5.0 - 9.0 years

0 Lacs

coimbatore, tamil nadu

On-site

You are a mid-level technical content developer with over 5 years of experience, sought to create product-centric sales and marketing materials to support the team. Your primary responsibility will be to craft various content types such as blog articles, white papers, brochures, slide presentations, press releases, email newsletters, web pages, and social media posts to educate targeted audiences on the company's offerings and their benefits. This role not only demands excellent writing skills but also necessitates effective collaboration and project management skills from inception to completion. Your key responsibilities include building and executing a content calendar for B2B SaaS applications, generating and updating product-related content across various mediums, translating technical information into user-friendly manuals, storyboarding training materials, developing content on product features and benefits, ensuring consistency in product descriptions across different platforms, analyzing performance metrics to identify content gaps, maintaining a content delivery schedule, and collaborating with media teams to optimize content for SEO. To excel in this role, you must possess at least 5 years of experience in technical content writing for B2B SaaS products, with a strong focus on US IT staffing and accounting processes. You should be adept at writing for thought leaders and decision-makers within these industries, proficient in content production and marketing, have a keen eye for detail in both copy and design, tailor your writing to suit diverse reader demographics and technical expertise levels, be technologically savvy, able to work independently yet enjoy teamwork, have a solid grasp of core SEO concepts, and be familiar with platforms like WordPress, Keynote/Google Slides, Google Analytics, marketing automation/email tools, and major social media channels.,

Posted 1 day ago

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