Marketing Specialist - India

Role Overview: As a versatile Marketing Specialist based in India at Subskribe, you will have the exciting opportunity to work directly with the leadership team to conceptualize, develop, and execute marketing initiatives across various channels. This role offers broad exposure and hands-on experience in a fast-paced startup environment. Key Responsibilities: - Collaborate closely with leadership to develop marketing strategies aligned with company goals - Execute multi-channel marketing campaigns from concept to completion - Create and manage content for social media, email, blog, and other platforms - Analyze campaign performance and provide data-driven recommendations - Assist with event planning and coordination - Help build and maintain the company's brand identity across all touchpoints - Support lead generation efforts through various marketing activities - Stay current with industry trends and competitor activities Qualifications: - 2-4 years of experience in marketing, preferably in B2B SaaS or technology - Bachelor's degree in Marketing, Communications, Engineering, or related field, or an MBA - Ability to deeply understand a complex enterprise software product - Strong written and verbal communication skills in English - Experience with digital marketing tools and analytics platforms - Ability to work independently and manage multiple projects simultaneously - Creative thinking with a data-driven mindset - Adaptable and comfortable working in a fast-paced environment Preferred Skills: - Experience with marketing automation tools (HubSpot, Marketo, etc.) - Basic graphic design abilities (Canva, Adobe Creative Suite) - Familiarity with SEO/SEM principles - Content marketing experience - CRM experience If you're a self-starter who enjoys wearing multiple hats and wants to make a meaningful contribution to a growing company, Subskribe offers you: - Opportunity to shape the marketing function in a growing startup - Direct exposure to the leadership team and strategic decision-making - Competitive compensation package - Flexible work arrangements - Professional development opportunities - A collaborative, innovative work culture Location: This position is based in India with flexible work options.,