Field Marketing Executive

Job Opening: Business Development Executive (BDE)

Hospital Marketing | Freshers Can Apply

Hospital: Vedansh Superspeciality & Heart Centre

Location: Dadri, Greater Noida

Preferred Candidates: Dadri, Lal Kuan, Chapraula and surrounding areas

Department: Marketing & Business Development

Employment Type: Full-Time

Reports To: Marketing Manager / Business Development Head

Job Summary

We are looking for energetic, confident and result-oriented Business Development Executives (BDEs) to promote our hospital services and develop a strong local patient referral network.

The ideal candidate should be comfortable meeting new people, building relationships, communicating persuasively and working extensively in the field.

Freshers with strong communication skills, local area knowledge and a willingness to learn are encouraged to apply.

Key Responsibilities

1. Doctor & Healthcare Referral Network

- Regularly visit local doctors, general practitioners, clinics, nursing homes and smaller hospitals.

- Build and maintain relationships with healthcare professionals for appropriate patient referrals.

- Promote the hospital's OPD, IPD, diagnostics, emergency care and specialized medical services.

- Identify new referral opportunities and maintain regular follow-ups.

2. Local Market Networking

- Develop relationships with local pharmacies, diagnostic laboratories and other healthcare establishments.

- Build connections with ambulance operators and drivers for awareness of emergency and patient transfer facilities, following hospital protocols.

- Establish relationships with local influencers, community leaders, social workers, resident associations and other influential individuals.

- Expand the hospital's presence across assigned local markets.

3. Community Activities & Health Camps

- Identify suitable locations for health awareness activities and medical camps.

- Organize and coordinate community health camps, canopy activities and promotional programmes.

- Generate patient enquiries through local outreach programmes.

- Follow up with interested patients and facilitate hospital appointments when required.

4. Patient Footfall & Business Development

- Generate genuine patient enquiries and increase OPD, IPD and diagnostic footfall.

- Communicate the hospital's facilities, medical specialties and patient services effectively.

- Coordinate with hospital teams to ensure smooth handling of referred patients.

- Achieve assigned monthly business development and patient conversion targets.

- Develop new opportunities for hospital growth within the assigned territory.

5. Daily Reporting & Performance

- Maintain records of daily field visits, new contacts and follow-ups.

- Track enquiries, actual hospital visits and business generated from assigned activities.

- Submit daily activity reports through WhatsApp or the prescribed hospital reporting system.

- Share market feedback, competitor activities and business development opportunities.

Required Skills & Qualifications

- Minimum Qualification: 12th Pass / Graduate.

- Freshers and experienced candidates can apply.

- Strong communication, interpersonal and convincing skills.

- Confidence in approaching doctors, business owners and local community leaders.

- Good knowledge of Dadri, Lal Kuan, Chapraula and nearby localities preferred.

- Ability to build long-term professional relationships.

- Self-motivated, hardworking and target-oriented.

- Basic smartphone and WhatsApp reporting skills.

- Hindi communication skills essential; basic English preferred.

- Previous experience in hospital marketing, pharmaceutical sales, diagnostics, healthcare outreach or field sales will be an advantage.

Additional Requirements

- Willingness to travel extensively within the assigned territory.

- Own two-wheeler preferred.

- Flexible approach to field visits and community events.

- Professional conduct, ethical referral practices and respect for patient confidentiality are mandatory.

Benefits

- Performance-based growth opportunities.

- Training and exposure to hospital marketing and healthcare business development.

- Opportunity to build a long-term career in the healthcare sector.

We are looking for people who enjoy meeting others, developing local connections and converting relationships into genuine business opportunities.

Pay: ₹18,000.00 - ₹22,000.00 per month

Benefits:

• Paid sick time
• Paid time off

Work Location: In person