Job Description: We are currently seeking a skilled and passionate SEO Executive / Senior SEO Executive to join our digital marketing team. The ideal candidate will have a solid understanding of SEO techniques, a data-driven mindset, and a proven track record of improving search engine rankings and growing organic traffic. Key Responsibilities: Plan, develop, and implement SEO strategies to improve website visibility and ranking. Conduct keyword research and analysis to identify new growth opportunities. Optimize on-page SEO elements including meta tags, content structure, and internal linking. Execute effective off-page SEO and backlink strategies. Perform technical SEO audits and coordinate with the development team for necessary implementations. Monitor and analyze site performance using tools such as Google Analytics, Search Console, SEMrush, and Ahrefs. Stay updated on search engine trends, algorithm updates, and industry best practices. Collaborate with the content team to ensure SEO guidelines are followed. Track SEO performance and prepare regular reports with insights and suggestions. Mentor junior team members if required and assist in project management.