1365 Marketo Jobs - Page 29

Novo Nordisk Global Business Services ( GBS) India Department – Commercial GBS- Omnichannel Ops, MES Are you an expert in marketing automationDo you have experience in executing multichannel campaignsWe are looking for a Sr. Associate Marketing Automation Manager to join our team in the Commercial, GBS department at Novo Nordisk. If you are ready for a new challenge, read on and apply today for a life-changing career. The position As a Sr. Associate Marketing Automation Manager, you will be responsible for: Build and execute Omnichannel campaigns on SFMC to engage our customers effectively. Manage stakeholders and collaborate with cross-functional teams. Master the local data model to ensure accurate and targeted marketing efforts. Be the subject matter expert in Omnichannel execution, providing guidance on campaign optimization. Demonstrate independence and decision-making skills to drive successful marketing automation initiatives. Qualifications To be successful in this role, you should have the following qualifications: Bachelor’s Degree or Above preferably in Computer Engineering. Proven track record of executing end to end campaigns from creating segment, to building email and journeys on SFMC in a similar sized company for at least 3 years . Experience working with SMS and WhatsApp based campaigns would be a value add. Strong communication and collaboration skills, able to translate marketing requirements into functional campaigns. Experience as a Business Analyst is a plus. Proficient in data management, building data extensions and preparing data for importing/uploading. Familiarity with AMPscript and HTML. Self-motivated with strong attention to detail, focused on delivering the best possible experience for our customers. Ability to work in a fast-paced, results-oriented climate, collaborating across functional areas and multiple locations. Proven analytical and problem-solving skills. Shift timings are 12 PM to 8.30 PM. About the department The Commercial GBS department is responsible for creating insights to launch a product, market intelligence, forecasting, multichannel customer engagement planning, and global brand strategy and tactics. Our team consists of professionals in project management, brand management, brand communications, and life cycle management of products. Located at our headquarters, this fast-paced and dynamic department plays a crucial role in driving the success of our business.

About the Role: We are looking for a Marketing Automation Specialist with 2-3 years of experience to manage and optimize our email marketing and WhatsApp marketing campaigns . The ideal candidate will be responsible for developing automation workflows, segmenting audiences, and ensuring high engagement and conversion rates. If you have a strong analytical mindset and a passion for personalized, data-driven marketing , wed love to have you on our team! Key Responsibilities: Email Marketing: Plan, execute, and optimize email marketing campaigns for lead generation, nurturing, upselling, and customer retention. Create personalized and automated email workflows using CRM & email automation tools (e.g., Zoho, HubSpot, Mailchimp, ActiveCampaign, or similar). Develop segmentation strategies based on user behavior, demographics, and engagement. Perform A/B testing on subject lines, email content, and CTAs to improve open rates and conversions. Monitor email deliverability, analyze campaign performance, and implement strategies to improve open rates, CTR, and conversion rates . Ensure compliance with email marketing regulations such as GDPR, CAN-SPAM, and CASL. WhatsApp Marketing: Develop and execute WhatsApp marketing campaigns using WhatsApp Business API, chatbots, and automation tools . Create automated drip sequences , broadcasts, and personalized messages for customer engagement. Optimize WhatsApp lead nurturing to drive conversions and re-engagement. Analyze response rates, engagement, and conversion metrics to refine messaging strategies. Work closely with the sales team to integrate WhatsApp leads into CRM for better tracking and follow-ups. Marketing Automation & CRM Integration: Set up and manage multi-channel automation workflows integrating email, WhatsApp, and other digital touchpoints. Use Google Analytics 4 (GA4), UTM tracking, and CRM dashboards to track customer journeys and campaign performance. Optimize lead scoring and segmentation models to improve funnel efficiency. Required Skills & Qualifications: 2-3 years of experience in email marketing, WhatsApp marketing, and marketing automation . Proficiency in email marketing tools (Zoho, HubSpot, Mailchimp, ActiveCampaign, Marketo, etc.). Experience with WhatsApp Business API, chatbot automation, and WhatsApp marketing tools . Strong understanding of email segmentation, automation, and drip marketing . Hands-on experience in A/B testing, campaign analytics, and CRM integrations . Familiarity with Google Analytics 4 (GA4), UTM tracking, and conversion optimization . Knowledge of data privacy laws (GDPR, CAN-SPAM, etc.) related to email and WhatsApp marketing. Strong analytical and problem-solving skills. Preferred Qualifications: Experience with omnichannel automation . Basic knowledge of HTML & CSS for email template design. Should have a Computer or IT background. Basic knowledge of HTML, JavaScript, CSS, Wordpress and other web technology for email & Whatsapp template design. Experience working with WhatsApp chatbots and AI-driven automation tools .

About the Role: Grade Level (for internal use): 10 The Team: S&P Global Commodity Insights provides essential intelligence for global commodity markets. Our team ensures data accuracy, consistency, and accessibility while driving innovation through technologies and data governance practices. Joining this team provides you the opportunity to play a key role in advancing the future of commodity data and analytics in an innovative and evolving landscape. Responsibilities and Impact: This position requires a proactive approach to data quality, security, and usability, supporting the organization in leveraging data as a strategic asset. As a Data Governance Analyst, you will ensure the data is accurate, secure, and compliant with regulations. By implementing governance frameworks, youll safeguard business data, improve data quality, and mitigate privacy risks. Your work will foster a culture of data accountability, collaborating with teams and leadership to align governance practices with business goals, enabling informed decision-making and supporting compliance. Implement and Manage Data Governance Frameworks Lead the development and implementation of data governance policies, standards, and procedures to ensure data quality, privacy, and security across the organization. Data Quality Assurance Develop and manage processes to assess and improve data quality, ensuring that all business-critical data is accurate, consistent, and accessible for decision-making. Resolve Data Issues Identify, Analyse, and resolve data-related issues, providing solutions for discrepancies and promoting best practices in data handling. Collaborate with Cross-functional Teams Work closely with IT, data science, and business teams to drive data governance initiatives and foster a culture of data stewardship and accountability. Ensure Compliance and Risk Mitigation Monitor and enforce compliance with regulations, such as GDPR and CCPA, mitigating risks related to data privacy and regulatory compliance. Drive Data Quality Improvement Develop and manage processes to assess and improve data quality, ensuring that all business-critical data is accurate, consistent, and accessible for decision-making. Exposure to Senior Leadership and Global Stakeholders Regularly interact with senior decision-makers, policy experts, and market leaders, gaining valuable experience and visibility in a high-stakes, global environment. Growth and Professional Development Gain expertise in data management tools and methodologies, with opportunities for continuous learning, career progression, and involvement in strategic data governance initiatives on a global scale. What Were Looking For: Basic Required Qualifications: Bachelor's degree 3-5 years of experience in data governance, data quality, data preparation, and data classification. Proficiency in data management and governance principles and current industry trends. Strong understanding of data management tools, data governance frameworks (e.g., DAMA), databases, and data privacy regulations. Experience with data quality management, data classification and metadata management. Proven ability to manage multiple business stakeholders, actively engaging with and aligning enterprise senior leadership to drive data governance initiatives. Strong collaborative mindset with a structured approach to problem-solving. Innovative thinker, capable of working effectively across teams and geographies. Additional Preferred Qualifications: Knowledge of applications such as Salesforce, Marketo, Cvent, commercial platforms and One trust. Proficient in MS Excel, MS PowerPoint, and visualising tools such as Power BI/ Tableau. Ability to work in an agile environment with focus on LEAN approach. Excellent written and verbal communication skills Certifications:- Data Governance and Stewardship Professional Certified Data Governance Practitioner Salesforce Administrator or associate certification Gen AI Shift Timings: 8:30AM EST-5:30 PM EST (Flexibility required) About S&P Global Commodity Insights At S&P Global Commodity Insights, our complete view of global energy and commodities markets enables our customers to make decisions with conviction and create long-term, sustainable value. Were a trusted connector that brings together thought leaders, market participants, governments, and regulators to co-create solutions that lead to progress. Vital to navigating Energy Transition, S&P Global Commodity Insights coverage includes oil and gas, power, chemicals, metals, agriculture and shipping. S&P Global Commodity Insights is a division of S&P Global (NYSESPGI). S&P Global is the worlds foremost provider of credit ratings, benchmarks, analytics and workflow solutions in the global capital, commodity and automotive markets. With every one of our offerings, we help many of the worlds leading organizations navigate the economic landscape so they can plan for tomorrow, today.For more information, visit http://www.spglobal.com/commodity-insights . Whats In It For You Our Purpose: Progress is not a self-starter. It requires a catalyst to be set in motion. Information, imagination, people, technologythe right combination can unlock possibility and change the world.Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies, governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence, pinpointing risks and opening possibilities. We Accelerate Progress. Our People: Our Values: Integrity, Discovery, Partnership At S&P Global, we focus on Powering Global Markets. Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals. Benefits: We take care of you, so you cantake care of business. We care about our people. Thats why we provide everything youand your careerneed to thrive at S&P Global. Health & WellnessHealth care coverage designed for the mind and body. Continuous LearningAccess a wealth of resources to grow your career and learn valuable new skills. Invest in Your FutureSecure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs. Family Friendly PerksIts not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families. Beyond the BasicsFrom retail discounts to referral incentive awardssmall perks can make a big difference. For more information on benefits by country visithttps://spgbenefits.com/benefit-summaries Global Hiring and Opportunity at S&P Global: At S&P Global, we are committed to fostering a connected andengaged workplace where all individuals have access to opportunities based on their skills, experience, and contributions. Our hiring practices emphasize fairness, transparency, and merit, ensuring that we attract and retain top talent. By valuing different perspectives and promoting a culture of respect and collaboration, we drive innovation and power global markets. ----------------------------------------------------------- Equal Opportunity Employer S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment. If you need an accommodation during the application process due to a disability, please send an email to EEO.Compliance@spglobal.com and your request will be forwarded to the appropriate person. US Candidates Only The EEO is the Law Poster http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf describes discrimination protections under federal law. Pay Transparency Nondiscrimination Provision - https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf ----------------------------------------------------------- 20 - Professional (EEO-2 Job Categories-United States of America), DTMGOP103.1 - Middle Management Tier I (EEO Job Group), SWP Priority Ratings - (Strategic Workforce Planning)

Ingram Micro is a leading technology company for the global information technology ecosystem. With the ability to reach nearly 90% of the global population, we play a vital role in the worldwide IT sales channel, bringing products and services from technology manufacturers and cloud providers to business-to-business technology experts. Our market reach, diverse solutions and services portfolio, and digital platform Ingram Micro Xvantage™ set us apart Role Summary Ingram Micro India is seeking a passionate and performance-driven Growth Marketing Manager to lead strategic marketing engagements with leading IT & Networking brands. This role is at the intersection of marketing innovation and channel transformation—designed for professionals who can think beyond traditional vendor/partner marketing. You will serve as a Marketing Business Partner to our vendor ecosystem, managing end-to-end marketing plans, campaign execution, budget optimization, and stakeholder alignment. You’ll also play a pivotal role in scaling global marketing programs and crafting customized multi-vendor campaigns that deliver measurable business impact across the channel. This is not a traditional marketing role. It's a strategic, high-ownership position that blends digital transformation, creativity, analytics , and relationship management in a fast-paced, globally connected environment. Key Responsibilities Strategy & Planning Build and execute data-driven marketing strategies aligned with vendor and business objectives. Represent Ingram Micro’s marketing capabilities to vendors to secure MDF and expand co-marketing investments. Identify whitespace opportunities, new use cases, and untapped channel segments. Campaign Management Design and execute end-to-end campaigns (single-vendor and multi-vendor) for both Channel Partners and End Users. Drive demand generation, product awareness, and partner engagement through integrated digital and offline initiatives. Relationship & Stakeholder Engagement Act as a trusted marketing advisor to vendor partners, business managers, and internal teams. Collaborate with global marketing teams to localize and launch global campaigns in India. Analytics & Reporting Track, analyze, and report campaign performance with a clear focus on ROI and KPIs. Leverage insights to continually optimize campaign effectiveness. Program Leadership Spearhead marketing programs, lifecycle campaigns, and thought leadership initiatives. Coordinate with creative, digital, and events teams to ensure high-quality execution and stakeholder satisfaction. Operational Excellence Manage Marketing Development Funds (MDF) effectively across multiple vendor portfolios. Ensure accurate forecasting, budget tracking, and process compliance. What You’ll Bring 10+ years of experience in B2B marketing, preferably in IT/Tech/Distribution ecosystem. MBA in Marketing preferred. Experience with Channel, Vendor, or Field Marketing in the IT, Telecom, Retail, Distribution, Technology industry is highly desirable. Strong background in digital marketing, marketing automation (Marketo preferred), demand generation, and campaign ROI analytics. Proven experience managing multi-vendor marketing campaigns and go-to-market programs will be added advantage Exceptional stakeholder management, negotiation, and presentation skills. Strategic mindset with a “can-do” attitude and the ability to work independently and cross-functionally. Strong financial acumen in managing marketing budgets and reporting. Why Join Ingram Micro? Be part of a global technology leader driving digital innovation in the IT distribution space. Work with top global IT brands and lead impactful marketing programs that shape the channel landscape in India. Join a dynamic, collaborative, and future-ready marketing team committed to growth, creativity, and excellence. Show more Show less

The Market Development Programs team at Red Hat is seeking a skilled Reporting Analyst to enhance our analytics and reporting capabilities, supporting global and regional stakeholders across the Market Development organization. In this pivotal role, you will create and manage Salesforce reports, CRM Analytics (CRMA) analytical reports, and Tableau dashboards, delivering insightful data for strategic decision-making and operational excellence. Operating in a dynamic, results-driven environment, you'll work closely with cross-functional teams and senior leadership to provide accurate, actionable insights crucial for Quarterly Business Reviews (QBRs), regional meetings, and other essential reporting needs. This role reports directly to the Manager of Market Development Programs and offers an opportunity to significantly influence the organization's analytical practices and performance reporting. What Will You Do Design, develop, and maintain comprehensive Salesforce reports to support day-to-day business operations and performance measurement Create advanced CRM Analytics (CRMA) reports and dashboards, providing detailed analysis to facilitate informed decision-making at global and regional levels Develop interactive and insightful Tableau dashboards that clearly visualize key performance metrics and trends Collaborate closely with stakeholders across various regions and functions to gather requirements and deliver tailored reporting solutions Provide analytical support and key data insights for Quarterly Business Reviews (QBRs), regional meetings, and ad-hoc reporting requests Ensure data accuracy, consistency, and timeliness across all reporting deliverables, maintaining the highest standards of quality Identify opportunities to streamline reporting processes, enhance efficiency, and drive continuous improvement within reporting and analytics practices Act as a trusted advisor to stakeholders, proactively identifying trends, insights, and recommendations based on data analysis What Will You Bring Bachelor’s degree in Business, Analytics, Information Systems, or a related field Minimum of 3-5 years experience in a reporting or analytics role, preferably within sales, marketing, or related operational teams Proven expertise in creating and managing Salesforce reports and dashboards Solid experience with CRM Analytics (CRMA), developing detailed analytical reports and insights Proficiency with Tableau or similar data visualization tools; demonstrated capability in creating intuitive and impactful dashboards Strong analytical and problem-solving skills, with an ability to interpret complex data and translate insights into actionable business recommendations Excellent communication and interpersonal skills, able to effectively engage with diverse, global stakeholder groups High level of attention to detail, accuracy, and commitment to delivering high-quality work under tight deadlines Ability to thrive in a fast-paced, agile environment, adapting swiftly to shifting priorities Familiarity with sales and marketing systems such as Outreach, Drift, Marketo, and other related platforms is an added advantage About Red Hat Red Hat is the world’s leading provider of enterprise open source software solutions, using a community-powered approach to deliver high-performing Linux, cloud, container, and Kubernetes technologies. Spread across 40+ countries, our associates work flexibly across work environments, from in-office, to office-flex, to fully remote, depending on the requirements of their role. Red Hatters are encouraged to bring their best ideas, no matter their title or tenure. We're a leader in open source because of our open and inclusive environment. We hire creative, passionate people ready to contribute their ideas, help solve complex problems, and make an impact. Inclusion at Red Hat Red Hat’s culture is built on the open source principles of transparency, collaboration, and inclusion, where the best ideas can come from anywhere and anyone. When this is realized, it empowers people from different backgrounds, perspectives, and experiences to come together to share ideas, challenge the status quo, and drive innovation. Our aspiration is that everyone experiences this culture with equal opportunity and access, and that all voices are not only heard but also celebrated. We hope you will join our celebration, and we welcome and encourage applicants from all the beautiful dimensions that compose our global village. Equal Opportunity Policy (EEO) Red Hat is proud to be an equal opportunity workplace and an affirmative action employer. We review applications for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, citizenship, age, veteran status, genetic information, physical or mental disability, medical condition, marital status, or any other basis prohibited by law. Red Hat does not seek or accept unsolicited resumes or CVs from recruitment agencies. We are not responsible for, and will not pay, any fees, commissions, or any other payment related to unsolicited resumes or CVs except as required in a written contract between Red Hat and the recruitment agency or party requesting payment of a fee. Red Hat supports individuals with disabilities and provides reasonable accommodations to job applicants. If you need assistance completing our online job application, email application-assistance@redhat.com. General inquiries, such as those regarding the status of a job application, will not receive a reply. Show more Show less

Profile- Marketing Automation Engineer - Marketo Exp- 3+ Years Location- Noida JOB RESPONSIBILITIES Collaborate with marketing, digital, and development teams to define and implement campaign solutions, ensuring alignment with business objectives. Lead the requirements gathering, campaign design, solution architecture, development, and deployment of marketing automation initiatives. Execute and optimize Marketo campaigns and other digital marketing tools to enhance customer experiences. Ensure seamless integration between marketing automation platforms and upstream/downstream systems, troubleshooting issues as needed. Monitor, analyze, and optimize marketing automation programs using data-driven insights. Stay up to date with digital marketing trends, automation best practices, and emerging technologies to improve performance and efficiency. ESSENTIAL SKILLS Hands-on experience with Marketo campaign execution and other marketing automation platforms. Strong understanding of digital marketing strategies, automation workflows, and multi-channel engagement. Knowledge and hands-on experience with programming and scripting languages, web services, and web development. Ability to troubleshoot and resolve technical issues related to platform integrations, campaign execution, and data flows. Strong analytical mindset with a focus on measuring, testing, and optimizing marketing programs. Excellent communication skills to collaborate with both technical and non-technical stakeholders. DESIRABLE SKILLS Experience working with CRM systems (Marketo preferred) and marketing analytics tools. Familiarity with A/B testing, lead scoring models, and personalization strategies. Understanding of data privacy regulations (GDPR, CCPA) and compliance requirements. REQUIRED EXPERIENCE 2+ years of experience in marketing automation, digital marketing, or related fields. Proven experience managing end-to-end campaign execution, from design to deployment. 3+ years of experience years of hands on coding emails (HTML/CSS) Background API integrations and automation scripting, is a plus. Experience working in a fast-paced environment, meeting deadlines, and driving continuous improvements in marketing performance. Check the JD and share your CV on yogendra,joshi@vservit.com Show more Show less

Job Title: Marketing Automation & Digital Marketing Expert Experience: 8–15 years Industry: B2B SaaS About the Role: We are looking for a results-oriented Marketing Automation & Digital Marketing Expert with around 8-15 years of experience to lead our demand generation and automation initiatives in a B2B SaaS environment. The ideal candidate will have hands-on expertise in tools like HubSpot, Marketo, and a strong understanding of the SaaS buyer journey. You will be responsible for building and optimizing multi-channel campaigns across paid search, social, email, and web while aligning marketing automation with CRM systems like Salesforce to ensure smooth lead management, nurturing, and conversion workflows. Your role will also include managing lifecycle campaigns, improving funnel velocity, implementing lead scoring models, and building a high-performing demand engine that consistently delivers MQLs and drives pipelines. In addition to campaign execution, you will lead data-driven optimization efforts through regular analysis of key metrics such as CPL, CTR, CAC, and ROI. You should be experienced in tools such as GA4, HubSpot Analytics, and Salesforce dashboards to track performance and generate actionable insights. You will manage website performance and CRO initiatives, run A/B tests, and improve landing page experience. A strong grasp of SEO/SEM strategy, content alignment, and paid media performance is essential. Experience with ABM platforms (e.g., Demandbase, 6sense), CDPs, or personalization tools will be considered a strong advantage. You will also be responsible for developing reporting frameworks and helping marketing and sales teams align through shared KPIs and insights. This role is highly cross-functional, requiring collaboration with content, product marketing, sales, and RevOps to ensure cohesive go-to-market execution. The ideal candidate brings a growth mindset, strong communication skills, and the ability to manage multiple stakeholders and vendors. A background in B2B SaaS, along with certifications in tools like HubSpot, Salesforce, or Google Ads, is preferred. We offer a collaborative and fast-paced environment where you’ll have the opportunity to take ownership, influence growth strategies, and play a key role in scaling our marketing function. If you’re passionate about automation, demand generation, and using data to drive decisions, we’d love to hear from you. Must-Have Skills: 8–15 years of experience in digital marketing, with core expertise in marketing automation Hands-on experience with HubSpot, Marketo, Eloqua Deep understanding of B2B SaaS sales cycles and buyer journeys Strong command of Salesforce or other CRMs and marketing automation integrations Proven success in managing SEO, SEM, and performance marketing campaigns Proficiency in analytics platforms (e.g., HubSpot, Zoho CRM/Salesforce dashboards) Demonstrated ability to manage lead scoring, nurturing, and full-funnel reporting Excellent communication and cross-functional collaboration skills Good-to-Have Skills: Experience with ABM platforms (Demand base, 6sense, Roll Works) Familiarity with customer data platforms (CDPs) or personalization tools Certifications in HubSpot, Salesforce, Google Ads, or similar platforms Experience with CRO tools and A/B testing frameworks Background in managing marketing automation from the ground up Show more Show less

*PLEASE ONLY APPLY AFTER THOROUGHLY READING THE JOB DESCIPRTION AND ONLY IF YOU MEET ALL THE NEEDED QUALIFICATIONS AND HAVE THE RIGHT LEVEL OF ATTITUDE, APTITUDE, AND PASSION FOR AMBUIGUITY* About omniXM: omniXM is an exciting early-stage SaaS startup where are developing a cutting-edg e AI first Customer Experience Management (Feedback) technology. Currently, our technology powers food service operations for 70% of Fortune 500 companies globally! And we are just getting started! At omniXM, we are passionate about helping companies have their customers guide their business decisions , and we're looking for a creative and strategic Marketing Manager to build and lead our entire marketing program from the ground up. Job Summary: As our first Marketing Manager, you will be instrumental in establishing omniXM's brand presence, generating qualified leads, and driving customer acquisition. This is a unique opportunity to shape our marketing strategy and build a comprehensive marketing function. You will be a highly motivated and experienced SaaS marketing professional with a proven ability to develop and execute both inbound and outbound marketing initiatives. This role requires a hands-on approach and the ability to thrive in a fast-paced startup environment. Responsibilities: * Marketing Strategy and Planning: * Develop and implement a comprehensive marketing strategy aligned with omniXM's overall business goals. * Define key marketing objectives and KPIs, and track progress against them. * Conduct market research and competitive analysis to identify opportunities and trends. * Brand Building and Positioning: * Define and articulate omniXM's brand identity, messaging, and value proposition. * Ensure consistent brand messaging across all marketing channels. * Build brand awareness and recognition within the target market. * Inbound Marketing: * Develop and execute a content marketing strategy, including the creation of blog posts, white papers, ebooks, case studies, and other valuable content. * Optimize content for search engines (SEO) to drive organic traffic. * Manage and grow omniXM's social media presence across relevant platforms. * Implement and manage lead generation programs, including webinars, gated content, and online advertising. * Outbound Marketing: * Develop and execute targeted email marketing campaigns to nurture leads and drive conversions. * Explore and implement other outbound marketing tactics as appropriate (e.g., industry events, partnerships). * Website Management: * Oversee the content and functionality of the omniXM website to ensure it is optimized for lead generation and brand experience. * Work with potential developers or agencies as needed for website updates and improvements. * Marketing Automation and CRM: * Implement and manage marketing automation tools to streamline marketing processes and nurture leads effectively. * Work closely with the Sales team to ensure seamless lead flow and alignment between marketing and sales efforts. * Utilize CRM data to understand customer behavior and optimize marketing campaigns. * Performance Measurement and Reporting: * Track and analyze key marketing metrics to evaluate campaign performance and identify areas for improvement. * Provide regular reports on marketing activities and results to the leadership team. * Manage the marketing budget effectively. Qualifications: * Bachelor's degree in Marketing, Business Administration, or a related field. * Minimum of 3-5 years of proven experience in a marketing role within a SaaS company. * Strong understanding of both inbound and outbound marketing methodologies. * Demonstrated success in developing and executing content marketing strategies that drive results. * Proven ability to build and grow a social media presence for a business. * Solid understanding of SEO principles and website analytics. * Experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot). * Familiarity with CRM systems (e.g., Salesforce, HubSpot CRM). Bonus Points: * Experience with graphic design or video editing tools. * Familiarity with paid advertising platforms (e.g., Google Ads, LinkedIn Ads). * Experience in B2B SaaS targeting hospitality industry in USA is highly valued. * Experience building a marketing function from scratch. Compensation and Benefits: We offer a competitive compensation package, including a base salary and potential performance-based bonuses. As an early employee, you will have a significant impact on our company's growth and the opportunity for professional development. We are committed to providing a supportive and collaborative work environment. To Apply: If you are a passionate and experienced SaaS marketing professional ready to build something amazing, we encourage you to apply! Show more Show less

Modlix is an AI-powered marketing operating system for SMBs, offering an all-in-one platform that integrates website creation, digital marketing, CRM, post-sales management, and analytics. We empower businesses to scale their digital presence under one unified system. Key Responsibilities Go-to-Market (GTM) Strategy & Execution Assist in developing and executing product positioning, messaging, and value propositions . Support product launches by coordinating with product, sales, and marketing teams. Conduct competitive analysis and market research to identify key differentiators. Content & Collateral Development Create compelling content, including blogs, case studies, whitepapers, sales decks, and website copy . Work with design teams to produce visual assets, videos, and infographics for marketing campaigns. Develop educational materials and enablement content to support sales and customer success teams. Customer & Market Insights Gather and analyze customer feedback, market trends, and competitor activities to refine messaging and positioning. Work with the product team to translate technical features into customer-centric benefits . Support the development of buyer personas and customer journey mapping . Demand Generation & Campaign Support Assist in planning and executing email marketing, social media, and paid campaigns . Optimize content for SEO, engagement, and lead generation . Collaborate with growth and digital marketing teams to drive product adoption. Sales Enablement & Performance Tracking Develop sales playbooks, FAQs, and pitch decks to empower the sales team. Track and report on key marketing KPIs (lead conversion, campaign ROI, engagement metrics, etc.) . Support A/B testing initiatives to refine messaging and positioning. Requirements & Qualifications Experience: 2+ years in Product Marketing, Content Marketing, or a related field, preferably in SaaS or AI-driven products. Marketing Skills: Strong understanding of GTM strategies, content creation, and competitive analysis . Technical Proficiency: Familiarity with CRM tools, marketing automation platforms, and analytics tools (HubSpot, Marketo, Google Analytics, etc.). Storytelling Ability: Excellent written and verbal communication skills with a knack for translating complex concepts into simple, engaging content. Collaboration & Adaptability: Ability to work cross-functionally in a fast-paced, dynamic environment. Education: Bachelor’s degree in Marketing, Business, Communications, or a related field. Show more Show less

Company Description At Intuitive, we are united behind our mission: we believe that minimally invasive care is life-enhancing care. Through ingenuity and intelligent technology, we expand the potential of physicians to heal without constraints. As a pioneer and market leader in robotic-assisted surgery, we strive to foster an inclusive and diverse team, committed to making a difference. For more than 25 years, we have worked with hospitals and care teams around the world to help solve some of healthcare's hardest challenges and advance what is possible. Intuitive has been built by the efforts of great people from diverse backgrounds. We believe great ideas can come from anywhere. We strive to foster an inclusive culture built around diversity of thought and mutual respect. We lead with inclusion and empower our team members to do their best work as their most authentic selves. Passionate people who want to make a difference drive our culture. Our team members are grounded in integrity, have a strong capacity to learn, the energy to get things done, and bring diverse, real-world experiences to help us think in new ways. We actively invest in our team members to support their long-term growth so they can continue to advance our mission and achieve their highest potential. Join a team committed to taking big leaps forward for a global community of healthcare professionals and their patients. Together, let's advance the world of minimally invasive care. Job Description Position overview: The Marketing Specialist is providing operational excellence foundation to marketing team at Intuitive. This will include structuring the pre-planning, executing and post-event closures with close attention to details. Additionally, it requires a strong understanding and compliance to corporate branding to interpret it for Intuitive and third party collaborations. This role requires a blend of strategic planning, executional excellence, and technical expertise to optimize marketing efforts and enhance customer experience. Key aspects of the role are – Wide experience in managing customer facing and corporate events with a blend of structured pre-planning, event execution and post-event analysis. Capable of managing mobile product demo truck which requires careful planning, logistics management, and customer engagement strategies to ensure a seamless and impactful experience. Proven ability in Project management, budget tracking, resource allocation and stakeholder communication. Able to understand business requirements and strategizing the utilization of marketing automation tools must bridge the gap between marketing goals and technology. Must have strong communication and interpersonal skills to collaborate effectively across teams, engage with stakeholders, and drive marketing success. Deep working knowledge of UCMPMD for India Healthcare to support compliant go to market This is a critical position for the organization. He/she must understand the dynamics of this function and space. Must have experience of working in an international matrix / multicultural environment. He/ She must come with a proven track record of achievements and must have played a pivotal role in creating success. Strategic mindset with hands on approach. Good team player and interpersonal skills. Achievement orientation, Relationship driven, Quality mindset, passionate, energetic, creative thinker, high on Integrity & strong value systems are mandatory traits which the incumbent should exhibit. Roles And Responsibilities The primary function of this position is to be able to execute on the following global marketing standards: Events (Intuitive organized and third party)- Plan, coordinate, and execute trade shows, exhibitions, and customer engagement events which includes events organized by Intuitive and third-party conferences where we plan to participate. Develop event marketing strategies, including pre-event promotions, onsite branding, and post-event follow-ups. Collaborate with internal teams and external vendors to ensure successful event execution. Track event performance, analyze ROI and share the dashboard for every event with larger group to align on the next steps. Work with marketing team on yearly plans for compiling the list of Intuitive events and third-party events with budget for every event. Responsible for set up of preparation meetings with event owner and internal/external stakeholders/agencies and proactively reach out to event owner in a continuous way and escalate issues if needed. Closely work with the compliance and finance team to follow contract and payment processes. Manage and optimize marketing automation platforms (e.g., Marketo, Salesforce, or similar) for email campaigns, lead nurturing, and analytics for the events. Marketing promotional material approval and logistics for distribution – Preparing a yearly/quarterly plan for the new marketing assets required by sales team for Product, patient education, etc., in collaboration with marketing team. This will help to allocate the time and resources as per the need. Following the compliance, regulatory and legal processes for initiating and getting the marketing content approved as per the timelines. Capabilities and experience of managing logistics for all the assets on demand from the sales team. Product Demo Mobile Trucks Management Oversee the scheduling, logistics, and maintenance of mobile demo trucks used for customer engagement. Coordinate with sales teams to align demo routes and visits with key business priorities. Track mobile demo performance and customer feedback for continuous improvement. Collaborative working with the agency partners for smooth running and execution of mobile truck events. Safeguard the branding and cleanliness of product and mobile truck as per the standards. Preparing and publishing the quarterly plan for effective utilization and quarterly dashboard of all the events executed, number of demos conducted for each event, etc. Inspirational Leadership : Establishes a vision for the future that team members align with and are motivated to act towards. This person helps team members navigate ambiguity and will engage in prioritization with team members. He / She provides others with direct and complete individual guidance. This leader is aware of his/her own strengths and weaknesses and is open about own development areas. He / She is aware of team members' career goals and promotes regular dialogue Be a champion of the Intuitive culture and brant; learning and embodying the company’s individual expectations for success focused on team and individual development. Lead cross-functional teams to deliver high value marketing projects and programs. Contribute to budget, resource allocation and financial planning for projects / programs with measured ROI to justify through multiple marketing / media channels (webinars, sales collateral, etc.) Qualifications Skill/Job Requirements: 5-8 years of marketing operations experience. Ideal candidate will have Project management, marketing tools and cross function working experience. Bachelor’s degree in Event Management, Hospitality, Marketing, or related field. Experience working with colleagues in graphic design, sales, marketing, and communications. Excellent organizational, communication, negotiation, and multitasking skills. Conceives of and assembles creative and innovative event themes and attractions to enhance event experiences and goals. A keen ability to manage projects, keeping to budget, organizing, prioritizing and coping with multiple tasks Strong knowledge of the MS Office product suite Ability to travel 50%. Additional Information Intuitive is an Equal Employment Opportunity Employer. We provide equal employment opportunities to all qualified applicants and employees, and prohibit discrimination and harassment of any type, without regard to race, sex, pregnancy, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status, genetic information or any other status protected under federal, state, or local applicable laws. We will consider for employment qualified applicants with arrest and conviction records in accordance with fair chance laws. Show more Show less

About Us Serving more than 350 customers in 35+ countries, Xybion has the global scale and expertise to bring employees around the world together to drive the digital transformation of laboratories. Xybion is a leading ai enabled software as a service company dedicated to helping corporations solve business problems through intelligently designed software products and business processes. We help companies become more efficient, reduce costs and manage compliance, regulatory adherence, and risk. Our unique solutions focus on integrated preclinical lab management LIMS, all lab LIMS, ELN, QMS, and Risk Prediction softwares. Xybion Consulting offers Design Thinking, Business Analysis, PMO, Risk & Compliance services and computer systems validation. Since its founding in 1977, Xybion Corporation has supported, through software, services and consulting, 100% of the top 20 global life sciences companies. You can learn more about our solutions here: https://www.xybion.com/ Role: Global Leadgen Leader/ Business Development & Customer Success Manager Location: Pune, India Industry: Life Sciences, Healthcare, Lab software-- Preclinical LIMS, LIMS, QMS, AI At this time, we are rapidly growing globally and are currently searching for a number of key experts, including an India based leader responsible for the lead generation team for our products and services. We are seeking an experienced Lead Generation Leader to build and execute a high-impact demand generation strategy across all our products. This role will focus on identifying, nurturing, and converting high-quality leads within the life sciences and laboratory software solution space. As an ideal candidate, you have a record of SaaS sales success in this domain. You're organized and creative, driven to tackle the challenge of acquiring and developing new business. And like us, you're collaborative, entrepreneurial, agile, fast-moving, innovative and customer-focused. You're a natural hunter and consultative seller with the ability to develop relationships with executive-level stakeholders. You will be supported by product owners, proposal teams and references from several large, mid-size, and smaller life sciences organizations globally. This is a senior sales role with a sales quota. People with a sales background may apply. Key Responsibilities: ✔ Develop & Execute Lead Generation Strategies Design and implement multi-channel lead generation campaigns (email, LinkedIn, webinars, phone calls). Optimize inbound & outbound lead acquisition through targeted outreach and automation. ✔ Market & Industry Specialization Identify and engage decision-makers in biotech, pharma, CROs, CDMOs, and research labs. Other industry laboratories for LIMS will be a plus. Position our Preclinical Software, LIMS, ELN, QMS, and AI solutions effectively for different lab functions. ✔ Sales & Marketing Alignment Work closely with sales teams to refine lead qualification criteria and ensure smooth handoff. Collaborate with marketing teams to develop compelling messaging and content. ✔ Data-Driven Growth Use CRM, marketing automation, and analytics tools to track lead performance. Continuously refine targeting, messaging, and campaign ROI. Essential Qualifications: 10+ years of B2B lead generation experience, preferably in SaaS, life sciences, or laboratory software. Strong understanding of Preclinical, LIMS, ELN, QMS, and AI solutions in laboratory environments. Proven ability to build and optimize lead generation funnels using tools like HubSpot, Marketo, LinkedIn Sales Navigator, and automation platforms. Experience targeting scientific, quality, and IT professionals in pharma, biotech, and research labs. Data-driven mindset with expertise in campaign performance tracking and conversion optimization. Strong communication and relationship-building skills. A Bachelor's or higher degree is desired Compensation: We offer highly competitive compensation, including base salary, commission/ performance-linked bonus, along with a comprehensive benefits package. We thank all applicants for their interest; however, only those selected for an interview will be contacted. For more information about Xybion, please visit https://www.xybion.com/. Xybion is an equal opportunity employer committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. Show more Show less

About SimplifyVMS SimplifyVMS is a leading VMS platform , providing cutting-edge Vendor Management System (VMS) solutions that empower organizations to manage their contingent workforce, direct sourcing, and total talent strategies . We leverage AI, automation, and advanced workforce analytics to deliver seamless, data-driven workforce solutions for global enterprises. We are looking for a Global Head of Marketing & Demand Generation to drive our brand positioning, growth strategy, and customer acquisition in the competitive HR Tech SaaS market . This is a high-impact leadership role responsible for building and executing a global marketing strategy that accelerates pipeline generation, enhances brand visibility, and positions SimplifyVMS as a market leader in contingent workforce management and talent technology . Key Responsibilities Marketing Strategy & Brand Leadership Develop and execute a comprehensive global marketing strategy to drive brand awareness, lead generation, and customer engagement . Position SimplifyVMS as the premier VMS solution in the market by leveraging thought leadership, content marketing, PR, and digital campaigns . Lead brand messaging and storytelling to differentiate our platform in the HR Tech SaaS landscape. Align marketing efforts with sales, product, and executive leadership to ensure a unified go-to-market (GTM) strategy. Demand Generation & Growth Marketing Drive multi-channel demand generation programs that fuel pipeline growth and revenue acceleration . Develop and optimize lead acquisition strategies through SEO, SEM, ABM (Account-Based Marketing), digital advertising, and marketing automation . Implement data-driven growth marketing tactics to attract and convert enterprise HR, procurement, and talent acquisition leaders . Own and optimize the marketing funnel from awareness to conversion, ensuring a high-quality MQL-to-SQL pipeline . Content & Thought Leadership Oversee the creation of compelling content including whitepapers, case studies, webinars, industry reports, and blogs that establish SimplifyVMS as a trusted authority in workforce solutions. Collaborate with analysts, influencers, and industry leaders to strengthen market credibility and drive earned media coverage . Develop and execute conference, event, and sponsorship strategies to position SimplifyVMS at the forefront of HR Tech and contingent workforce events . Customer & Partner Marketing Build customer advocacy programs to leverage client success stories and testimonials in marketing efforts. Develop co-marketing initiatives with VMS, MSP, and HR Tech ecosystem partners to expand market reach. Enhance retention marketing strategies that support cross-sell, upsell, and expansion opportunities within existing accounts. Analytics & Performance Optimization Define and track key marketing KPIs , including CAC, LTV, pipeline contribution, MQL conversion rates, and brand engagement metrics . Utilize marketing automation, CRM, and analytics platforms (e.g., HubSpot, Marketo, Salesforce, Google Analytics) to drive campaign effectiveness. Continuously test, refine, and scale successful marketing programs using A/B testing and performance analysis. Required Qualifications 10+ years of experience in B2B SaaS marketing, demand generation, or growth marketing , with at least 5+ years in HR Tech, Workforce Management, or related industries . Should have prior experience of driving a 10X growth for a B2B SaaS platform over a 2-3 year period. Proven track record of driving revenue growth through digital marketing, demand generation, and ABM strategies . Deep understanding of HR Tech buyer personas , including HR leaders, procurement professionals, and workforce strategy executives . Experience in managing global marketing campaigns and working with enterprise sales teams . Strong expertise in marketing automation, CRM platforms (Salesforce, HubSpot, Marketo, Pardot), and analytics tools . Exceptional leadership and team management skills, with a growth mindset and data-driven decision-making approach . Preferred Qualifications Experience scaling HR SaaS platforms and marketing to enterprise clients in the contingent workforce space . Expertise in VMS, MSP, direct sourcing, or talent acquisition technologies . Background in building high-performing marketing teams in fast-growing SaaS organizations. Why Join SimplifyVMS? Lead the global marketing vision for a high-growth HR Tech SaaS company . Work with a passionate, innovative, and data-driven leadership team . Competitive compensation, performance-based incentives, and career growth opportunities . Drive transformation in the future of work, workforce automation, and talent technology . Show more Show less

Overview We are seeking a Senior Web Developer to join the Critical Start Technologies Private Ltd. team, operating under the Critical Start umbrella, for our India operations. We are looking for a professional with strong Drupal CMS expertise who can contribute to our high-performing marketing function. This opportunity is well-suited for someone who enjoys working at the intersection of technical web development, site security and compliance, user experience (UX) design, and digital strategy. In this role, you’ll take the lead on web initiatives that deliver measurable outcomes and support business growth across digital platforms. This is a hybrid role based out of our Pune, India office and will require working in person at the office Tues, Wed, Thurs with working hours of 2PM - 11PM IST. Responsibilities Lead the development of high-performing, user-centric digital experiences across web platforms. Build and maintain web pages, user interfaces, and interactive content using modern front-end technologies. Guide the web development process with an experimentation mindset—test, iterate, and scale solutions based on performance. Design scalable, secure, and reliable web infrastructure, including hosting environments, APIs, and cloud services (e.g., AWS, CloudFront). Collaborate with cross-functional teams including engineering, brand, SEO, and digital growth to deliver consistent and engaging web experiences. Implement and manage A/B testing, personalization, and optimization strategies to enhance user engagement and improve conversion rates. Develop and execute comprehensive SEO and SEM strategies to increase top-of-funnel traffic and generate leads. Coordinate with external vendors and internal teams to ensure timely and quality delivery of web-related projects. Build and maintain reusable code libraries and integrate APIs to support dynamic and scalable digital experiences. Perform regular code reviews, quality assurance checks, and implement CI/CD best practices to ensure robust deployments. Monitor website analytics and performance metrics using tools such as Google Analytics, Tag Manager, and Hotjar to inform ongoing improvements. Ensure all digital experiences adhere to GDPR and global data privacy standards. Lead the development and maintenance of a centralized Trust Center to support transparency around data privacy, security, and compliance. Work closely with legal, IT, and security teams to uphold a secure, compliant, and user-friendly digital environment. Qualifications Required Qualifications: 5+ years of hands-on experience in front-end web development Strong proficiency in HTML, CSS, JavaScript, jQuery, and responsive design frameworks 3+ years of experience building websites using Drupal or other CMS (e.g. Wordpress). Ability to work in office on hybrid model during the established hours. Working knowledge of back-end technologies including PHP, Python, MySQL, and version control systems (e.g., Git) Familiarity with platforms such as Salesforce CRM, Gainsight, and/or AWS Cloud Experience with change management and implementing consent management tools such as OneTrust or equivalent Strong understanding of web analytics, UX/UI principles, and best practices for mobile-first, responsive design Proven experience leading cross-functional web projects and effectively managing stakeholder communication Solid grasp of web performance optimization, site security, QA processes, and cloud infrastructure (static and dynamic site architecture) Awareness of global data privacy laws including GDPR, CCPA, and applicable regional regulations Experience building or maintaining a Trust Center or similar compliance-focused digital resource Strong understanding of web application security standards and best practices (e.g., OWASP Top 10) Desired Qualifications: Experience with ZoomInfo, HubSpot, and/or Marketo is a plus.

Job Description Position: Digital Marketing Manager Location: Gurugram, Haryana, India Reporting To: Head of Marketing Job Summary: Seeking a talented and results-driven Digital Marketing Manager to lead our digital marketing strategy and execution. This pivotal role will be responsible for planning, developing, and executing comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and business growth across all digital channels. The ideal candidate will have proven experience in managing all aspects of digital marketing, including SEO/SEM, content strategy and creation, email marketing, social media, and analytics, with a strong focus on achieving measurable results. Key Responsibilities:  Strategy Development & Execution: o Develop and implement comprehensive digital marketing strategies aligned with overall business goals and marketing objectives. o Oversee all digital marketing channels (SEO, SEM, social media, email, content marketing, influencer marketing, paid advertising, etc.) to ensure consistent messaging and optimal performance. o Stay abreast of the latest digital marketing trends, technologies, and best practices to ensure Liberty Shoes remains competitive and innovative.  Content Creation & Management: o Lead content development for all digital platforms (websites, blogs, social media, email campaigns, etc.) to drive engagement, brand awareness, and conversions. o Manage the content calendar and ensure timely execution and distribution of content across all relevant platforms.  SEO & SEM Management: o Optimize website content and landing pages to improve organic search rankings and drive relevant traffic. o Develop and manage paid advertising campaigns (Google Ads, Bing Ads, social media ads) to increase brand visibility, drive targeted traffic, and maximize conversions and ROI.  Social Media Management: o Create and manage social media campaigns and strategies for all major platforms (Facebook, Instagram, LinkedIn, YouTube, Twitter, etc.) to build brand awareness, foster community engagement, and drive traffic and conversions. o Monitor social media trends, analyze performance metrics, and refine strategies to ensure optimal engagement and results.  Email Marketing: o Plan and execute e􏰀ective email marketing campaigns, including list segmentation, content creation, automation, and performance analysis to nurture leads and drive sales.  Analytics & Reporting: o Define key performance indicators (KPIs) and establish robust tracking mechanisms for all digital marketing activities. o Analyze and report on key metrics (traffic, conversions, ROI, engagement, etc.) to track campaign success and identify areas for improvement. o Utilize web analytics tools (e.g., Google Analytics) to understand user behavior, identify trends, and provide data-driven insights to optimize marketing strategies and execution. o Conduct A/B testing and other experiments to continuously improve campaign performance and conversion rates.  Budget & Resource Management: o Develop and manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI. o Track expenses and provide regular budget reports. o Collaborate with external agencies and vendors as needed to enhance digital marketing efforts and ensure high-quality work within budget and timelines.  Collaboration & Communication: o Work closely with other departments (Sales, Product Development, Customer Service) to ensure alignment and integrated marketing e􏰀orts. o Communicate progress, results, and insights to key stakeholders in a clear and concise manner.  Team Leadership & Development (If Applicable): o Potentially lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performing environment. o Provide guidance, training, and performance feedback to team members.  Desirable Skills: o Familiarity with graphic design tools (e.g., Photoshop, Canva) for basic content creation. o Knowledge of A/B testing, conversion rate optimization (CRO), and user experience (UX) principles. o Experience with influencer marketing and a􏰀iliate marketing programs. o Familiarity with CMS platforms. o Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems. Qualifications:  Bachelor's degree in Marketing, Business Administration, Digital Marketing, or a related field. A Master's degree is a plus.  Minimum of 7-8+ years of proven and relevant work experience as a Digital Marketing Manager.  Proven experience in digital marketing, including SEO, SEM, email marketing, content strategy, and social media management.  Strong knowledge of Google Analytics, Google Ads, social media platforms, and other digital marketing tools.  Excellent written and verbal communication skills.  Strong analytical skills and data-driven thinking.  Ability to manage multiple projects and deadlines in a fast-paced environment.  Experience in the retail or e-commerce industry, particularly in the fashion or footwear sector, is highly desirable. Show more Show less

Job Title: Head - Demand Generation Location: Hyderabad Experience: 10–15 years in sales/demand generation/marketing leadership roles Role Overview: We are seeking a dynamic and visionary Vice President – Demand Generation to lead and scale our revenue growth efforts through integrated inside sales and digital marketing initiatives. This leader will build and execute a high-performance demand generation engine across channels—owning strategy, execution, team building, and alignment across sales and marketing. The ideal candidate brings a unique blend of B2B sales leadership, digital marketing acumen, and a data-driven growth mindset to drive predictable and scalable pipeline generation. Key Responsibilities: Sales Leadership (Inside Sales Focus) Lead, coach, and scale the inside sales team to consistently exceed qualified pipeline and revenue goals. Design and implement high-conversion sales playbooks and engagement workflows. Define, monitor, and refine key KPIs. Develop outbound and inbound sales strategies, including SDR cadences and nurturing paths. Align closely with marketing to ensure seamless lead handoff and feedback loops. Manage key client relationships and resolve escalations to ensure satisfaction and retention. Digital Marketing & Demand Generation Own the demand generation roadmap across SEO, SEM, paid ads, content marketing, and social media. Plan, execute, and optimize multi-channel lead generation campaigns (LinkedIn Ads, Google Ads, email marketing, etc.). Build and grow the company’s brand presence on LinkedIn and other digital channels. Ensure website is optimized for SEO, performance, and conversion. Oversee creation of high-impact marketing content—brochures, case studies, blogs, email templates, etc. Track and analyze funnel performance across channels, using insights to continuously iterate. Strategic Alignment & Team Leadership Lead cross-functional alignment between marketing, inside sales, product, and customer success. Own demand planning, campaign calendar, and marketing-sales pipeline alignment. Run weekly/monthly performance reviews with executive stakeholders. Mentor and build high-performing teams in both sales and marketing. Stay ahead of market trends, technologies, and competitors to continuously innovate. Qualifications & Skills: Bachelor’s or Master’s degree in Marketing, Business, or a related field. 10+ years of experience in B2B demand generation and inside sales; at least 5 years in a leadership role. Demonstrated ability to scale inside sales teams and generate pipeline in complex B2B environments. Proven success with performance-based digital marketing, especially on LinkedIn and Google. Strong analytical mindset; fluent in tools like HubSpot, Salesforce, Google Analytics, LinkedIn Campaign Manager, etc. Expertise in SEO, PPC, email marketing, and CRM-based campaign execution. Excellent verbal and written communication, leadership, and presentation skills. Entrepreneurial, proactive, and collaborative mindset. Preferred: Experience in the SaaS, IT services, or technology industry. Knowledge of account-based marketing (ABM) principles. Familiarity with modern marketing stacks (HubSpot, Marketo, Webflow, Canva, SEMrush, etc.). Show more Show less

Configure and set up marketing campaigns in various platforms, ensuring accurate implementation. Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences. Utilize marketing automation tools to set up and deploy email campaigns, landing pages, and workflows. Implement tracking parameters for campaign performance measurement and analysis. Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues. Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems. Monitor and optimize campaign setup processes for efficiency and effectiveness. Stay updated on platform updates and best practices for campaign setup. Provide support and training to marketing teams on campaign setup tools and processes. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud). Strong understanding of marketing campaign setup processes and best practices. Ability to configure and deploy email campaigns, landing pages, and marketing workflows. Experience with CRM systems and their integration with marketing platforms. Detail-oriented with excellent organizational and time management skills. Familiarity with tracking and analytics tools to measure campaign performance. Effective communication and collaboration skills with marketing teams. Problem-solving skills for identifying and resolving setup issues. Understanding of segmentation and targeting strategies in campaign setup. Preferred technical and professional experience Certification in relevant marketing automation platforms. Knowledge of HTML/CSS for basic troubleshooting and customization.

Configure and set up marketing campaigns in various platforms, ensuring accurate implementation. Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences. Utilize marketing automation tools to set up and deploy email campaigns, landing pages, and workflows. Implement tracking parameters for campaign performance measurement and analysis. Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues. Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems. Monitor and optimize campaign setup processes for efficiency and effectiveness. Stay updated on platform updates and best practices for campaign setup. Provide support and training to marketing teams on campaign setup tools and processes. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud). Strong understanding of marketing campaign setup processes and best practices. Ability to configure and deploy email campaigns, landing pages, and marketing workflows. Experience with CRM systems and their integration with marketing platforms. Detail-oriented with excellent organizational and time management skills. Familiarity with tracking and analytics tools to measure campaign performance. Effective communication and collaboration skills with marketing teams. Problem-solving skills for identifying and resolving setup issues. Understanding of segmentation and targeting strategies in campaign setup. Preferred technical and professional experience Certification in relevant marketing automation platforms. Knowledge of HTML/CSS for basic troubleshooting and customization.

About Grant Thornton: In the U.S., “Grant Thornton” is the brand for two professional-services entities: Grant Thornton LLP, a licensed, certified public accounting (CPA) firm that provides audit and assurance services ― and Grant Thornton Advisors LLC (not a licensed CPA firm), which exclusively provides non-attest offerings, including tax and advisory services. In 2025, Grant Thornton formed a global platform with Grant Thornton Ireland. The platform offers a premier Trans-Atlantic advisory and tax practice, as well as independent American and Irish audit practices. With $2.7 billion in revenues and more than 50 global offices spanning the U.S., Ireland and other territories, Grant Thornton delivers a singular client experience that includes enhanced solutions and capabilities, backed by powerful technologies and a global roster of roughly 12,000 quality-driven professionals. In recent years, Grant Thornton has successfully implemented a business strategy featuring meaningful investments across its core business segments, as well as enhanced client centricity, personalized services and quality. Grant Thornton is fueling our strategy by offering dynamic professional-development paths and a unique culture that attracts and retains talented team members. Grant Thornton INDUS is the in-house offshore center for Grant Thornton US- a member firm of Grant Thornton International, with offices in Bangalore and Kolkata. Our team of over 2,400 professionals specializes in Tax, Audit, Advisory, Operations, and Enabling functions, delivering exceptional client service, and driving excellence across all domains. We are proud to have been recognized as a Great Place to Work® for the last two consecutive years, reflecting our commitment to building a high-trust, high-performance culture. Location: Kolkata, India. Responsibilities Assist in the development, implementation, and management of paid search campaigns across various platforms (Google, Bing Ads, etc.) to align with overall marketing/campaign objectives Conduct keyword research and analysis to identify high-performing search terms Monitor and analyze campaign performance metrics providing regular reports Collaborate with SEO, web, content and other marketing teams to align paid search strategies and landing page optimizations with overall marketing goals. Recommend and conduct on-going A/B testing Stay up to date with industry trends and best practices to continuously improve campaign performance. Support the SEM Manager with various tasks and projects as needed Skills Proficiency in Google Ads, Bing Ads and other PPC platforms Strong analytical skills and the ability to interpret complex data sets. Excellent communication and collaboration skills. Detail-oriented with a strong focus on data accuracy and integrity. Ability to manage multiple projects and meet deadlines in a fast-paced environment. Education / Professional Experience/ Qualifications Minimum of 2+ of hands-on experience in paid search advertising Google Ads certification Experience building and implementing B2B search campaigns as part of overall marketing campaigns. Familiarity with SEO and other digital marketing channels Experience with Marketo, Microsoft Dynamics (or another CRM platform) and Demand base (or another ABM platform) Familiarity with web analytics tools Interested candidates can share their CVs to rinku.giri@us.gt.com Show more Show less

OVERVIEW: Guidepoint’s growing Marketing team is responsible for building and expanding the reach of the Guidepoint brand. In pursuit of this critical goal, the Marketing team executes full-funnel marketing plans that generate leads, nurture existing clients, and drive interactions within our 3 main audiences; clients, experts and employees. As an Email Marketing Specialist, you will support our Digital Marketing function with the creation and deployment of strategic email campaigns. This role is responsible for the day-to-day planning, setup and launch of targeted email sends in Salesforce Marketing Cloud (SFMC) in support of a wide range of business units. The ideal candidate for this role is a flexible, team player with a background in the development of email campaigns, a strong understanding of HTML and CSS and marketing automation platforms, and experience in managing email distribution lists. WHAT YOU’LL DO: Plan, build and deploy both static and automated email campaigns in Salesforce Marketing Cloud (SFMC) including personalization and dynamic content. Work cross-functionally with internal stakeholders to align email strategy and develop messaging Create and segment subscriber lists based on targeting criteria Optimize against key metrics including CTR, open rates, and engagement Collaborate with the design team to generate custom email assets and layouts Conduct A/B testing to improve email performance through optimized messaging and email layout Provide troubleshooting / first line of support for stakeholders encountering errors or technical issues with SFMC platform Monitor industry trends and email best practices to maintain best-in-class standards regarding CAN SPAM, GDPR WHAT YOU HAVE: Bachelor's degree required (Marketing, Communications, English, and/or Business major a plus) 2+ years’ experience in multi-channel B2B marketing with experience in building and managing email campaigns 1+ years working in HTML and CSS for email 1+ years direct experience deploying email in enterprise-level marketing automation platforms (Salesforce Marketing Cloud, Pardot, HubSpot, Marketo, etc.) Understanding of AMPScript, SQL, and the Salesforce environment a plus Broad understanding of digital marketing channels, preferably with knowledge of the B2B space Capacity to quickly learn applicable systems and processes Ability to demonstrate analytical skills, technical knowledge and attention to detail Fluent in English with a high attention to detail and ability to proofread WHAT WE OFFER: Competitive compensation Employee medical coverage Central office location Entrepreneurial environment, autonomy, and fast decisions Casual work environment About Guidepoint Guidepoint is a leading research enablement platform designed to advance understanding and empower our clients’ decision-making process. Powered by innovative technology, real-time data, and hard-to-source expertise, we help our clients to turn answers into action. Backed by a network of nearly 1.5 million experts and Guidepoint’s 1,300 employees worldwide, we inform leading organizations’ research by delivering on-demand intelligence and research on request. With Guidepoint, companies and investors can better navigate the abundance of information available today, making it both more useful and more powerful. At Guidepoint, our success relies on the diversity of our employees, advisors, and client base, which allows us to create connections that offer a wealth of perspectives. We are committed to upholding policies that contribute to an equitable and welcoming environment for our community, regardless of background, identity, or experience. Show more Show less

Company: Oliver Wyman Description: Oliver Wyman is now looking to bring onboard a Marketing Intelligence Specialist! This role can be based in our Mumbai or Gurugram office. About the Role: We are seeking a highly organized and detail-oriented Marketing Intelligence Specialist to join our dynamic marketing team at Oliver Wyman, a leading management consulting firm. This role is ideal for someone with 5 years of experience in a marketing or analytical role, preferably in a professional services environment. The ideal candidate will be comfortable working with data, enjoy project management, and possess a strong analytical mindset. As a Marketing Intelligence Specialist, you will play a key role in tracking, measuring, and reporting on marketing performance, helping stakeholders interpret data to make informed decisions. You will be responsible for managing dashboards, compiling reports, and assessing the impact of PR, media, and digital marketing efforts. Additionally, you will oversee the end-to-end project management of marketing content, ensuring seamless collaboration across teams. This role requires excellent attention to detail, strong interpersonal skills, and a keen ability to synthesize data into meaningful insights. You should also be proactive in staying updated on industry trends and marketing performance metrics. Key Responsibilities: Marketing Analytics & Reporting Proactively analyze and interpret marketing data from multiple sources to track performance and impact. Maintain and update dashboards that visualize marketing impact across industries, teams, and functions. Track and report on PR and media successes, compiling insights for leadership. Monitor digital marketing analytics, ensuring data is structured for meaningful interpretation. Work with colleagues to act on the insights and optimize campaigns accordingly. Prepare reports and newsletters that highlight marketing successes and impact for various stakeholders. Stay informed on trends in marketing measurement and performance to enhance reporting strategies. Project Management & Content Coordination Manage content projects end-to-end, from ideation to writing, design, and final publishing. Coordinate across multiple contributors and teams (writers, designers, digital specialists) to ensure timely execution. Oversee budget tracking for marketing initiatives. Ensure consistency and accuracy in marketing reports and materials. Stakeholder Engagement & Collaboration Liaise with remote and cross-functional teams to gather insights and data. Understand the varying needs of stakeholders across markets to tailor reports accordingly. Act as the central point of contact for reporting and marketing impact analysis. Skills & Qualifications: Required 5 years of experience in a marketing or analytical role, preferably in professional services or a similar environment. Strong analytical and data interpretation skillscomfortable working with metrics, dashboards, and reports. Excellent attention to detail and ability to synthesize complex data into clear insights. Proven project management experience, with the ability to coordinate multiple workstreams. Proficiency in digital analytics tools (Google Analytics, social media insights, etc.). Strong interpersonal skills, with experience liaising with remote teams. A keen learner who stays updated on marketing performance trends. Preferred Experience with marketing automation and CRM tools (e.g., HubSpot, Salesforce, Marketo). Familiarity with content management systems and digital publishing. Basic understanding of budget tracking and financial reporting. Ability to copywrite Why Join Us At Oliver Wyman, youll be part of a forward-thinking marketing team that values data-driven decision-making and impactful storytelling. This role offers an opportunity to work on high-visibility projects, develop a deep understanding of marketing performance measurement, and collaborate with top professionals in the consulting space. If youre passionate about data, insights, and marketing impact, wed love to hear from you! At Oliver Wyman, we lead with heart - we love what we do and have fun while we do it! We also strive for breakthroughs by questioning, seeking diverse perspectives, and finding powerful and sustainable solutions . If you share these values and want to work as one and own our impact at the same time, be brave and achieve the amazing with us! Were individuals who are self-starting, motivated, energetic, entrepreneurial about what we do We have the common aspiration to have an impact, leave a legacy and change the world. We have no interest in running a steady-state business. We want to build, grow and shape the environment around us We value an environment where every member of Oliver Wyman is encouraged and expected to voice his or her opinion We believe that to create a true meritocracy we need to remove artificial barriers to opportunity We value people whose lives balance work and non-work activities because we believe they are both more interesting colleagues and are able to make better contributions to the Firm. We push ourselves hard to deliver excellence, but we also work to extract the maximum benefit from the flexibility of a project-based business. We provide the ability to take career breaks for personal or family reasons. We fundamentally value each others time and are sensitive to how it is used. We are an output not input-based culture, have respect for peoples personal decisions, and believe that one's workload must be sustainable. We seek balance for ourselves and our colleagues. Oliver Wyman, a business of Marsh McLennan (NYSEMMC), is a management consulting firm combining deep industry knowledge with specialized expertise to help clients optimize their business, improve operations and accelerate performance. Marsh McLennan is a global leader in risk, strategy and people, advising clients in 130 countries across four businessesMarsh, Guy Carpenter, Mercer and Oliver Wyman. With annual revenue of $24 billion and more than 90,000 colleagues, Marsh McLennan helps build the confidence to thrive through the power of perspective. For more information, visit oliverwyman.com, or follow on LinkedIn and X. Marsh McLennan is committed to embracing a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age, background, caste, disability, ethnic origin, family duties, gender orientation or expression, gender reassignment, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, or any other characteristic protected by applicable law. Marsh McLennan is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office. All Marsh McLennan colleagues are expected to be in their local office or working onsite with clients at least three days per week. Office-based teams will identify at least one anchor day per week on which their full team will be together in person.

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. The opportunity We are looking for Marketing Automation Associate who will be responsible for performing the activities related to Brand Marketing and Communications. This individual will support projects involving tactical execution of campaigns end to end, process improvements and educating users on campaign best practices. Must have experience with supporting email marketing campaigns and using various digital marketing tools with a strong interest in data management and analytics. Your Key Responsibilities Build and execute Marketing Automation campaigns with varying complexities and sizes. Coordinate and liaise with internal and external stakeholders to ensure all relevant content, assets and target audience parameters are received for campaign execution. Work with BMC Products support team to have new contacts added to Marketo system Regular reporting to key stakeholders on the performance of marketing automation campaigns Provide project support to team members throughout the various stages of the project, including testing Ensure that system updates and new governance are communicated, understood, and followed by key stakeholders Act as a brand champion, ensuring that all external campaigns and online content support the firm’s brand and business strategy and compliant to risk and quality safeguards set by EY. Must ensure adherence to EYs data privacy policies, processes, and regulatory and legislative requirements. S kills and attributes for success Experience with marketing automation platform preferably in Adobe Marketo Engage Effective problem solving Analytics and Insight tracking of automated marketing program performance Familiarity with Agile planning and Agile project management skills Proficient communication, verbally or writer and storytelling to conceptualize solutions and comfortably present to internal Basic knowledge on Microsoft Office suite, especially Excel and Microsoft SharePoint To qualify for the role, you must have A university degree or college diploma in Digital Marketing or a related field. Min. 1 year of experience with Marketo Experience in Marketing Automation campaign configuration Ability to review processes and make suggestions for automation. Ability to translate business needs into technical solutions in MA platform. Ideally, you’ll also have Strong interest in data management and analytics Analytics and basic consulting skill Attention to detail Having Adobe Marketo Engage Expert certification is plus Technologies and Tools Adobe Marketo Engage or related marketing automation tool experience Working knowledge of HTML, CSS, and scripting Microsoft Office suite, especially Excel and Microsoft SharePoint Workflow management tools e.g.: Jira/Azure boards/Wrike/Zendesk/Workfront What We Look For Stakeholder management Effective Communications Adaptability and learning acumen Marketing automation accumen What We Offer EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland and the UK – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career. Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next. (Example) Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way. Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs. Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs. EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today. Show more Show less

At EY, we’re all in to shape your future with confidence. We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world. DisciplineBrand & Marketing Role TypeMarketing Automation The opportunity We are looking for Marketing Automation Senior Associate who will be responsible for performing the activities related to Brand Marketing and Communications. This individual will support projects involving tactical execution of campaigns end to end, process improvements and educating users on campaign best practices. Must have experience with supporting email marketing campaigns and using various digital marketing tools with a strong interest in data management and analytics. Your Key Responsibilities Tactical execution of Marketing Automation campaigns with varying complexities and sizes Experience with supporting email marketing campaigns and using various digital marketing tools, Marketo knowledge is a must Coordinate and liaise with internal and external stakeholders to ensure all relevant content, assets and target audience parameters are received for campaign execution Provide project support to all MarTech team members throughout the various stages of the project, including testing use cases Regular reporting to key stakeholders on the performance of marketing automation campaigns and suggest on improvement avenues that is backed by data Support process improvements and educate users on campaign best practices Standardization and documentation of technical processes using our internal systems Able to define and document the functional and technical requirements for executing (developing, deploying, managing, tracking, and measuring) the automated campaigns Act as a brand champion, ensuring that all external campaigns and online content support the firm’s brand and business strategy and compliant to risk and quality safeguards set by EY Work towards organizational objectives along with stakeholders’ project Skills And Attributes For Success Analytical thinking Data-Driven Decision Making Audience Segmentations and targeting Stakeholder management Troubleshooting Familiarity with Agile planning and Agile project management skills To qualify for the role, you must have Any university degree or college diploma in Digital Marketing or a related field. Understanding of Digital Marketing eco-system and marketing automation Experience in Marketing Automation campaign configuration Min. 5 years of experience, and min. 3 years with Marketo Ability to translate business needs into technical solutions in MA platform. Adherence to data compliance policies (such as GDPR, CANSPAM) is a must. Specialist knows his customer journeys well-enough to identify every possible opportunity or data breach and the need for appropriate security and get measures in place to safeguard it. Ideally, you’ll also have Strong interest in data management and analytics Storytelling and consulting skills Attention to detail Organized, self-starter who can collaborate with the team, and excel in a fast-paced corporate environment. While being able to manage multiple priorities and deadlines. Having Marketo Engage Expert certification is plus Technologies and Tools Marketo or any other Marketing Automation platform Workflow management tools e.g.: Jira/Azure boards/Wrike/Zendesk/Workfront etc Microsoft Office SharePoint Working knowledge of HTML, CSS, and scripting What We Look For Marketing Automation acumen Strong team contributor Ready to learn and adapt Problem solving skills Stakeholder management Effective communication What We Offer EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland and the UK – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career. Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next. Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way. Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs. Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs. EY | Building a better working world EY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets. Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow. EY teams work across a full spectrum of services in assurance, consulting, tax, strategy and transactions. Fueled by sector insights, a globally connected, multi-disciplinary network and diverse ecosystem partners, EY teams can provide services in more than 150 countries and territories. Show more Show less

At EY, we’re all in to shape your future with confidence. We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world. DisciplineBrand & Marketing Role TypeMarketing Automation The opportunity We are looking for Marketing Automation Senior Associate who will be responsible for performing the activities related to Brand Marketing and Communications. This individual will support projects involving tactical execution of campaigns end to end, process improvements and educating users on campaign best practices. Must have experience with supporting email marketing campaigns and using various digital marketing tools with a strong interest in data management and analytics. Your Key Responsibilities Tactical execution of Marketing Automation campaigns with varying complexities and sizes Experience with supporting email marketing campaigns and using various digital marketing tools, Marketo knowledge is a must Coordinate and liaise with internal and external stakeholders to ensure all relevant content, assets and target audience parameters are received for campaign execution Provide project support to all MarTech team members throughout the various stages of the project, including testing use cases Regular reporting to key stakeholders on the performance of marketing automation campaigns and suggest on improvement avenues that is backed by data Support process improvements and educate users on campaign best practices Standardization and documentation of technical processes using our internal systems Able to define and document the functional and technical requirements for executing (developing, deploying, managing, tracking, and measuring) the automated campaigns Act as a brand champion, ensuring that all external campaigns and online content support the firm’s brand and business strategy and compliant to risk and quality safeguards set by EY Work towards organizational objectives along with stakeholders’ project Skills And Attributes For Success Analytical thinking Data-Driven Decision Making Audience Segmentations and targeting Stakeholder management Troubleshooting Familiarity with Agile planning and Agile project management skills To qualify for the role, you must have Any university degree or college diploma in Digital Marketing or a related field. Understanding of Digital Marketing eco-system and marketing automation Experience in Marketing Automation campaign configuration Min. 5 years of experience, and min. 3 years with Marketo Ability to translate business needs into technical solutions in MA platform. Adherence to data compliance policies (such as GDPR, CANSPAM) is a must. Specialist knows his customer journeys well-enough to identify every possible opportunity or data breach and the need for appropriate security and get measures in place to safeguard it. Ideally, you’ll also have Strong interest in data management and analytics Storytelling and consulting skills Attention to detail Organized, self-starter who can collaborate with the team, and excel in a fast-paced corporate environment. While being able to manage multiple priorities and deadlines. Having Marketo Engage Expert certification is plus Technologies and Tools Marketo or any other Marketing Automation platform Workflow management tools e.g.: Jira/Azure boards/Wrike/Zendesk/Workfront etc Microsoft Office SharePoint Working knowledge of HTML, CSS, and scripting What We Look For Marketing Automation acumen Strong team contributor Ready to learn and adapt Problem solving skills Stakeholder management Effective communication What We Offer EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland and the UK – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career. Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next. Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way. Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs. Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs. EY | Building a better working world EY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets. Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow. EY teams work across a full spectrum of services in assurance, consulting, tax, strategy and transactions. Fueled by sector insights, a globally connected, multi-disciplinary network and diverse ecosystem partners, EY teams can provide services in more than 150 countries and territories. Show more Show less

An Amazing Career Opportunity for CRM Business Analyst II Location: Chennai, India (Hybrid) Job ID: 39054 Profile Summary: The CRM Business Analyst is responsible for working with the business to gather, analyze, map, and align the requirements for the deployment of new functionality or enhancements within our Salesforce ecosystem to meet key business objectives. The position will serve as a functional subject matter expert representing the CRM Center of Excellence on enhancement requests and will be a liaison between Sales, Customer Service, Technical Support, other departments and IT. The CRM Business Analyst will conduct business requirements gathering, conduct gap and risk analysis, review, map, optimize business processes, and groom users stories for executing on key initiatives and deliverables using industry best practices to maximize the efficiency and effectiveness of our Salesforce platform and increase Sales and Service productivity. This person will ensure compliance with any global standard processes, programs, or policies. The CRM Business Analyst works collaboratively and across functions, including Sales, Technical Services, Customer Service, Finance, Marketing Communications, Product Marketing, and IT and is responsible for communication and coordination of activities, assignment status, and risk factors with key stakeholders. A successful candidate has a passion for operational excellence, and possesses rigorous analytical skills, strong organizational and project management skills, exceptional attention to detail and strong views on how to make our CRM platform and tools more powerful, user friendly and effective for our organization. Who are we? HID powers the trusted identities of the world’s people, places, and things, allowing people to transact safely, work productively and travel freely. We are a high-tech software company headquartered in Austin, TX, with over 4,000 worldwide employees. Check us out: www.hidglobal.com and https://youtu.be/23km5H4K9Eo LinkedIn: www.linkedin.com/company/hidglobal/mycompany/ Roles & Responsibilities: Develop business requirements and write users stories for enhancements and features of larger cross-functional enterprise projects. Complete assigned CRM deliverables to include documentation, data validation, migration, mapping, and cleansing exercises, UAT test script creation, and UAT testing to ensure a successful project launch. Manage CRM enhancement requests for rapid development from initial request through user story grooming, testing, and delivery to end users to include communication, support, and collaboration between the business and IT. Work with a team of cross-functional resources to efficiently and effectively plan, design, test, deploy, educate, and monitor new or enhanced Sales functionality, processes, or technology within the Salesforce platform. Acquire a fundamental understanding of the business areas, business units, and functional roles across the enterprise to identify opportunities for improving performance. Work with key stakeholders to assure business plans cover all requirements. Become proficient in the understanding of the business operations and Salesforce to identify disconnects and the impact to the teams using Salesforce. Facilitate meetings, contribute to planning and decision-making, and liaise with business stakeholders to ensure a solid understanding of rapid development enhancement request. Be a key resource for user support including, but not limited to case resolution, system enhancement identification, end user support, and overall support of the tools Develop and maintain business process documentation, including process flow diagrams, procedure documents, and data flow diagrams. Qualifications: To perform this job successfully, an individual must be able to perform each essential responsibility satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. Data management and database management experience preferred but not required. Strong math and analytical skills required. Must possess excellent organization and time management skills. Excellent verbal and written communication. Exceptional attention to detail and deadlines. Strong presentation skills and experience with video conference software required. Proficient in reading and creating process flow charts and diagrams. Strong teamwork orientation: works well with cross-functional departments and ability to build and maintain strong relationships; willingness to help larger team meet goals and responsibilities. Ability to motivate, influence, lead, and adapt to changes in business objectives. Ability to think strategically, absorb complex business issues, and assess business requirements to ensure alignment to corporate objectives. Ability to establish priorities and follow through on assignments, paying close attention to detail with minimal supervision. Ability to interact effectively with all levels within the organization, including management, and individual contributors. Understanding of Salesforce, Data Warehouse, Enterprise application systems, and marketing automation Education and/or Experience: 3+ years of total experience in Business Analyst role Bachelor’s degree in business or related discipline. Candidates with equivalent education plus relevant work experience may be considered. Salesforce Sales Cloud analyst experience, 2+ years Certified Salesforce Administrator a plus. Computer Skills Proficient in MS Office applications, such as Word, Excel, PowerPoint, Visio, etc. Proficient with MS-Windows operating system. Advanced Excel skills such as formulas, pivot tables and creating macros Business Applications – Salesforce power user, Marketing Automation systems (Marketo or other), project management applications ERP system experience preferred (Oracle EBS, SAP or comparable) Understanding of Business Intelligence platforms (Tableau, Cubeware, Einstein Analytics, or comparable) Why apply? Empowerment: You’ll work as part of a global team in a flexible work environment, learning and enhancing your expertise. We welcome an opportunity to meet you and learn about your unique talents, skills, and experiences. You don’t need to check all the boxes. If you have most of the skills and experience, we want you to apply. Innovation: You embrace challenges and want to drive change. We are open to ideas, including flexible work arrangements, job sharing or part-time job seekers. Integrity: You are results-orientated, reliable, and straightforward and value being treated accordingly. We want all our employees to be themselves, to feel appreciated and accepted. This opportunity may be open to flexible working arrangements. HID is an Equal Opportunity/Affirmative Action Employer – Minority/Female/Disability/Veteran/Gender Identity/Sexual Orientation. We make it easier for people to get where they want to go! On an average day, think of how many times you tap, twist, tag, push or swipe to get access, find information, connect with others or track something. HID technology is behind billions of interactions, in more than 100 countries. We help you create a verified, trusted identity that can get you where you need to go – without having to think about it. When you join our HID team, you’ll also be part of the ASSA ABLOY Group, the global leader in access solutions. You’ll have 63,000 colleagues in more than 70 different countries. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally. As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences. Show more Show less

Description Are you passionate about revolutionizing how movies and TV shows are discovered, streamed, and enjoyed worldwide? Do you want to define the next generation of digital entertainment and enhance the way millions of Amazon customers experience Prime Video? If yes, this opportunity will appeal to you. Come join our GSS Campaign Operations team and help define the course of the Amazon business. Prime Video brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. Not only are we a one-stop hub for distinctive, critically-acclaimed and award-winning original programming including TV series such as The Rings of Power, The Boys, and Jack Ryan and movies like Coming 2 America, Cinderella, and The Tomorrow War, but we offer a multi-dimensional experience that allows subscribers to fully immerse themselves in their fandom: to read the book, to listen to the soundtrack, to buy the costume, to replay live sports in real time, and more. And that breadth and connection to the Amazon family of brands, along with the support of a passionate and diverse global team, makes Prime Video a company where creators and makers of all kinds can build their future. We are looking for an experienced Marketing Lead to handle marketing, merchandising, and process optimization for our Digital Shared Services Marketing team. This individual should enjoy a fast-paced environment where they can affect the customer experience and be an instrumental part of expanding our foot print into multiple digital teams. Key job responsibilities Campaign Execution: Assists in developing and implementing marketing strategies and campaigns, ensuring flawless execution and tracking. Campaign Tracking: Monitors campaign performance, and prepares reports to assess the effectiveness of marketing efforts. Responsible for giving timely responses to stakeholders on related tasks with guidance, i.e., as per standard operating procedures (SOP) and SLA. Follow established SOPs, inventing and simplifying along the way Meets business metrics and goals, i.e., and service level agreements (SLAs) production, and quality targets Coordination and Communication: Collaborates with internal teams and external stakeholders Manage the troubleshooting of issues as surfaced during the campaign life-cycle A day in the life Campaign Execution Lead the creation and launch of T1/T2 collection pages at channel launch. Manage and set up FVOD (Free Season/Episode Sampling) campaigns. Plan and execute Winback campaigns, including Bullseye (targeted) segments. Oversee Promotions Sonata setups for both ongoing and seasonal campaigns (e.g., Halloween). Advertising & Marketing Execution Lead the management of Dynamic Ads for Social (DAS) campaigns, ensuring timely catalog updates and refreshes. Drive the DAS Sports rollout and support influencer campaign pilot initiatives. Oversee and maintain the Dynamic Display Ads (DDA) content calendar, ensuring asset gathering and campaign execution. Lead the setup and launch of ADA campaigns, including Display Campaign setup, Targeting Conversion to Canonical IDs, and QA validation. Coordinate Paid Search Sports campaigns, collaborating with agencies for seamless execution and optimization. Create detailed agency briefs for paid media initiatives, manage partner approvals, and ensure timely trafficking delivery. Campaign Performance Tracking & Measurement Regularly update and maintain the Measurement Dashboard with quarterly data validation checks. Track, analyze, and report on the GSS Campaign Operations team roadmap, goals, and deliverables. Monitor the sports events calendar and ensure coordination with Senior Partner Managers for timely status tracking. Oversee the measurement of KPIs for 3P Lookalike targeting creation and refreshes. Process & SOP Management Maintain and enhance GSS Campaign Operations team campaign SOPs for storefront, X-site, outbound, and sports campaigns. Act as the primary escalation point for erroneous live sports campaigns outside of regular working hours. Open, track, and resolve SIMs with the product and Sonata teams to troubleshoot issues effectively. Manage the GSS Campaign Operations team by serving as the main point of contact, ensuring proper execution of Sonata strategies and troubleshooting of campaign challenges. Lead weekly GSS Campaign Operations team meetings to align on ongoing projects and priorities. Troubleshoot territory-level unmanaged partner collection pages, resolving carousel drops and related issues. Maintain and standardize the email copy library across sports and non-sports campaigns. Cross-Team Collaboration & Communication Collaborate with the CVM team to ensure proper content inputs for Paid Search and Affiliate agencies. Coordinate with O&O, Paid Marketing, SPMs, and creative teams to manage sports-related Smartsheet inputs for smooth event execution. Foster seamless communication with internal and external stakeholders to ensure effective campaign execution and optimization. Basic Qualifications Bachelor's degree in Business, Engineering, or related field 4+ years of sales or account management experience 4+ years of digital advertising and client facing roles experience Experience using data and metrics to drive improvements Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) Experience using Microsoft Excel to manipulate and analyze data Experience building, executing and scaling cross-functional programs or marketing campaigns from Excellent analytical and problem-solving abilities Strong leadership and communication skills Preferred Qualifications Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs Experience utilizing automated marketing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation Experience using any of SQL or other analytical tools for conducting data analysis Experience with customer segmentation, profiling, and targeting A team player with the ability to build relationships with key stakeholders and partners. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. Company - ADCI MAA 12 SEZ Job ID: A2945064 Show more Show less