3.0 - 7.0 years

0 Lacs

maharashtra

On-site

The role involves managing custom market research projects of various scopes and contributing to the development of new solutions and products in collaboration with other teams. You should possess rich experience in the market research industry, with a strong understanding of Primary research, especially online quantitative research. Additionally, you should have hands-on experience with advanced modeling techniques on survey data such as Regression, Key driver, Correspondence maps, TURF analysis, Factor analysis, etc. Proficiency in research and analytics tools like SPSS, R, or Python is required. Your responsibilities will include utilizing various statistical analysis methodologies to provide solutions aligned with client objectives. You must demonstrate expertise in research data interpretation, with a minimum of 3 years of experience in primary research and modeling, including key-drivers, random forest, TURF, segmentation, etc. Experience in advanced survey analytics techniques such as segmentation, clustering, regression, and driver analysis using tools like SPSS, Q, R, or Python is essential. As part of the role, you will be responsible for running market simulations, analyzing study data, and presenting conclusions and recommendations with minimal supervision. You should also be adept at conducting branding and brand equity studies, including Marketing Mix Modeling, Market Lift, Multi-Touch Attribution, etc. Experience in Trade-off analysis like MaxDiff, Conjoint analysis, DCM would be beneficial. Furthermore, you should be capable of effectively communicating complex model results in non-technical terms to clients, providing clear interpretations and actionable insights. Your role will involve preparing and delivering study results to clients, as well as offering consultation on research designs and methodologies. Required qualifications include an MSc/B.Tech with a strong statistical background, proficiency in Python or R, excellent communication skills, problem-solving abilities, and an analytical approach. You should be detail-oriented, a self-starter, and capable of thriving in a fast-paced environment. Proficiency in Microsoft Office applications (Word, Excel, PPT) and knowledge of platforms used in market research are essential.,

Posted 5 days ago

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Data Analytics Course5

3.0 - 7.0 years

0 Lacs

maharashtra

On-site

As a Data Scientist/Senior Data Scientist at C5i, a leading AI & Analytics provider, you will play a pivotal role in leveraging human perspective and AI technology to deliver trustworthy intelligence. With a focus on driving business impact at speed and scale through AI-assisted decision-making, C5i caters to a diverse portfolio of clients across various industries, including Fortune 500 companies. You will be part of a multifunctional team with both technical and business domain expertise, working on a wide range of products, solutions, and accelerators tailored for different horizontal and industry-specific use cases. Your responsibilities will include demonstrating a strong knowledge of research methodologies to provide solutions aligned with client objectives through statistical analysis. With expertise in research data interpretation and modeling techniques such as key-drivers, random forest, and segmentation analysis, you will be expected to utilize tools like SPSS, Q, R, or Python for survey analytics. Additionally, you will run market simulations, analyze study data, and present report conclusions and recommendations effectively to clients. In this role, you will be involved in various aspects of branding and brand equity studies, including Marketing Mix Modeling and Market Lift analysis. Experience in Trade-off analysis like MaxDiff and Conjoint analysis would be advantageous. You should possess the ability to explain complex models in simple terms to clients and prepare study results presentations effectively. Furthermore, you will be responsible for selecting appropriate analytical methodologies to meet business objectives, consulting with clients on research designs, and providing recommendations on questionnaire design enhancements. Your role will also involve mentoring team members, supervising direct reports, and continuously researching and evaluating new methodologies for market research. To qualify for this position, you should hold an MSc/B.Tech degree with a strong statistical background and proficiency in Python or R. Strong communication skills, problem-solving abilities, analytical mindset, and attention to detail are essential. You must be adept at multitasking, prioritizing tasks in a fast-paced environment, and be a self-starter who thrives under pressure. Proficiency in Office Applications and knowledge of platforms used in market research are required. As a key member of the team, you will manage custom market research projects, drive new solutions/products, and contribute to Course5 Intelligence Limited's growth alongside other teams. Your rich experience in market research, advanced modeling techniques, and analytical tools will be instrumental in answering client queries, uncovering data patterns, and delivering impactful insights. C5i values diversity and is an equal opportunity employer committed to providing a supportive and inclusive work environment for all employees. If you require any accommodations during the hiring process, please inform us to ensure necessary arrangements are made.,

Posted 1 week ago

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