Manager - Digital Marketing (Media Specialist)

Job Description: As a Media Strategy professional, you will be responsible for recommending the right media priorities, mix, weights, and phasing based on platform analytics, campaign insights, and consumer truths. Your role will involve operational understanding and experience of various advertising platforms such as Meta Ads, Google Ads (Adwords & DV360), X Ads, and Snaptchat. You will be expected to have strong analytical skills to evaluate the performance of campaigns and make informed decisions. Key Responsibilities: - Recommend the appropriate media priorities, mix, weights, and phasing based on platform analytics and consumer insights. - Demonstrate operational understanding and experience with Meta Ads, Google Ads (Adwords & DV360), X Ads, and Snaptchat. - Utilize analytical insights to optimize media strategies and campaigns for maximum impact. - Collaborate with cross-functional teams to ensure seamless execution of media plans. - Stay updated on industry trends and best practices to drive innovation in media strategy. Qualifications Required: - Bachelor's degree in Marketing, Advertising, or related field. - Proven experience in media strategy, with a focus on digital advertising platforms. - Strong analytical skills and the ability to interpret data to drive decision-making. - Excellent communication and collaboration skills to work effectively with internal and external stakeholders. - Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment. (Note: No additional details about the company were provided in the job description.),