Google AdWords/ PPC Expert/ SEM Expert

We are looking for a PPC (Pay Per Click) Specialist to run PPC campaigns on Google Ads Manage, LinkedIn Ads & FB ads and monitor paid search budgets. In this role, you should be well-versed in the principles of search engine marketing (SEM). You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

Roles & Responsibilities:

• Participate in forming effective paid search strategies
• Launch and optimize various PPC campaigns
• Hands-on experience on paid social like Facebook, Linked In, etc.
• Be involved in keyword selection and audience targeting
• Monitor budget and adjust bids to gain better ROI
• Track KPIs to assess performance and pinpoint issues
• Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.
• Produce reports for management on campaigns
• Write attractive and concise copy for adverts
• Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms.
• Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with client goals.
• Suggest and develop new campaigns across multiple channels
• Find ways to reduce the risk of click fraud
• Keep abreast of PPC and SEM trends

Job Requirements:

- Proven experience as a PPC Manager

- Familiarity with multiple platforms (e.g. AdWords, Facebook, LinkedIn, etc)

- Excellent communication skills

Job Type: Full-time

Pay: ₹20,000.00 - ₹50,000.00 per month

Benefits:

• Commuter assistance
• Flexible schedule
• Paid sick time

Schedule:

• Evening shift

Work Location: In person