807 Marketo Jobs - Page 29

About The Company:Ara's Client is building the world’s #1 platform experience for Co-Op and Collaborative Marketing. Platform hosts a comprehensive suite of Apps converging Advertising, Marketing and Demand Planning needs of 1000s of Merchants and Sales Channel Partners for Retailers and Brands respectively. The world of co-op marketing, while being 100+ years old and a $150+ Billion industry as of 2019, is riddled with elementary, archaic and fragmented processes (sometimes non-existent). The Role:We are seeking a dynamic Head of Marketing (VP - Marketing) to lead our marketing initiatives and propel us to the next level. If you're a product marketing expert, community builder, data-driven strategist, and a savvy leader who thrives in scaling high-growth enterprise SaaS businesses, we want to talk to you! Key Responsibilities:Product Marketing & Positioning: ● Craft compelling product marketing strategies that clearly differentiate our platform from competitors. ● Lead messaging, positioning, and product launches, making our features resonate with target audiences. Content & Community Building: ● Lead content marketing initiatives including whitepapers, blogs, webinars, and videos to engage our ICP. ● Foster a vibrant community through AMAs, podcasts, and influencer partnerships, positioning us as thought leaders in Retail Media. Demand Generation & Campaigns: ● Design and execute innovative demand generation campaigns, events, and thought leadership initiatives to drive growth. ● Partner with Sales and Product teams to ensure seamless lead flow and measurable demand outcomes. Sales Enablement: ● Develop impactful sales tools and resources, educating internal and partner Sales teams on product value and market insights. ● Support sales success by aligning marketing initiatives with business goals. Competitive & Market Intelligence: ● Build intelligence on competitive offerings and industry trends to refine marketing strategies and product positioning. ● Leverage insights to enhance market differentiation and growth acceleration. Client Councils & Evangelism: ● Build a Client and Influencer Advisory Council to foster meaningful discussions and deepen engagement. ● Act as an evangelist for our product by nurturing relationships with key clients and influencers. Team Leadership & Execution: ● Lead and grow a high-performing marketing team, fostering collaboration and hands-on execution of marketing KPIs. ● Establish data-driven marketing processes, tracking performance and optimizing initiatives for maximum impact. Strategic Planning & Budget Management: ● Develop and own the overall marketing strategy, aligning it with company growth goals. ● Manage the marketing budget efficiently, ensuring a focus on high-impact, ROI-driven activities. Skills Required:Proven track record in scaling marketing efforts from early stages (Series B to Series D) in B2B environments.Deep expertise in product marketing, content marketing, performance marketing, and community building.Strong understanding of Retail Media, AdTech, or related industries is a huge plus.Exceptional communication and storytelling skills, with the ability to craft compelling messages that resonate with target audiences.Highly analytical, data-savvy, and process-oriented, with a strong focus on measurable outcomes.Experience managing cross-functional teams and building a collaborative, inclusive culture.Familiarity with marketing technologies, CRM tools (e.g., HubSpot, Marketo), and analytics platforms.Strong leadership, strategic thinking, and decision-making abilities Qualifications & Experience:8+ years of experience in marketing leadership roles, preferably in enterprise SaaS companies.Any Graduate

Market Researcher - Mumbai/Pune Are you… Interested in working for an international and diverse company? Interested in a field-based role? Looking to use your troubleshooting skill? Interested in developing your career in the water industry? If so, read on! Protecting water, the most valuable resource, and driving sustainability is very close to our hearts. You will be part of a flexible, family friendly organization that cares about its people just as it cares about the environment. We offer: Flexible working hoursProfessional onboarding and training optionsPowerful team looking forward to working with youCareer coaching and development opportunitiesHealth benefits In this role as a Market Researcher, you will be responsible to enhance and complete customer information to ensure that our promotions and marketing campaigns are serving the customers application needs and their buying decisions at the same time ensure that our customer data is updated & maintained. The Market/Desk researcher would help GMS achieve capture/research accurate & reliable customer information for account mapping and targeted market campaigns. This position is part of the Marketing Team located in Mumbai. In this role, a typical day will look like: Responsible for secondary research/data mining to identify decision makers.Acquaintances with databases like (PubMed, NIH, LinkedIn, XING, Zoom info) validating, examining data and sharing high quality customer data with the global team.Help improve operational performance through data analysis.Executes data research/mining process whereby potential customers account list comprising detailed contact information are generated and validated for quality.Apply research methodologies, approach, accuracy and in meeting timelines for deliverables.Analyses the customer data to provide trends across segments; to ensure our business strategies address our ever-changing markets. The essential requirements of the job include: Bachelor’s degree in Marketing with an emphasis in computer science, information technology, digital marketing, digital communications, or equivalent experience.Minimum 4 - 5 years of secondary/primary market research experience; data research/mining & analysis (Product based secondary research is preferred) Ability to strongly communication with global cross functional leaders and requestor in Veralto.Advanced knowledge of MS Excel and Access required. Basic Knowlege of Marketo and Salesforce. Fluent in English Willingness to learn and grow - proactive attitude toward personal and professional development Soft Skills: - Ability to quickly grasp & easily adapt new ideas, concepts, methods Proactive and action oriented Strong analytical skills Excellent written and verbal communication skills. Has a good EQ and strong interpersonal skills and ability to build long term relationship. Teamwork and ability to work across cultures, locations and business teams Is open minded High on integrity. What we offer- Competitive renumeration with performance-based incentives. Opportunity to work with an innovative, global company and contribute to significant water management initiatives. Career growth and development opportunities in a dynamic, expanding business. A supportive work environment focused on team collaboration and customer success. EQUAL OPPOTURNITY: Veralto Corporation and all Veralto Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes. OUR CULTURE: More important than what we do is how we operate together as a team across our global organization. Each of our businesses has a unique local culture which is inspired by variety of perspectives our diverse team members bring to the table. However, Veralto and all our businesses share the same foundation comprised of our values and passion for continuous improvement through the Veralto Enterprise System that enables our teams to bring our unifying purpose to life around the world. OUR VALUES: We serve humanity with purpose and integrityWe unlock ingenuity for customer successWe deliver results as a teamWe continually improve for enduring impact At Hach (www.hach.com), we ensure water quality for people around the world, and every associate plays a vital role in that mission. Our founding vision is to make water analysis better—faster, simpler, greener and more informative. We accomplish this through teamwork, customer partnerships, passionate experts, and reliable, easy-to-use solutions. As part of our team, you’ll make an immediate, measurable impact on a global scale by enabling the world’s everyday water needs. You’ll also belong to a respectful and collaborative community that fosters career growth and professional development. You’ll be supported by resources that make a positive difference in your life because, at Hach, we value your authenticity and want your talents to shine. Motivated by the highest possible stakes of climate change and global health, we’re working together within a rapidly digitizing industry to find innovative technologies that guarantee the safety of our water and our environment. More about us: https://www.hach.com/about-us Hach is proud to be a Water Quality company in Veralto (NYSE: VLTO). Imagine a world where everyone has access to clean water, safe food and medicine, and trusted essential goods. That is the tomorrow Veralto is creating today. Veralto is a $5B global leader in essential technology solutions made up of over 16,000 associates across our Water Quality and Product Identification segments all united by a powerful purpose: Safeguarding the World’s Most Vital Resources. At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes. If you’ve ever wondered what’s within you, there’s no better time to find out. Unsolicited Assistance We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies, in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral. At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes. At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes. At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes. At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes. If you’ve ever wondered what’s within you, there’s no better time to find out. Unsolicited Assistance We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies, in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral.

What is this role about? Manager, Digital Demand Generation is responsible for formulating and executing the digital demand generation strategies to fuel growth of McGraw Hill Indias Test Preparation business. Reporting into the Associate Director, Digital Solutions and Demand Generation, the person will execute multi-channel digital demand generation strategies across channels, platforms and media. The person will lead a team of associate managers and a creative designer to support execution of all these activities. The person will work closely with the product manager(s), members of the content team, marketing agencies, and our author/affiliates ecosystem. This a high-impact role which requires the person to think strategically and get deeply involved in the day-to-day execution of various digital demand generation campaigns. What you will be doing: 1. DIGITAL DEMAND GENERATION Formulate a solid multi-channel digital demand generation strategy, including paid media, social media, content marketing, and author/affiliate initiatives etc, for McGraw Hill Test prep Business in India. Own the planning, execution and continuous optimization of digital demand generation campaigns to maximize the ROI, while maintaining consistency of messaging across different channels and ensure its alignment with overall brand identity of the McGraw Hill. Continuously scan and track developments in the market to identify new, high-impact digital demand generation routes and optimize ongoing efforts. 2. PERFORMANCE MARKETING AND PAID MEDIA OPTIMIZATION Manage and execute multi-channel paid campaigns for demand generation and user acquisition including Google Ads, Meta, YouTube, LinkedIn, X and other suitable platforms. Drive continuous A/B testing and ad optimization for creatives, messaging & audience. Consistently improve the Return on Ad Spend (ROAS), Cost per Acquisition (CPA), and other metrices relevant to specific channels and campaigns. Manage the relationship with agencies and partners involved in execution of digital demand generation strategies across channels. 3. DEMAND GENERATION VIA ORGANIC AND SOCIAL MEDIA CHANNELS Use the social media channels to maximise engagement and brand awareness among the target groups and enhance the product value-proposition of McGraw Hill products. Envision and execute author-led user engagement events and continuously test and optimize these campaign ideas to maximise the ROI. Leverage content marketing opportunities to boost engagement and build a community of users having regular brand interactions. Develop and manage email campaigns, WhatsApp campaigns, and other retargeting efforts to build product awareness, drive demand generation and increase usage. 4. DATA ANALYTICS Build and maintain comprehensive dashboards to track campaign performance across organic and inorganic channels. Leverage Google Analytics, marketing automation tools like Marketo and CRM insights to refine demand generation strategies. Provide regular updates and reports to senior leadership on performance data to enable data-driven decision-making. 5. BUDGET AND TEAM MANAGEMENT Manage and optimize usage of available budget to ensure ROI driven efficient spending Lead and mentor a team of marketeers to execute high-impact programs. What you need to be considered: 3-5 years of proven track record in scaling B2C digital demand generation campaigns to drive user and revenue growth, preferably in a FMCG, education or healthcare sector. A problem-solving mindset with high attention to detail. Good understanding of consumer psychology and principles of A/B testing and campaign optimization, preferably with some real experience in these areas. Strong organizational skills to collaborate with internal and external teams to drive multiple high-impact programs in parallel. Excellent written and verbal communication skills and bias for data-driven decision-making. Knowledge of the latest technology trends and their applications in consumer-focused sector. Expertise, backed by real world experience, in running targeted campaigns on Google Ads, Meta Ads, YouTube Ads, and other advertising platforms. Proficiency, backed by real world experience, in tools like Google Analytics, Google Search Console, Google Tag Manager, Marketo, SEMrush, etc. Creative bent of mind to facilitate innovative and compelling storytelling and translate marketing strategies into engaging campaigns. Understanding of design principles like color theory, typography and layout to guide designers and ensure high-quality visuals.

About The Role The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Execute campaigns using Marketo along with other tasks such as segmentation, list pulls, campaign flow creation etc. Conduct extensive validation checks and quality audits on segments and other elements in Marketo. Create campaign performance reports on a weekly/monthly basis Extensive client communication, project management and problem solving Create detailed documentation and process flows to reflect / capture ongoing projects Gather and execute client requirements by working closely with onshore Marketo consultants Needs to understand the database structure in order to come up with exception handling for dynamic content campaigns 2-3 years of working knowledge of HTML, CSS, SQL, Media Query Technical and Functional Skills: Bachelors degree in any field with 4 to 6 years experience in using Marketo Marketing Automation platform Minimum 3 years experience in end-to-end campaign management across marketing channels Minimum 2 to 3 years of hands on experience on using HTML, CSS Certification on Marketo platform would be a plus Strong proficiency in MS Office [MS Excel and PPT] Experience on Marketo (Marketing Activities, Database Studio, RCE and Design Studio) Expertise in working with Marketo marketing automation platform, with a focus on managing and optimizing campaigns and programs. Proficiency in designing and executing email marketing campaigns using Marketo, including email template creation, list segmentation etc. Ability to edit/modify and implement automated nurture programs using Marketo to engage and convert leads at different stages of the customer journey. Knowledge of Marketo's form and landing page building capabilities to create engaging lead capture experiences and optimize conversion rates. Experience in utilizing Marketo's reporting suite. Strong understanding of lead management processes within Marketo, including lead capture, lead nurturing, lead scoring, and lead lifecycle management. Understanding of marketing analytics and the ability to utilize Marketo's reporting capabilities to track and report on key marketing metrics, such as conversion rates, engagement rates, and ROI. Should have the knowledge of building journeys/flows Ability to analyze the campaign requirements and suggest the type of smart campaigns & flow to be used Ability to work in a high-energy, quickly changing, and demanding environment Should have excellent communication skills and be able to interface directly with clients and higher management. Should have excellent presentation skills and should be able to clearly communicate ideas, thoughts, and strategies. Be an individual contributor and work across various clients within the marketing automation group

About The Role The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Roles and Responsibilities: 4-5 years of experience on Marketo (Marketing Activities, Database Studio, and Design Studio) Expertise in working with Marketo marketing automation platform, with a focus on managing and optimizing campaigns and programs. Proficiency in designing and executing email marketing campaigns using Marketo, including email template creation, list segmentation etc. Ability to edit/modify and implement automated nurture programs using Marketo to engage and convert leads at different stages of the customer journey. Knowledge of Marketo's form and landing page building capabilities to create engaging lead capture experiences and optimize conversion rates. Experience in utilizing Marketo's reporting suite. Understanding of marketing analytics and the ability to utilize Marketo's reporting capabilities to track and report on key marketing metrics, such as conversion rates, engagement rates, and ROI. Ability to analyze the campaign requirements and suggest the type of smart campaigns & flow to be used Execute campaigns using Marketo along with other tasks such as segmentation, list pulls, campaign flow creation etc. Strong understanding of lead management processes within Marketo, including lead capture, lead nurturing, lead scoring, and lead lifecycle management. Understanding of marketing analytics and the ability to utilize Marketo's reporting capabilities to track and report on key marketing metrics, such as conversion rates, engagement rates, and ROI. Conduct extensive validation checks and quality audits on segments and other elements in Marketo. Create campaign performance reports on a weekly/monthly basis Extensive client communication, project management and problem solving Create detailed documentation and process flows to reflect / capture ongoing projects Gather and execute client requirements by working closely with onshore Marketo consultants Needs to understand the database structure in order to come up with exception handling for dynamic content campaigns 2-3 years of advanced working knowledge of HTML, CSS, SQL, Media Query Ability to work in a high-energy, quickly changing, and demanding environmen Should have excellent communication skills and be able to interface directly with clients and higher management. Should have excellent presentation skills and should be able to clearly communicate ideas, thoughts, and strategies. Be an individual contributor and work across various clients within the marketing automation group Technical and Functional Skills: Bachelors degree in any field 4 to 5 years experience in using Marketo Marketing Automation platform Minimum 3 years experience in end-to-end campaign management across marketing channels Minimum 2 to 3 years of advanced hands on experience on using HTML, CSS Certification on Marketo platform would be a plus Strong proficiency in MS Office [MS Excel and PPT]

• Lead discovery efforts to gather necessary information from clients and internal team members to appropriately understand business needs and solution requirements for lead management and B2B digital marketing efforts Required Candidate profile Minimum of 5 years working with Marketo and CRM systems as a Marketo Lead or Architect, with demonstrated experience leading 3+ Marketo implementation projects

Hi , Synergy Technologies is a leader in technology services and consulting. We enable clients across the world to create and execute strategies .We help our clients find the right problems to solve, and to solve these effectively. We bring our expertise and innovation to every project we undertake Position: Business Intelligence Developer Duration : Contract to Full Time Location : Remote Work ( Remote Work ) JD Required qualications include: Business Intelligence Developer Opportunity Our mission is clear: to enhance the safety and well-being of workers across the globe. As a trailblazer in software solutions, we empower businesses and their suppliers with a platform that champions safety, sustainability, and risk management within supply chains. Join our close-knit team of Data Systems and Internal Business Intelligence experts, where you can live out our core values daily and contribute to impactful projects that further the companys vision. About the Role As a Business Intelligence Developer , you will play a critical role in developing impactful business intelligence solutions that empower internal teams with data-driven insights for strategic decision-making. Working closely with business analysts, data engineers, and stakeholders, youll design and build data models, interactive reports, and dashboards to transform complex data into clear, actionable insights. Your efforts will ensure data quality, accuracy, and governance while enhancing accessibility for business users. Key Responsibilities Develop BI Solutions: Design, develop, and implement data models, dashboards, and reports using Power BI to support data-driven initiatives. Data Modeling & Integration: Collaborate with data engineers and analysts to create optimized data models that aggregate data from multiple sources, ensuring scalability and alignment with business needs. Enhance Data Accuracy: Continuously improve data accuracy, standardize key metrics, and refine reporting processes to drive operational efficiency. Ensure Data Governance: Adhere to the companys data governance policies, ensuring that all BI solutions comply with data security standards, especially for sensitive information. Optimize BI Performance: Monitor BI solutions to ensure performance and reliable data access, implementing enhancements as needed. Documentation & User Support: Maintain comprehensive documentation of dashboards, data models, and processes; provide end-user training to maximize tool effectiveness. Adapt and Innovate: Stay informed on BI best practices and emerging technologies to proactively enhance BI capabilities. Qualifications Education: Bachelors Degree in Data Science, Business Analytics, Computer Science, or a rrelated field. Experience: Minimum of 5 years in business intelligence development, including data modeling, reporting, and dashboard creation. Power BI Expertise: Strong experience with Power BI, including advanced DAX calculations, data modeling, and creating visually engaging, actionable dashboards. dbt Labs Cloud IDE: At least 1 year of hands-on experience with dbt Labs Cloud IDE is required. Technical Skills: Proficiency in SQL and modern cloud-based data warehousing concepts, with experience in Snowflake, SQL Server, or Redshift. Cloud and ERP/CRM Proficiency: Familiarity with platforms such as NetSuite, Salesforce, Fivetran, and API integrations; experience with SaaS systems like Zuora Billing, Churn Zero, Marketo, and Qualtrics is a plus. Communication Skills: Ability to translate technical insights into business-friendly language. Preferred Skills Certifications: Power BI, Snowflake, or similar BI tools. Portfolio: Ability to provide redacted samples of Power BI dashboards. SaaS Experience: Background in SaaS organizations is beneficial.

ROLE: CAMPAIGN SPECIALIST Key Responsibilities: 1. Unica Campaign: End-to-end ownership of campaign development, from requirement gathering , designing flowcharts , segment creation , offer assignments , to execution and tracking . Build complex audience segmentation using multiple tables, strategic segments, queries, derived fields, and calculated fields. Develop multi-wave, multi-channel campaigns (email, SMS, push notifications, direct mail, etc.). Set up response tracking mechanisms and create rules for response attribution . Perform data validation , test sends , and audience sampling for quality assurance. Work with Offer Templates , Cell Codes , and Contact History Management . Coordinate with Data Engineering teams for data feeds, extraction queries, ETL validation, and performance tuning. 2. Unica Journey: Create and maintain automated customer journeys for onboarding, nurture, retention, and cross-sell activities. Configure Entry Sources (database-driven or event-triggered) and Audience Definitions . Map and automate email , SMS , and push communications across different customer touchpoints. Monitor Journey metrics : participation rates, drop-offs, delays, and optimize accordingly. Integrate with Deliver module or external systems for channel execution and real-time triggers. 3. Unica Plan: Set up and manage marketing programs, campaigns, projects , and tasks using Unica Plan. Define and implement marketing workflows , approval hierarchies , and collaboration processes . Manage budget planning , cost tracking , and ROI reporting at project and program levels. Use Plan Dashboards , Calendars , and Reports to provide visibility to marketing stakeholders. Customize Forms , Templates , and Marketing Objects to align with business processes. Enforce process governance, timeline tracking, and compliance. Skills & Qualifications: Technical Skills: Deep hands-on experience with HCL Unica Campaign, Plan, and Journey (v12.x preferred). Strong working knowledge of SQL (selects, joins, filters, group by, aggregations) for database querying. Familiarity with Unica Deliver and Unica Link is a strong plus. Understanding of campaign data models , contact history , response history , and audience extraction logic. Basic to intermediate experience with HTML , JavaScript (for landing pages or email templates) is a plus. Knowledge of REST APIs for integrating Unica with external systems Working with Unica Interact APIs, Deliver APIs, Journey event ingestion APIs API testing using tools like Postman or SoapUI Linux command line operations (navigation, file handling, process management) Shell scripting Good to have basic to intermediate Java programming (preferably for Unica customizations or extensions) Marketing Automation Knowledge: Understanding of customer lifecycle marketing , lead nurturing , and trigger-based campaigns . Familiarity with UTM parameterization , lead source tracking , and attribution modeling . Knowledge of multi-channel campaign orchestration and journey mapping best practices . Process & Analytical Skills: Ability to translate business requirements into technical marketing workflows. Strong attention to detail for audience creation, testing, and data validation. Ability to generate campaign performance reports and journey analytics insights . Proficient in documentation, including process flows, user guides, and technical specifications. Good to have : API, GEN AI, content integration enablement, OS: Linux, shell script, Databases: SQLServer, Oracle, MySQL Reporting: superset, powerbi, google looker (preferred) Role & responsibilities

Job Role: Marketing Automation and Web Development Specialist Education: Bachelors degree in computer science, information technology, programming languages, web services, or another related field Skills & experience: (4 to 5 years) Key Responsibilities: Develop, implement, and optimize marketing automation campaigns using platforms like Splash, Marketo, HubSpot, Pardot, etc. Create, design, and deploy campaigns (e.g., newsletters, drip campaigns, events etc.) ensuring optimal performance and deliverability. Build and maintain webpages or email templates, using HTML, CSS, and JavaScript, ensuring they are user-friendly and mobile-optimized. Manage and execute in-person events and webinars, ensuring seamless integration with email marketing and other platforms. Requirements: 4-7 years of hands-on experience with marketing automation platforms. Strong proficiency in HTML, CSS, and JavaScript for website and email template development. Hands-on experience with at least one of the following marketing automation platforms: Splash, Marketo, HubSpot, Pardot, or similar. Solid understanding of email marketing best practices, including creation, deployment, and optimization. Strong analytical skills and ability to generate insights from campaign performance data. Excellent written and verbal communication skills for collaboration. Ability to prioritize multiple projects in a fast-paced environment. * This is a Client Based Work Third party payroll profile (client is MNC ) . * Salary/Package : 4lpa to 9lpa according to your experience and skills . * 5 days working * work from office Company Name:- Constrique Software and Digital Solutions Pvt. Ltd. Job location:- Noida Sector 63 , H Block Please share your CV @9311552182

About The Hackett Group: The Hackett Group (NASDAQ: HCKT) is an intellectual property-based strategic consultancy and leading enterprise benchmarking firm to global companies, offering digital transformation including implementation of leading enterprise cloud applications, workflow automation, and analytics that enable Digital World Class performance. Drawing from our unparalleled IP from nearly 20,000 benchmark studies with the worlds leading businesses including 97% of the Dow Jones Industrials, 93% of the Fortune 100, 70% of the DAX 30, 64% of NASADQ-100 Technology Sector and 49% of the FTSE 100 captured through our leading benchmarking platform, Quantum Leap, and our Digital Transformation Platform (DTP), we accelerate best practices implementations. Founded in 1991, The Hackett Group was acquired by Answerthink, Inc. in 1997. Answerthink was renamed The Hackett Group, Inc. in 2008. The Hackett Group has global offices in the United States, Europe, and Asia-Pacific and is publicly traded on the NASDAQ as HCKT. With Headquarters in Miami, Florida, The Hackett Group is a global strategic advisory and technology consulting firm focused on helping organizations achieve "Digital World Class" performance. We leverage our expertise in Gen AI, business transformation, and benchmarking to assist clients in optimizing their operations, particularly in global business services, finance, HR, IT, and procurement. Our services include executive advisory programs, business process outsourcing, and application managed services. Our key areas of expertise: Gen AI: The Hackett Group is a leader in Gen AI solutions, helping organizations identify opportunities and implement AI-powered initiatives. Business Transformation: We offer comprehensive transformation services, including business process outsourcing and enterprise-wide automation. Global Business Services: We provide specialized consulting for global business services, including benchmarking, transformation, and executive advisory programs. Benchmarking: The Hackett Group conducts extensive benchmarking studies with leading businesses to identify best practices. Digital Transformation: We help organizations manage digital transformation by optimizing their operating model, technology, and workforce. Application Managed Services: We offer managed services for enterprise applications, including monitoring, maintenance, and optimization. Our key features: IP and Platform-based approach: The Hackett Group utilizes AI XPLR and ZBrain platforms to enable Gen AI ideation and implementation. Best Practices Intelligence Center: We offer access to a comprehensive repository of best practices backed by empirical data. Strategic Partners: The Hackett Group collaborates with various partners to deliver differentiated services and solutions. Global Presence: We operate in the United States, Europe, Asia and other regions, with offices in key locations like Miami, Atlanta, Frankfurt, London and Hyderabad. In essence, The Hackett Group helps businesses become more efficient, agile, and competitive by leveraging their expertise in Gen AI, business transformation, and benchmarking to achieve Digital World Class performance. Website: https://www.thehackettgroup.com/ What are we looking for?: We are looking for a candidate who is hands on and proficient on below two tools and has very good communication skills in english language: 1. Must have experience working on Adobe Marketo Tool (Someone who has worked as Admin on Adobe Marketo) Any candidate applying must be having deep user experience of Adobe Marketo. The person must have worked on Marketo to setup campaigns, change sequences. Preferably who has worked as on Admin in Marketo. 2. Must have end user working experience on CRM Salesforce Navigator (Preferably) or any Other CRM Tool like Example: Hubspot, Sugar CRM, Microsoft CRM, Oracle CRM or any other such tools. Any candidate applying must also have end user experience of working on CRM Salesforce Navigator or any other CRM Tool. 3. Must have very good English communication skills Above three skill requirements are mandatory to have in any candidate applying. Roles and Responsibilities: Candidate selected will be responsible to work on Adobe Marketo Tool to setup campaigns and change sequences. The person will be working as Admin on Marketo Candidate selected will be working on CRM Salesforce Navigator to make basic changes as on end user Other Criteria's: Candidate can work from home for this job requirement Budget for this position is approx.. CTC INR 7,00,000 Per Annum

Company : NVISH Web Link : www.nvish.com Position : Marketing Operations, Nurture Architect_Profile Experience : 8+ Years Location : Remote Shift: EST/ PST (6 PM 3 AM) About NVISH NVISH is the worlds leading Web Development, IT consulting, and Software Development Company, delivering technology-enabled business solutions for organizations across the globe. We’re solving the world’s most complex challenges, and our people are at the forefront of progress. As a UI Developer at NVISH, you’ll play a part in building the future – one big idea at a time Working at NVISH, you’ll have the resources to develop your talent and creativity. Are you ready to unleash your potential? Marketing Operations, Nurture Architect The Marketing Operations, Nurture Architect will architect, implement & optimize comprehensive Nurture marketing strategies to better engage, retain, and grow customers and users through their journey with Databricks. This role will be responsible for designing best-in-class, scalable and always-on Nurture frameworks and workows across audiences and channels, tightly integrated with other programs in-market. The impact you will have: Provide the technical vision for bringing the marketing nurture email strategy to life through the effective use of marketing automation. Act as the subject matter expert in email nurture, employing best practices and expertise to design and build robust, repeatable, and scalable nurture frameworks, workows, and processes that can be managed day-to-day by a marketing operations specialist. Ensure operational predictability for nurture programs through automated problem detection and efficient monitoring of membership ow and program health. Troubleshoot operational breakpoints or weaknesses and iterate on frameworks, workows and processes to continuously improve always-on nurtures. Elevate Nurture to a core marketing capability, integrated into the broader email ecosystem and audience marketing approach. Implement best practices for segmentation and workows within nurture programs, ensuring alignment with a comprehensive data strategy. Collaborate with marketing technology operations to ensure seamless integration of nurture program information and data with the overall system. Possess a deep understanding of how to engage audiences across multiple channels to advance them deeper in the funnel. Collaborate cross-functionally with Product Marketing, Analytics, Sales, Campaign teams to simplify complex user journeys into tailored, efficient, measurable nurtures aligned with the company strategy. Establish testing and optimization frameworks for continuous improvement. Develop a consistent testing strategy that allows for quick optimization across email performance and funnel outcomes. What we look for: Role & responsibilities 7+ years of professional experience, of which 5+ years’ experience in Marketing Operations, MarTech and demand generation in a high growth SaaS startup. Candidate Must have certification in Marketo Minimum 4+ years in marketing automation architecture experience, preferably Marketo, with a focus on email and nurture strategy Expertise inbuilding high-performingg and scalable email and cross-channel nurture programs, with deep understanding of nurture best practices, metrics & optimization tactics. Experience with experimentation and comfort with data analysis and/or working with analysts to measure program impact. Fluent in interpreting data, creating alignment around actionable insights and translating it into applicable changes. Big picture thinker and methodical team player with strong interpersonal skills and the ability to quickly understand overall business objective, and translate them to a scalable operational framework using marketing automation.

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Sr Analyst Qualifications: BSc/Any Graduation Years of Experience: 5 to 8 years What would you do? ?Individual will be responsible to manage Multichannel Campaign requests received via email/phone/OC?Manage end-to-end Multi Channel campaign process for Pharma industry?Individual is needed to complete tasks (deploy emails, Generate Distribution list, Create workflows, Create Test data, Test workflow end to end, manage calls with the project managers) on time and error-free. ?Ensure progress, issues and agreements are properly documented and acted upon. Ensure all quality standards are met ?Follow transactions/issues tracking mechanism and capture all the details required on the tracking toolRole requires Digital Marketing Ads & Promotion creation/designDesign, implement, develop & manage Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for? Detail orientation Strong analytical skills Ability to establish strong client relationship Ability to manage multiple stakeholders Collaboration and interpersonal skills?Bachelor's degree (preferably Science)?Minimum 3+ years of Email Marketing Experience. Minimum 3 years of experience of working on MOS products:particularly Word, PowerPoint, Excel & Outlook. ?Strong analytical knowledge in the marketing space. Impeccable time management and communication skills?Project and Client (Brand team) management experience is a must. Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management. Salesforce Marketing Cloud Customer Data Platform Structured Query Language (SQL) React.js Campaign Management?Candidate should be a graduate?Minimum 1year experience in Email/Campaign Management required. Strong verbal and written communication skills?Strong listening skills?Excellent customer service skills and experience in customer facing role. ?Able to work in a highly dynamic environment and able to multi-task. ?Intimate knowledge of Campaign Management Best Practices and trends. Basic Knowledge of how a Database works which can be leveraged for Campaign Management is a must. Knowledge of AEM - Desirable? Other email delivery applications:Dream, ExactTarget, Marketo, Eloqua, Responsys – Mandatory if they don't have Adobe – high proficiency?Knowledge of SQL and JS desirable Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts 0

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Analyst Qualifications: BSc/Any Graduation Years of Experience: 3 to 5 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. Individual will be responsible to manage Email Marketing requests received via email/phone/OC?Manage end-to-end email campaign process for Pharma industry?Individual is needed to complete tasks (deploy emails, Generate Distribution list, manage calls with the project managers) on time and error-free. ?Ensure progress, issues and agreements are properly documented and acted upon. Ensure all quality standards are met ?Follow transactions/issues tracking mechanism and capture all the details required Role requires Digital Marketing Ads & Promotion creation/designDesign, implement, develop & manage Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for? Detail orientation Strong analytical skills Ability to establish strong client relationship Ability to manage multiple stakeholders Collaboration and interpersonal skills?Bachelor's degree (preferably Science)?Minimum 3+ years of Email Marketing Experience. Minimum 3 years of experience of working on MOS products:particularly Word, PowerPoint, Excel & Outlook. ?Strong analytical knowledge in the marketing space. Impeccable time management and communication skills?Project and Client (Brand team) management experience is a must. Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management Salesforce Marketing Cloud Customer Data Platform Structured Query Language (SQL) React.js Campaign Management?Candidate should be a graduate?Strong verbal and written communication skills?Strong listening skills?Excellent customer service skills and experience in customer facing role. ?Able to work in a highly dynamic environment and able to multi-task. ?Basic Knowledge of how a Database works which can be leveraged for Email Marketing Programmes is a must. Knowledge of AEM - Desirable? Other email delivery applications:Dream, ExactTarget, Marketo, Eloqua, Responsys – Mandatory if they don't have Adobe – high proficiency?Intimate knowledge of Email Marketing Best Practices and trends. Knowledge of SQL and JS Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Qualifications BSc,Any Graduation

CRM Strategist Experience: 4+ Years Salary : INR 15,00,000-18,00,000 / year Preferred Notice Period : Within 30 Days Shift : 4:00 PM to 1:00 AM Opportunity Type: Remote Placement Type: Permanent (*Note: This is a requirement for one of Uplers' Partners) What do you need for this opportunity Must have skills required : CRM, marketing automation, Data Analytics, Campaign Management, Campaign Strategist, email marketing Good to have skills : Salesforce, HubSpot, Marketo Our Hiring Partner is Looking for: CRM Strategist who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you. Role Overview Description We are seeking a dynamic and experienced Subject Matter Expert (SME) / CRM Strategist in CRM and Marketing Automation to join our team. This role is pivotal in leveraging platform-specific expertise to drive client success, operational excellence, and sustained revenue growth. As a Platform and Domain Champion (Should be expert / champion in one of the following Marketing Automation Platform - SFMC / Braze / Klaviyo / BloomReach / Iterable / HubSpot / Sailthru), you will lead strategic initiatives to optimize CRM and marketing automation efforts for individual clients, delivering Excellent ROI / Performance for Marketing Channels Platform/Domain Expertise: - Serve as the go-to authority for CRM and marketing automation platforms, continuously staying informed about the latest industry trends, platform updates, and best practices. - Provide expert advice to internal teams (Campaign Managers / Executives) and clients, ensuring that the platform's potential is fully realized to meet business goals and KPIs. Channel-Specific Strategy Development: - Design and implement channel-specific CRM and marketing automation strategies that align with business goals, drive customer engagement, and boost ROI. - Identify growth opportunities within CRM and marketing automation platforms to increase client engagement, lead generation, and revenue streams for the end client. - Leverage data analytics to assess campaign performance and continuously refine strategies to maximize client outcomes. Revenue Retention & Client Success: - Develop long-term strategies to ensure client satisfaction and foster loyalty, resulting in high retention rates and consistent revenue streams. - Proactively engage with clients, addressing their challenges and offering customized solutions that meet evolving business requirements. - Partner with client success teams to deliver value-driven outcomes that meet or exceed client expectations, promoting cross-functional collaboration Operational Efficiency & Process Optimization: - Work Closely with Campaign Managers / Executives to deliver Multi channel campaign for clients within the SLAs with error-free execution. - Work closely with other SMEs and Campaign Managers to collaborate on Digital Strategies to deliver Better ROI across multiple Channels. - Ensure that initiatives are delivered on time and within scope, meeting both client and business objectives. Skills Required/Educational Qualifications: - 4+ Years of experience in CRM / Marketing Automation. - Should possess MBA or similar Master's Degree in Marketing. - Proven expertise in CRM and Marketing Automation platforms (e.g., Salesforce, HubSpot, Marketo, or similar). - Strong strategic thinking skills with the ability to translate business objectives into actionable CRM and marketing automation strategies. - Experience in data-driven decision-making, with proficiency in analytics tools to assess campaign performance and ROI - Strong leadership skills with experience managing and developing high-performing teams. - Exceptional communication and presentation skills, capable of influencing internal stakeholders and clients - Exceptional communication and collaboration skills, able to align cross-functional teams around shared goals - Ability to work in a fast-paced, dynamic environment with a focus on delivering results and driving continuous improvement How to apply for this opportunity Register or login on our portal Click 'Apply,' upload your resume and fill in the required details. Post this click Apply Now' to submit your application. Get matched and crack a quick interview with our hiring partner. Land your global dream job and get your exciting career started! About Our Hiring Partner: Mavlers is a full-service digital marketing agency that has propelled growth for over 7,000 brands and agencies worldwide. As Google, Mailchimp, WP VIP, Microsoft, Salesforce, and HubSpot partners, we possess the expertise to deliver high-impact projects and campaigns tailored to our clients unique business objectives. About Uplers: Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. You will also be assigned to a dedicated Talent Success Coach during the engagement. ( Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well). So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!

Marketo Certified Expert Prior Marketo experience 5/+ Velocity Scripting, JS Scripting Knowledge on ABM, MSI, Dynamic Chat, Interactive Webinars. Knowledge on Launch point integrations Marketo Instance Technical Set up and configuration

Timings - 10am to 5pm with Sundays off (7 hours shift ) Bachelor's Degree in business, marketing, engineering or equivalent experience desirable Proven experience of at least 7 to 10 yrs as a Marketing Automation Manager or similar role. Required Candidate profile Marketing Automation manager with a highly reputed B Schools

Configure and set up marketing campaigns in various platforms, ensuring accurate implementation. Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences. Utilize marketing automation tools to set up and deploy email campaigns, landing pages, and workflows. Implement tracking parameters for campaign performance measurement and analysis. Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues. Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems. Monitor and optimize campaign setup processes for efficiency and effectiveness. Stay updated on platform updates and best practices for campaign setup. Provide support and training to marketing teams on campaign setup tools and processes. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud). Strong understanding of marketing campaign setup processes and best practices. Ability to configure and deploy email campaigns, landing pages, and marketing workflows. Experience with CRM systems and their integration with marketing platforms. Detail-oriented with excellent organizational and time management skills. Familiarity with tracking and analytics tools to measure campaign performance. Effective communication and collaboration skills with marketing teams. Problem-solving skills for identifying and resolving setup issues. Understanding of segmentation and targeting strategies in campaign setup. Preferred technical and professional experience Certification in relevant marketing automation platforms. Knowledge of HTML/CSS for basic troubleshooting and customization.

looking For A Candidate AS An AEM Architect For Aviation Company In Gurgaon Location Experience in Adobe Experience Manager (required), Must have handled at least 2-3 large AEM implementations Interested candidate revert Back. Required Candidate profile Develop Digital Consumer experiences using Adobe’s AEM product suite, including WCM, DAM and Social Collaboration. Develop powerful features such as multi-site and multi-channel delivery

Skill required: Marketing Operations - Campaign Management Designation: Senior Analyst Qualifications: Any Graduation Years of Experience: 5-8 Years Language - Ability: English - Proficient What would you do? Be a part of the Marketing Operations team that is leading the managed services arm of Accenture. We power our client's business through the integration of insights, data, and technology. We are focused on activating and scaling the best brand experiences, to deliver breakthrough marketing-led growth, cost-effectively, across all digital consumer touchpoints and channels. The value we bring to clients boosts their marketing efficiency and effectiveness that powers their growth. We're looking to hire passionate and innovative leaders in Marketing Operations with deep domain expertise in digital marketing and delivering cutting edge marketing services across a range of clients and industries, bringing with them strong operations acumen and transformative leadership. The campaign management team focuses on planning, executing, tracking, and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to the evaluation of results. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. This Channel requires a good understanding of digital marketing, email marketing, and technologies like Salesforce CRM, Salesforce Automation studio, Google DV360, and Responsys You will be working on Adobe Marketo Engage which is a marketing automation software that helps marketers master digital marketing to engage customers and prospects. What are we looking for? Adobe Marketo Engage Adaptable and flexible Ability to perform under pressure Problem-solving skills Detail orientation Ability to establish strong client relationship Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

The Customer, Sales & Service Practice Join our team of Customer Sales & Service consultants who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Practice: Customer Sales & Service I Areas of Work: Marketing, Sales & Service Level: Analyst, Consultant, Manager, Senior Manager | Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad | Years of Exp: Non Exec:2-6 Years (Analyst and Consultant) Exec:8+ Years (Manager and Senior Manager) Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting's Customer, Sales & Service practice. The Practice – A Brief Sketch The Customer Sales & Service Consulting practice is aligned to the Capability Network Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. You will work closely with our clients as consulting professionals who design, build and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Manage customer journeys across the lifecycle: Leverage the comprehensive suite of analytics, consulting and technology solutions that Accenture offers to create relevant customer experiences across the customer lifecycle, drive business performance, identify cost optimization opportunities through people, process or technology interventions. Manage solution design & execution: Lead process and technology assessment, KPI and definition, solution and vendor assessment for different technologies Monitor trends and analyze data to optimize solutions: Identify continuous process improvement opportunities Develop business case for designed strategies Bring your best skills forward to excel at the role: Ability to conduct research to unearth facts and generate actionable insights/ ability to translate findings into actionable insights Bring your strong analytical skills to analyze large volumes of data and combine them with macroeconomic factors and competitive benchmarking to cull out insights relevant to stakeholder teams Gather business requirements, design process & solution implementation: Collaborate with various client and Accenture business and technology stakeholders in implementing solutions and assisting in change management and adoption of the new tool/process Communication and Presentation Skills to share the perfect pitch with key stakeholders Client handling skills to develop, manage and deepen relationships with key stakeholders Read about us. Blogs Qualifications Your experience counts! Master of Business Administration / Post Graduate Diploma in Management 2-6 years of relevant experience in managing full spectrum of sales, marketing & service programs execution, from strategy definition to technical delivery, with deep functional, industry and client facing experience Language Requirement JLPT N3 qualified or better Will be able to hold business conversations with Japanese leadership and clients Will be able to generate deliverables in Japanese Exposure to analytical and data visualization tools Hands on experience with at least one of the front-office or back-office market leading platform tools such as Salesforce, Adobe campaign, Marketo, Adobe Experience Cloud, Genesys, Amazon Connect, Microsoft Dynamics etc. Working with middle to senior management levels within existing organization / client organizations What’s in it for you? An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting: Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Capability Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Capability Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.For more information visit https://www.accenture.com/us-en/Careers/capability-network Accenture Capability Network | Accenture in One Word At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team.

The Customer, Sales & Service Practice Join our team of Customer Sales & Service consultants who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Practice: Customer Sales & Service I Areas of Work: Marketing, Sales & Service Level: Analyst, Consultant, Manager, Senior Manager | Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad | Years of Exp: Non Exec:2-6 Years (Analyst and Consultant) Exec:8+ Years (Manager and Senior Manager) Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consultings Customer, Sales & Service practice. The Practice- A Brief Sketch The practice is aligned to the Capability Network Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. You will work closely with our clients as consulting professionals who design, build and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Manage customer journeys across the lifecycle: Leverage the comprehensive suite of analytics, consulting and technology solutions that Accenture offers to create relevant customer experiences across the customer lifecycle, drive business performance, identify cost optimization opportunities through people, process or technology interventions. Manage solution design & execution: Lead process and technology assessment, KPI and definition, solution and vendor assessment for different technologies Monitor trends and analyze data to optimize solutions: Identify continuous process improvement opportunities Develop business case for designed strategies Bring your best skills forward to excel at the role: Ability to conduct research to unearth facts and generate actionable insights/ ability to translate findings into actionable insights Bring your strong analytical skills to analyze large volumes of data and combine them with macroeconomic factors and competitive benchmarking to cull out insights relevant to stakeholder teams Gather business requirements, design process & solution implementation: Collaborate with various client and Accenture business and technology stakeholders in implementing solutions and assisting in change management and adoption of the new tool/process Communication and Presentation Skills to share the perfect pitch with key stakeholders Client handling skills to develop, manage and deepen relationships with key stakeholders Read about us. Qualifications Your experience counts! Master of Business Administration / Post Graduate Diploma in Management 2-6 years of relevant experience in managing full spectrum of sales, marketing & service programs execution, from strategy definition to technical delivery, with deep functional, industry and client facing experience Language Requirement JLPT N3 qualified or better Will be able to hold business conversations with Japanese leadership and clients Will be able to generate deliverables in Japanese Exposure to analytical and data visualization tools Hands on experience with at least one of the front-office or back-office market leading platform tools such as Salesforce, Adobe campaign, Marketo, Adobe Experience Cloud, Genesys, Amazon Connect, Microsoft Dynamics etc. Working with middle to senior management levels within existing organization / client organizations

The Strategy & Consulting Global Network Song Practice | Marketing Transformation | Martech Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: MarTech/AdTech transformation, MarTech assessment, Adobe experience cloud | Level: Manager | Location: Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within on Accenture's Strategy & Consulting Global Network Song practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner. Martech Manager is a mid-level position within the Marketing Transformation offering of S&C GN Song. The key responsibilities will include the following: Conduct MarTech/ AdTech capability assessment and provide recommendations on optimizing the MarTech/ AdTech stack (incl. Gen AI capabilities) and develop use cases to improve utilization of existing MarTech/ AdTech stack. Plan and design Martech and AdTech solution/ Architecture/vision/ roadmap, solution architecture for our clients. Gather business requirements, design process & solution for implementation of marketing and advertising solutions/ tools. Conduct vendor assessment. Research, evaluate and recommend new MarTech /AdTech systems and suppliers. Keep a holistic understanding of existing and upcoming MarTech/AdTech platforms and how they connect into the broader marketing technology landscape. Identify, scope and partner with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients. Work with technology teams to orchestrate and implement integrations (including API based integrations) b/w tools/platforms of different vendors. Understand and convey the impact of regulations like CCPA and GDPR on marketing channels. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Develop and manage a team of digital marketing platform specialists by managing key tasks like work allocation, time management, project SME support, hiring, training etc. Aside from client delivery, the selected candidate will also drive business development efforts and thought leadership in the digital marketing platform space. Other skills Excellent oral and written communication skills Creating and maintaining client relationships Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and own proposals end to end. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Qualifications Your experience counts! MBA from a tier 1 institute with a degree in marketing, economics Proven working experience (8+ Years) in digital marketing/Advertising platforms and in delivering marketing solutions, particularly within the industry (E-Commerce, CPG, Telecom, Healthcare, Financial services etc.) Strong understanding of marketing (Incl. Data, content, mktg. automation, campaign performance management, Personalization, analytics etc.) advertising technologies (with hands on experience) and ability to apply technology know-how to better how our clients reach out to their customers. Understanding of GEN AI application to Marketing/ MarTech use cases. Experience in Implementation of MarTech platforms and experience of AdTech platforms, Data visualization platforms, CDPs and Cloud Platforms. Understand cross functional collaboration, vendor management, data governance, IT security, legal aspect of these implementations. Deliver and execute on functional & technical design solutions, customizing where required, using either or combination of Salesforce Marketing Cloud, Adobe Experience Cloud or Google marketing platform etc. Preferrable:Experience in ad tech, with a strong focus on cross device and omnichannel consumer experience, paid and owned media platform integrations, campaign tracking & attribution tools. knowledge of Firebase and AppsFlyer also beneficial. Working knowledge of ad serving tools, programmatic channels Strong understanding of data structures and hands on experience on multiple Mar-tech/ AdTech tools such as Adobe campaign/ AJO, Marketo, CDPs, Adobe Experience Cloud, Pega decisioning, SFMC, tag management platforms - GTM, Launch, Tealium etc., DMPs, cloud computing platforms (especially for data warehousing and ETL), Ads data hub. Preferrable:Experience working with Ads data hub, ad platforms and their API' s i.e. Google API, Facebook conversion API etc. knowledge of website/app and marketing analytics tools & their implementations /integration with remaining MarTech/AdTech stack (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, Firebase etc.), supporting attribution modeling or/and media mix modelling (MMM) and on data collection.

Skill required: Marketing Operations - Marketing Automation & Technology Execution Designation: Marketing Platform Auto Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years What would you do? FINANCE:Responsible for daily campaign management and deliverables CLIENT:Coordination and delivery of SOWs/LOEs Daily task management and delivery maintenance Manage customer satisfaction (define indicators, apply data collection process, analysis and take corrective and preventions actions) Identify business growth opportunities. Ensure account continuity based on set metrics / SLAs / KPIs (performance) Manage team structure and allocations. RESOURCES:Manage/Lead a set of teams/accounts providing leadership, guidance and organization to the projects under his/her command. Define and evaluate direct reports business objectives (PA Process) Follow up on team members defined career path and professional growth opportunities. Define, implement and follow up on team's training program Escalation details need to share to Manager for internal conflicts / incidents PROCESSES:Responsible completeness, quality, and timeliness of all client deliveries. Implementation, continual improvement, and ensure utilization of team's SOPs. Provide AM team with proper sales support (technical approach and samples/case studies). Maintain the affiliate-wise based campaign tracker sheet. Requirements:2+ yrs of experience in Marketo Proficiency in HTML/CSS and experience developing responsive designs for emails, landing pages, and forms Knowledge of JavaScript for Marketo is a plus Relevant certifications in Marketo and HTML responsive design are advantageous. Written and verbal communication skills in English Autonomy in balancing day to day workload, priorities, and schedule is expected Create new emails, forms, and landing sites with Marketo. Create, modify, and test campaign components like forms, landing pages, emails, smart campaigns, smart list etc., Control the Marketo programs' technical design, configuration, deployment, and modification. Experience with email strategy, A/B testing and developing email templates is required Develop and execute marketing campaigns using Marketo, including email, lead nurturing, segmentation. What are we looking for? Adobe Marketo Engage JavaScript Hyper Text Markup Language (HTML) Cascading Style Sheets (CSS) Problem-solving skills Ability to perform under pressure Adaptable and flexible Agility for quick learning Written and verbal communication A/B Testing Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for? Ability to establish strong client relationship Ability to handle disputes Ability to meet deadlines Ability to manage multiple stakeholders Ability to perform under pressure Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

The Strategy & Consulting Global Network Song Practice | Marketing Transformation | Marketing Automation B2C Manager (Braze) Join our team of Strategy & Consulting Campaign Global Network Song who solve customer facing challenges at clients spanning sales, service, and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: Marketing Automation, Marketing and strategies, Design and implement Campaign Management | Level: Manager | Location: Mumbai, Bangalore, Gurgaon, Hyderabad, Pune, Chennai | Years of Exp: 8+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting's Customer, Sales & Service practice. The Practice A Brief Sketch The practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Marketing, Sales and Service, Commerce. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting business metrics in a positive manner Key Responsibilities: Plan, design, and execute large-scale marketing automation programs over channels such as email, SMS, Push, CRM, and web using Braze. Develop and optimize new campaign strategies and marketing plans across all channels and devices based on campaign performance and insights. Conduct Braze capability assessments, provide recommendations for optimization, and develop use cases to enhance utilization of the platform. Gather business requirements, design processes, and create solutions for implementing marketing and advertising solutions using Braze. Design functional architectures, including integration with data sources, activation channels, and other peripheral systems for Braze. Drive insights from campaigns, work on attribution models, and optimize strategies to improve marketing effectiveness. Lead business development efforts and thought leadership in the Braze marketing automation space. Preferred Skills/Optional: Conduct discovery and design workshops to map marketing processes and configure, test, and deploy marketing workflows in Braze. Collaborate with business and technical stakeholders to ensure seamless Braze implementation and post-go-live consulting. Follow proven methodologies and best practices to enable clients to achieve business objectives using Braze. Develop project plans, design documents, and roadmaps aligned with client requirements, ensuring effective implementation. Bring Your Best Skills Forward to Excel in This Role: Partner with technology solution providers and marketing agencies to deliver tailored Braze solutions for clients. Strong understanding of marketing processes, operating models, and integrations of Braze with other technologies. Ability to identify opportunities, develop solutions, and own proposals end-to-end. Proficiency in building and maintaining effective relationships with middle to senior management stakeholders. Experience in shaping, driving engagements, and leading teams independently in fast-paced, global environments. Strong ability to learn and understand new tools, solutions, and industry trends. Contribute to offering development by identifying areas of growth for Braze and related Martech solutions. Qualifications Your Experience Counts! Proven working experience (8+ years) in digital marketing and delivering marketing solutions, with a focus on industries like E-Commerce, CPG, Telecom, or Healthcare. Strong understanding of marketing, marketing technologies and ability to apply technology know-how to better how our clients reach out to their customers. Good to have 3+ years Workfront/Jira experience Experience with Braze or equivalent Marketing automation platforms such as Adobe Campaign, Salesforce Marketing Cloud, or Marketo. Hands-on experience in data structures, campaign optimization, and strategy enhancement. Experience in leading and managing email, social media, and/or display advertising campaigns and optimizing user funnels. Strong knowledge of website and marketing analytics tools (e.g., Google Analytics, Omniture). Exposure to Martech and Adtech platforms, including data visualization and cloud solutions. Good to Have: Experience with other campaign tools like Pega Decisioning or Salesforce Marketing Cloud. Workfront or Jira experience for workflow and project management. Proficiency in A/B and multivariate testing to refine campaign strategies.