaging in optimization of those channels for the business. Analyze customer cohorts and drive initiatives to improve growth key cohorts. Collaborate with internal teams and brands to drive experiments on brand funded coupons, gamification and influencer marketing. Conduct in-depth analyses to determine program effectiveness, continuously improving programs and site initiatives. Develop the business's style guidelines, merchandising calendar, communications, promotions, and packages for brand promotions. Audit traffic funnel and provide weekly/ monthly insights on gaps to topline goal. Present to senior management externally and internally. Meet business goals while ensuring a top-notch customer experience. Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Posted 2 months ago
8.0 years
0 Lacs
Indore, Madhya Pradesh, India
On-site
About US Systango Technologies Limited (NSE: SYSTANGO) is a digital engineering company that offers enterprise-class IT and product engineering services to different size organizations. At Systango, we have a culture of efficiency - we use the best-in-breed technologies to commit quality at speed and world-class support to address critical business challenges. We leverage Gen AI, AI/Machine Learning and Blockchain to unlock the next stage of digitalization for traditional businesses. Our handpicked team is adept at web & enterprise development, mobile apps, QA and DevOps. Sila, Cuentas, Youtility, Porsche, MGM Grand, Deloitte, Grindr, and Tawk.to are some of the top clients that have entrusted us to enhance their digital capabilities and build disruptive innovations. We believe in making the impossible, possible and we do it literally. Job Summary The ABM specialist will be responsible for developing and executing account-based marketing strategies tailored to our high-value clients and prospects in the IT services and consulting space. This role requires a deep understanding of B2B marketing, particularly within the technology sector, and a proven ability to align marketing initiatives with sales objectives. The ABM Manager will collaborate closely with sales, product teams, and senior leadership to create personalized campaigns that resonate with key decision-makers within target accounts. Key Responsibilities ABM Strategy & Planning: Develop and implement a robust ABM strategy that supports the company’s growth objectives, focusing on high-potential accounts within the IT services and consulting sectors. Collaborate with sales leadership to identify target accounts and tailor marketing strategies to engage these accounts effectively. Create detailed account plans and customer journey maps to drive engagement and conversion. Campaign Development & Execution: Design and execute multi-channel ABM campaigns, including content marketing, digital advertising, webinars, and personalized outreach, specifically tailored to the needs of target accounts. Develop account-specific content that addresses the unique challenges and opportunities faced by clients in the IT services and consulting industry. Coordinate with internal teams to ensure consistent messaging and branding across all touchpoints. Sales Alignment & Collaboration: Work closely with the sales team to ensure ABM strategies are aligned with sales goals and provide actionable insights for account penetration. Participate in account planning sessions and provide marketing support to sales teams to enhance account engagement. Share regular updates on ABM campaign performance and insights with sales and leadership teams. Data & Analytics: Leverage data and analytics to identify target accounts, track engagement, and measure the success of ABM campaigns. Develop dashboards and reporting tools to monitor the performance of ABM initiatives and provide actionable insights for optimization. Conduct in-depth research on target accounts to inform campaign development and personalization efforts. Optimization & Continuous Improvement: Continuously optimize ABM strategies and tactics based on performance data, feedback from sales, and evolving market trends. Experiment with new tools, techniques, and approaches to enhance the effectiveness of ABM campaigns. Stay updated on industry best practices and emerging trends in ABM and B2B marketing within the IT services sector. Budget & Resource Management: Manage the ABM budget, ensuring efficient allocation of resources to maximize return on investment. Coordinate with external vendors and partners to support ABM initiatives as needed. Qualifications Education: Bachelor’s degree in Marketing, Business Administration, or a related field. A Master’s degree is a plus. Experience: 8+ years of experience in B2B marketing, with a strong focus on account-based marketing within the IT services and consulting industry. Demonstrated success in developing and executing ABM strategies that drive revenue growth and enhance client relationships. Experience collaborating closely with sales teams and aligning marketing strategies with sales objectives. Skills: In-depth understanding of ABM principles, strategies, and best practices within the IT services and consulting sectors. Proficiency in marketing automation platforms (e.g., Marketo, HubSpot) and CRM systems (e.g., Salesforce). Strong analytical skills with the ability to interpret complex data and translate it into actionable marketing strategies. Excellent project management and organizational skills, with the ability to manage multiple initiatives simultaneously. Strong communication and interpersonal skills, with the ability to influence and collaborate across teams. Creative thinker with a knack for developing innovative marketing approaches tailored to the IT services industry. Certifications: ABM certification or relevant marketing certifications are a plus. Show more Show less
Posted 2 months ago
0 years
0 Lacs
Chennai, Tamil Nadu, India
Remote
When you join Verizon You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife. What you’ll be doing... The Digital Experience & Platforms team is looking for an individual to be part of its User Acceptance testing team. This role plays an important part in our company’s delivery of quality systems and applications that are used by both our customers and our internal teams. You will be part of a team that will test and certify enhancements made to personalization use cases and other activities. The team is also responsible for performing regression testing and working with GTS to drive defects through to closure. Responsibilities Working with the team to ensure test cases are written in qTest for every release cycle and executed Attend grooming calls as time allows so you become more involved with the project teams Provide input to and shape UAT processes in alignment with industry best practices Provide analysis and metrics for projects and overall release on an ongoing basis Ability to multi-task and prioritize between multiple releases, applications, install activities, and tasks for upcoming releases Working on release days to make sure testing is underway and critical issues are identified before the start of the business day Work with pillar leads and project owners to make sure their projects are being tested as thoroughly as possible Identifies the need for and oversees the implementation of effective tools and approaches to increase sales performance and market share. Communicating project status, timelines, deliverables, and roadblocks to partners and team members. What we’re looking for... Someone who is passionate about the customer experience and who is committed to delivering quality projects. An ideal candidate would be a self-starter that is comfortable working without a lot of supervision. Experience with project management and UX/CX is a plus. Receives broad guidance & is accountable for project or program results. Exercises considerable judgment in developing methods, techniques & evaluation criteria for obtaining results. Work is accomplished without considerable direction. Delegates work to lower-banded team members and vendor resources.. You’ll Need To Have Bachelor’s degree or four or more years of work experience. Four or more years of relevant work experience. Experience balancing multiple software development or automation projects. Experience with Pega platform and understanding of its capabilities Two or more years Wireless/Channel experience Working knowledge of UAT processes Experience with User experience testing approach and tool Strong verbal and written communication and presentation skills Good time management skills with proven ability to meet deadlines. Ability to work independently and demonstrate initiative, make sound business decisions Strong interpersonal and project management skills. In-depth knowledge of Sales Systems, business processes, and Verizon product / service offerings Even Better If You Have Understanding/Experience MarTech Tools - Adobe Analytics/Google Analytics/Marketo Functional knowledge of JIRA, qTest, PMP Certification Thorough understanding of Agile, SQA methodologies and SDLC Thorough understanding of Verizon programs, products, policies and procedures. If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above. #VBGDXP Where you’ll be working In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager. Scheduled Weekly Hours 40 Equal Employment Opportunity Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to race, gender, disability or any other legally protected characteristics. Show more Show less
Posted 2 months ago
5.0 years
0 Lacs
Pune, Maharashtra, India
On-site
Who We Are GT, a leading multi-physics CAE simulation software provider, develops a suite of integrated solutions that guides and accelerates the engineering transformation of today’s products in the transportation, power generation, and industrial equipment industries. At Gamma Technologies, our people are the driving force behind our success. We are looking for Website Designer & Developer who shares our passion for authentic innovation, trusted partnerships, bold decisions and a relentless focus on customer success. What You Will Do You lead the evolution of our digital presence. You will play a key role in building our online community, enabling marketing automation, and supporting a seamless user journey across devices and languages. The ideal candidate will have at least 5 years of experience working with WordPress, building responsive and accessible websites, integrating marketing automation and CRM platforms like Salesforce and HubSpot, and ensuring compliance with global security and privacy standards. Lead the end-to-end design, development, and ongoing management of our WordPress website. Create a seamless, responsive user experience optimized for desktop, tablet, and mobile devices. Develop and maintain secure, scalable, and user-friendly online community portals. Integrate the website with Salesforce and marketing automation platforms such as HubSpot , Marketo, or Pardot to support personalized user journeys and campaign tracking. Implement localization functionality to support multi-language content , regional variations, and global accessibility. Ensure compliance with GDPR and other relevant privacy regulations through proper data handling and user consent mechanisms. Apply state-of-the-art security protocols and follow WordPress security best practices, including routine audits, patch management, and access control. Collaborate with marketing to improve SEO, UX, and conversion performance. Track and analyze website performance using analytics tools and implement data-driven enhancements. What You Will Bring Bachelor’s degree in marketing. Minimum 5 years of professional experience designing and developing WordPress-based websites. Strong front-end development skills in HTML, CSS, JavaScript , and familiarity with PHP . Proven experience integrating with Salesforce and marketing automation tools (HubSpot, Marketo, Pardot, etc.). Ability to design and implement mobile-first, responsive layouts for a wide range of screen sizes and browsers. Experience building gated content , forums , or member-based community areas . In-depth knowledge of web security best practices , GDPR compliance , and data protection requirements. Experience with localization , international SEO , and regional UX considerations. Familiar with tools like Google Analytics , Tag Manager , Search Console , and A/B testing platforms . Preferred Skills: Experience with WordPress and Salesforce Knowledge of accessibility standards such as WCAG 2.1 . Familiarity with content delivery networks (CDNs) and site performance optimization tools . Background in B2B or enterprise SaaS environments. What we Can Offer You Dynamic and highly talented team of experts. The opportunity to bring in your own ideas, implement them and make them accessible to a large customer base. The opportunity to build a professional network in various branches of industry. The primary work location will be our Pune, India office. We’ve adopted a hybrid work policy asking employees to report to the office 3 days per work week. An attractive salary and additional company benefits. We're an Equal Opportunity Employer, dedicated to creating an inclusive workplace for all. Show more Show less
Posted 2 months ago
0 years
0 Lacs
Bengaluru, Karnataka, India
On-site
We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent thats bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com. Looking to jump-start your career? We understand how important the first few years of your career are, which create the foundation of your entire professional journey. At Indegene, we promise you a differentiated career experience. You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry. We are offering a global fast-track career where you can grow along with Indegenes high-speed growth. We are purpose-driven. We enable healthcare organizations to be future ready and our customer obsession is our driving force. We ensure that our customers achieve what they truly want. We are bold in our actions, nimble in our decision-making, and industrious in the way we work. Must Have - Junior Production Associate The roles and responsibilities include the following: Develop HTML pages as per design provided by designer. Ability to adapt latest technologies and implement the same on projects. Development of websites and e-modules as per the requirement by coordinating with designer and Tech team. Responsible to follow the best practices followed in the department regarding - processes, communication (internal & external), project management, documentation and technical requirements like HTML and programming. Strong working knowledge on CSS and CSS3 and HTML4/HTML5. Exposure and basic working knowledge to jQuery. Knowledge on different creative design formats like AI/PSDs. Mentor and review junior web designers. Participate in Internal client calls to understand and discuss proposed solution. Proficient understanding of web markup, including HTML5 and CSS3. Basic understanding of server-side CSS pre-processing platforms, such as LESS and SASS. Strong knowledge of web standards. Proficient understanding of cross-browser compatibility issues and ways to work around them. Familiarity with differences in other HTML5 based views, such as ones in email clients. Knack of adhering to best design practices. Fair understanding of JavaScript programming and DOM manipulation. Good understanding of SEO principles and ensuring that the application will adhere to them. Proficient understanding of code versioning tools, such as{{Git / Mercurial / SVN}} .Veeva certifications are an added advantage .Knowledge on InDesign, Photoshop, and Illustrator tools are added advantages .Desired Profile :Any graduate with years of relevant experience in website responsive design .Good communication skills .Experience in Responsive website development .Expertise HTML5, CSS3, JavaScript/Jquery, Adobe Photoshop is mandatory .Experience in any framework preferably Bootstrap .Experience in any Marketing Automation tool like Marketo / ExactTarget is an added advantage .Good to hav e EQUAL OPPORTUNIT YIndegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidates merit, and qualification. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics .Location s: Bangalore, KA, IN Show more Show less
Posted 2 months ago
2.0 - 7.0 years
1 - 4 Lacs
Bengaluru
Work from Office
Position - Support Engineer Location - Bangalore Key Responsibilities: Serve as the first line of support for Marketing Technology applications . Monitor and respond to incidents, service requests, and application issues in a timely manner Collaborate with internal teams to provide root cause analysis and resolution for recurring issues Escalate complex issues to L2/L3 support teams as necessary, with thorough documentation Maintain support documentation, runbooks, and FAQs to improve team knowledge and response efficiency Participate in support coverage across global business hours (18x5) in coordination with US and India teams Support deployment, testing, and validation efforts for application enhancements and fixes Required Qualifications: 2+ years of experience in an IT application support or technical support role Strong understanding of incident management, issue tracking, and resolution processes Basic coding/scripting knowledge in any programming language (e.g., Java, Python, JavaScript, etc.) Familiarity with engineering principles and ability to understand application architectures Excellent communication and troubleshooting skills Preferred Qualifications: Working knowledge of Eloqua, Salesforce, or Iterable Exposure to Marketing Automation or CRM tools Experience with support tools like ServiceNow, Jira, or similar
Posted 2 months ago
8.0 years
0 Lacs
Kanayannur, Kerala, India
On-site
At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. AEM Architect Experience: Min 8 years of AEM development & design experience Responsibilities: Design and implement solutions based on Adobe Digital stack Lead development for major client projects, including enterprise-level AEM/AEP design and development work. Responsible for System design, application architecture, data design, defining content lifecycles, setup and deployment of production environments while addressing performance and security concerns. Define content model for content/assets using Content Management Systems like AEM. Serve as a technical expert across teams, clients and vendors. Work with alliances and partnerships to ensure deep understanding of the technologies. Act as liaison between business units, technology teams and support teams and collaborate with developers, external vendors and subject matter experts to establish the technical vision. Start POCs and do early risk assessments. Identify system deficiencies and implements effective solutions. Training, Mentoring & Coaching of team members to create a solid implementation team well versed in technical and development methodology of Web Application solutions Research new products and technologies to determine fit with the technology roadmap. Develop project technology strategy by understanding key client objectives; diagnosing and mapping client requirements; articulating solution risks and barriers; recommending project approaches; preparing time and cost estimates; planning full project life cycle. Lead pre sales support activities for Adobe based opportunities and provide solutioning, effort estimation, and preparation of statement of work. Assist in strategic sales efforts from a technical perspective. Suggest alternative technical solutions to meet client requirements more efficiently, and with greater reusability. Knowledge and Skill: 8+ years of Hands-on experience in integration of AEM with other Adobe suite of products, Analytics, Target, Campaign, IO, Launch, Marketo Excellent communication and teamwork skills Experience working on the Latest Adobe Cloud Platform and its SaaS offerings Experience in setting up and configuring DAM system Experience in migration from other CMS to AEM. Experience with AEM version upgrade. Should be able to solution architect Adobe suite of products Should be able to comprehend clients business requirements and provide solutioning which includes AEM and or with a combination of other suite of products(Analytics, Target, DTM, Campaign, Audience Manager) Hands on experience with designing and building AEM components and working with JCR, AEM workflows. Knowledge of using AEM in a cloud environment like Adobe Cloud, AWS, or other Experience with Java, JavaScript, J2EE, CSS and related technologies Experience with front end frameworks such as Angular, React, and Bootstrap. Working knowledge and understanding of the following: Apache, App server logs, RESTful web services, Javascript and jQuery Experience with cross-browser and cross-platform issues (IE, Firefox, Safari, etc.) Familiarity with basic Linux or Unix concepts and commands EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today. Show more Show less
Posted 2 months ago
3.0 - 8.0 years
9 - 14 Lacs
Bengaluru
Work from Office
Job description Bangalore, India Job category Commercial Marketing Department - Commercial GBS- Omnichannel Ops, MES Are you an expert in marketing automationDo you have experience in executing multichannel campaignsWe are looking for a Sr. Associate Marketing Automation Manager to join our team in the Commercial & Corporate Affairs department at Novo Nordisk. If you are ready for a new challenge, read on and apply today for a life-changing career. The Position As a Senior Associate Marketing Automation Manager, you will be responsible for Build and execute Multichannel campaigns on SFMC to engage our customers effectively. Manage stakeholders and collaborate with cross-functional teams. Master the local data model to ensure accurate and targeted marketing efforts. Be the subject matter expert in multichannel execution, providing guidance on campaign optimization. Demonstrate independence and decision-making skills to drive successful marketing automation initiatives. Qualifications To be successful in this role, you should have the following qualifications Bachelor s Degree or Above preferably in Computer Engineering. Proven track record of executing end to end campaigns from creating segment, to building email and journeys on SFMC in a similar sized company for at least 3 years . Experience working with SMS and WhatsApp based campaigns would be a value add. Strong communication and collaboration skills, able to translate marketing requirements into functional campaigns. Experience as a Business Analyst is a plus. Proficient in data management, building data extensions and preparing data for importing/uploading. Familiarity with AMPscript and HTML. Self-motivated with strong attention to detail, focused on delivering the best possible experience for our customers. Ability to work in a fast-paced, results-oriented climate, collaborating across functional areas and multiple locations. Proven analytical and problem-solving skills. Shift timings are 12 PM to 8.30 PM. About the department The Commercial GBS department is responsible for creating insights to launch a product, market intelligence, forecasting, multichannel customer engagement planning, and global brand strategy and tactics. Our team consists of professionals in project management, brand management, brand communications, and life cycle management of products. Located at our headquarters, this fast-paced and dynamic department plays a crucial role in driving the success of our business. Working at Novo Nordisk Novo Nordisk is a leading global healthcare company with a 100-year legacy of driving change to defeat serious chronic diseases. Building on our strong legacy within diabetes, we are growing massively and expanding our commitment, reaching millions around the world, and impacting more than 40 million patient lives daily. All of this has made us one of the 20 most valuable companies in the world by market cap. Our success relies on the joint potential and collaboration of our more than 63,000 employees around the world. We recognize the importance of the unique skills and perspectives our people bring to the table, and we work continuously to bring out the best in them. Working at Novo Nordisk, we re working toward something bigger than ourselves, and it s a collective effort. Join us! Together, we go further. Together, we re life changing. Contact To submit your application, please upload your CV online (click on Apply and follow the instructions). Apply Now! 30th Mar 2025. Disclaimer It has been brought to our attention that there have recently been instances of fraudulent job offers, purporting to be from Novo Nordisk and/or its affiliate companies. The individuals or organizations sending these false employment offers may pose as a Novo Nordisk recruiter or representative and request personal information, purchasing of equipment or funds to further the recruitment process or offer paid trainings. Be advised that Novo Nordisk does not extend unsolicited employment offers. Furthermore, Novo Nordisk does not charge prospective employees with fees or make requests for funding as a part of the recruitment process. We commit to an inclusive recruitment process and equality of opportunity for all our job applicants. At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we re life changing. Print job Send to e-mail Related jobs
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