Job Title : Brand Strategist & Creative Lead – Copy & Content Location: Mumbai Job Type : Full-time Department: Strategy / Planning Experience Level: 4–7 years (mid-level) Salary : As per industry standards Role Overview We’re looking for a creative strategist who can think deep, write sharp, present well, and lead accounts both creatively and operationally. You’ll be responsible not just for storytelling and ideation, but also for strategic planning, campaign execution, and dayto-day digital content delivery that brings a brand to life consistently across touchpoints. Key Responsibilities 1. Brand Strategy & Conceptualization • 2. Creative Writing & Content Development a. Craft compelling, original copy across campaigns, brand books, social, digital, and AV formats. b. Review and refine all outward-facing copy to ensure clarity, originality, and brand fit. c. Mentor junior, helping them align better with brand strategy and storytelling quality. 3. Strategic Planning & Briefing a. Write inspiring creative briefs grounded in audience insights, brand goals, and digital behaviours. b. Develop platform-wise content strategies, content pillars, and engagement funnels in collaboration with the strategy team. 4. Client Interaction & Campaign Leadership a. Act as the strategic and creative lead in client meetings—presenting ideas, responding to briefs, and building trust. b. Coordinate with media, design, production, and performance teams to deliver integrated digital campaigns on time and on brand. c. Align all campaign elements (organic + paid) with both brand voice and performance metrics. 5. BAU Oversight & Content Calendar Management a. Plan, review, and supervise the monthly and quarterly content calendar across social media, CRM, website, and other channels. b. Oversee day-to-day content execution, ensuring timely approvals, quality control, and deployment. c. Liaise with internal clusters to maintain delivery excellence. 6. Performance Thinking & Optimization a. Review campaign/content performance data and work with relevant teams to translate insights into creative refinements. b. Ensure brand storytelling works not just emotionally but eVectively across KPIs. 7. Client Business Growth a. Proactively identify opportunities for brand growth, cross-selling, and service expansion. b. Help shape annual strategy roadmaps, QBR decks, and new pitch narratives. Key Requirements • 8–10 years of experience in creative/digital agencies with roles spanning copywriting, strategy, and account interaction. • Deep understanding of digital-first content, storytelling, and branding principles. • Excellent presentation and communication skills—both written and verbal. • Ability to handle multiple accounts and teams simultaneously while maintaining quality and consistency. • Demonstrated ability to lead ideas from concept to execution with strategic rigour and creative flair. Key Skills & Competencies • Strategic Clarity – Ability to simplify complexity and communicate compelling directions to creative and digital teams. • Digital Fluency – Comfort across all major platforms (Meta, Google, YouTube, LinkedIn, Twitter/X), formats (Reels, Stories, Shorts, etc.), and tools (GA4, Meta Business Suite, etc.). • Client Leadership – Strong relationship-building skills with the confidence to push back and recommend better. • Organisational Excellence – Structured thinker with great attention to detail, timelines, and task management. • Creative Collaboration – You know how to brief well, give constructive feedback, and protect great ideas.
Job Title: Digital Account Manager Location: Mumbai , Lower Parel Job Type: Full-time Department: Strategy / Planning Experience Level: 2-3 years (mid-level) Salary: As per industry standards Role Description This is a full-time on-site role for a Digital Account Manager based in Mumbai. The Digital Account Manager will be responsible for managing client accounts, developing and implementing digital strategies, overseeing sales activities, and handling project management tasks. Daily tasks will include coordinating with clients, monitoring campaign performance, and ensuring client satisfaction. Qualifications Account Management and Project Management skills Excellent Communication skills Experience in developing and implementing Digital Strategy Strong Sales skills Excellent organizational and multitasking abilities Bachelor&aposs degree in Marketing, Business, or a related field Show more Show less