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3.0 - 8.0 years
3 - 8 Lacs
Mumbai, Maharashtra, India
On-site
The Product Marketing role is aimed to lead our outbound marketing activities related to Courseplay. This role will be responsible for presenting our products and features to external parties in ways that will strengthen our brand and boost awareness of our product. The goal of this role will be to develop and implement plans to position and promote our products. Responsibilities Study company products and features Understanding problem statements for features and products at Courseplay and writing detailed documentation for various stakeholders Determining operational objectives by evaluating business processes and functions, gathering information, anticipating requirements, uncovering areas for improvement, evaluating output requirements and formats, and developing and implementing solutions Follow and analyze market trends to position the product Work with various teams (design, product, sales) to implement strategies Communicate about our product to the outside world Create technical materials, guides, feature alerts, marketing alerts and case-studies for clients, prospects and internal stakeholders Develop product marketing strategies (pricing, advertising, product launching) Craft compelling messages and work with our marketing agency to release them across marketing channels (landing pages, ad campaigns) Collate and communicate release documentation with information, screenshots and guides about new features Skills Background in design and copywriting is a plus Experience in market analysis Familiar with product marketing tactics (e.g., integrated marketing campaigns) Working knowledge of web analytics tools (Google Analytics, Web Trends) Excellent communication skills and writing capabilities Required Skills: MS Word, MS PowerPoint, MS Excel A track record of following-through on commitments Understanding of and experience in corporate branding Experience with strategic brainstorming Excellent planning, organizational, and time management skills Qualifications Bachelor s Degree (BA/BMS/BMM) Master s Degree is a bonus At least 3 years experience
Posted 7 hours ago
1.0 - 5.0 years
0 Lacs
karnataka
On-site
DESIGNATION - SALES & MARKETING MANAGER PRE - REQUISITES FOR CANDIDATE: Bachelor Degree in Marketing, Advertising, Sales or related field Age under 35 years Work Experience: 3 to 5 years as a sales and marketing executive in a sales department Should demonstrate excellent knowledge of various marketing tactics Should be an organized individual and result driven Having excellent communication skills Ability to work independently as well as in a team environment Good negotiable and sales skills JOB DESCRIPTION: Creating awareness of the products and services offered by the company Answering clients questions in a professional manner Maintaining healthy relationship with clients Ensuring company meets sales targets Negotiating the deals with the clients Creating marketing campaigns on social media platforms Writing of monthly reports on the performance of the campaigns Job Type: Full-time Education: Bachelor's (Required) Experience: total work: 1 year (Required) Campaign Management: 1 year (Required) Sales: 1 year (Required) Management: 1 year (Required) Work Location: In person,
Posted 1 day ago
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