The Graphic Designer is responsible for creating visually appealing and brand-aligned designs for both digital and print media. This role involves conceptualizing ideas, developing layouts, and producing engaging visual content that communicates messages effectively. The ideal candidate is creative, detail-oriented, and skilled at translating marketing objectives into impactful visual designs. Key Responsibilities:Design and produce marketing materials such as social media graphics, brochures, banners, posters, and advertisements. Develop creative concepts, graphics, and layouts for product illustrations, company logos, and websites. Collaborate with marketing, content, and product teams to develop cohesive brand visuals. Ensure designs are consistent across all company platforms and follow brand guidelines. Edit and retouch images to maintain professional standards. Prepare final layouts for print and ensure accurate file delivery to vendors. Stay updated on industry trends, design software, and emerging technologies. Manage multiple projects simultaneously and meet deadlines.
The Digital Marketing Executive is responsible for developing, implementing, and managing marketing campaigns that promote the company’s products and services. This role plays a major part in enhancing brand awareness within the digital space, driving website traffic, and acquiring leads or customers. The ideal candidate has a strong grasp of current marketing tools and strategies and is able to lead integrated digital marketing campaigns from concept to execution.Plan and execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising. Manage and maintain the company’s website and optimize content for SEO and user experience. Develop engaging content for digital platforms (social media posts, blogs, newsletters, etc.). Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs). Identify trends and insights, and optimize spend and performance based on data-driven insights. Collaborate with internal teams to create landing pages and optimize user experience. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels. Manage and grow the company’s social media presence (Facebook, Instagram, LinkedIn, YouTube, etc.). Stay up to date with digital marketing trends, new tools, and best practices.