Digital Marketing Executive AI Santriya Technologies

5.0 - 10.0 years

3 - 6 Lacs

chennai

Remote

About the Role: We are seeking a skilled and creative working experience in on- page, off page optimization for our clients websites to improve website rankings on Google, Yahoo and other search engines. We have international assignments that you will be assigned to work upon as part of a team. Key Responsibilities: Prompt engineering for SEO (JD?scorecard, SERP analysis, briefs, titles/meta/FAQs) AI toolchain: Gemini 2.5 Pro, ChatGPT Plus, Claude 3, Perplexity (with citations) SEO stack: GA4, GSC, Looker Studio, Ahrefs/SEMrush, Screaming Frog/Sitebulb On-page & technical SEO (Core Web Vitals, CWV diagnostics, structured data, sitemaps) Off-page strategy (white-hat link earning), PPC optimisation basics (Google Ads) CMS operations (WordPress/Webflow) and basic HTML/CSS for embeds/snippets Analytics & experimentation (A/B tests, CTR uplifts, conversion tracking) Develop and manage digital marketing campaigns (SEO, SMM, SEM) Manage the organizations and clients website Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Linked In, etc. Track the website traffic flow and provide internal reports regularly Organise, Attend networking events, product launches Sales calls Identify new digital marketing trends and ensure that the brand client is in front of the industry developments Work on SEO of the website pages Work on optimizing PPC campaigns for clients Edit and post content, videos, podcasts, and audio content on online sites Promote the company s products and services in the digital space Execute social media efforts to improve KPIs, likes, shares, tweets, etc. Create and execute SMS and email-based marketing campaigns Develop and implement effective SEO strategies to improve organic search rankings and increase website traffic. Conduct comprehensive keyword research to identify growth opportunities and target audience needs. Optimize website content, metadata, and on-page elements to enhance search visibility. Monitor and analyze website performance using SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) and provide actionable insights. Stay updated with the latest SEO trends, algorithm changes, and best practices to ensure compliance and effectiveness. Collaborate with content creators, developers, and marketing teams to align SEO strategies with overall marketing goals. Conduct technical SEO audits and implement necessary improvements to enhance website structure and usability. Manage link-building campaigns and monitor backlink profiles to ensure quality and relevance. Prepare regular reports on SEO performance metrics and present findings to stakeholders.

Posted 18 hours ago

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