Fishfa Agri World Limited

Role Overview: You have been offered the position of Area Sales Manager in a fast-growing agri-food company specializing in the Edible Oil sector. As an Area Sales Manager, you will be responsible for driving primary and secondary sales in the groundnut/edible oil category, developing retail and distribution networks, analyzing market trends, and collaborating with cross-functional teams for demand planning and inventory control. Key Responsibilities: - Drive primary & secondary sales in assigned territory for groundnut/edible oil category - Develop retail & distribution networks across modern trade, general trade, and HoReCa channels - Identify and onboard new distributors, wholesalers, and institutional clients - Analyze market trends, competitor activity, and customer feedback to develop strategic plans - Execute promotional campaigns, track ROI, and ensure brand visibility - Collaborate with the marketing and supply chain teams for demand planning and inventory control - Ensure collections and credit control as per company policies Qualification Required: - 3-6 years of field sales experience in the Edible Oil/FMCG sector - Strong network of distributors and retailers in the assigned region - Proven track record of achieving and exceeding sales targets - Excellent communication, negotiation, and team management skills - Graduate/MBA in Sales, Marketing, or related field Additional Details: You will have the opportunity to work with a trusted brand in the agri-food exports industry, offering a high-growth environment with performance-based incentives. The role also provides the chance to expand into international markets while working with a supportive leadership team that upholds strong ethical values. If interested, please send your resume to hr@fishfaagri.com or visit www.fishfaagri.com to apply for the position.,