Fashion Content Influencer Intern

Company Description

At Wabric, were building the worlds first country-centric, AI tech-enabled global fashion venture; where fashion is not just seasonal, but cultural. Our mission is to revolutionize the way people express identity through style, blending sustainability, technology, and local pride into every thread.

Founded by alumni of Stanford BioDesign, IIT Delhi, and AIIMS Delhi, Wabric is driven by the belief that Fashion should reflect who you are, where you come from, and where the future is headed.

As a fast-growing fashion-tech startup, we empower individuality, expression, and innovation through a design process deeply rooted in data, culture, and creativity. Join our dynamic team to be part of the next wave of global fashion redefined for the modern world.

Role Description

We are looking for a passionate and influential Fashion Content Influencer Intern to join our creative team. This role is ideal for someone who lives and breathes fashion, is already a prominent voice on social media, and is ready to independently lead brand campaigns, create stunning content, and elevate our presence across digital platforms. Someone who not only shines in front of the camera but also has the creativity, initiative, and technical skill to bring ideas to life behind it.

Qualifications

• Strong understanding of social media platforms and influencer marketing trends.
• Lead campaigns and create engaging content independently.
• Will act as brand face and in-house storyteller.
• Spearhead independent brand campaigns aligned with our fashion vision.
• Create engaging and trendsetting content including reels, videos, photo shoots, and behind-the-scenes content around the fashion design and production process.
• Collaborate with our creative and marketing teams to align content with brand storytelling.
• Develop and execute a social growth strategy to increase reach, awareness, and community engagement.
• Ensure content is aligned with brand aesthetics and social KPIs.
• Stay ahead of fashion trends, social media formats, and audience preferences.

Requirements

• Minimum 3M+ organic followers on at least one major platform (Instagram / YouTube / Facebook etc). Share your social media account link with the application.
• Strong presence and charisma on camera, with a unique sense of fashion and storytelling.
• Strong ability to independently handle brand campaigns from ideation to execution.
• Proven experience in fashion-related content creation reels, videos, lookbooks, and process documentaries.
• Deep knowledge of fashion trends, Gen Z & Millennial digital behavior, and influencer dynamics.
• Proficiency with content creation tools, such as: Adobe Premiere Pro / Final Cut Pro, Canva / Photoshop / Lightroom, InShot / CapCut / VN / Reels editor, Social media analytics platforms (Meta Business, YouTube Studio, etc.
• Clear understanding of content KPIs and strategies to drive engagement and follower growth.
• Excellent communication, aesthetic sense, and a genuine love for fashion.
• Basic understanding of SEO and social media trends.
• Ability to multitask and deliver high-quality contents under deadlines.
• Opportunity to work on real-time digital campaigns and creative projects.
• Paid, Internship certificate & Letter of Recommendation (performance-based).
• Mentorship on influencer marketing strategies and brand design.