About the Company: EyeCatchers Hair & Beauty Salon is a reputed luxury unisex salon chain with presence in Kolkata, Bangalore, and Ahmedabad , offering world-class hair, skin, and spa services with top global brands like Kerastase, Redken, L'Oreal, and Dermalogica . As our Bangalore operations expand, we are looking for a proactive and performance-oriented Marketing Expert to lead local marketing and directly contribute to sales growth . Job Summary: Were looking for a marketing professional who doesnt just plan campaigns but takes complete ownership of local marketing and sales enablement . You’ll be responsible for executing both online and offline strategies to increase footfall, client engagement, and revenue for all our salons in Bangalore. This is a target-driven role where marketing success is measured by business growth and lead generation . Key Responsibilities: Sales-Driven Marketing Execution Work closely with management to define monthly revenue targets for each salon branch . Strategize and execute campaigns aimed at increasing footfall, service uptake, and voucher redemptions . Plan localized high-conversion marketing initiatives to meet and exceed monthly sales targets. Offline Marketing & Brand Visibility Lead hyperlocal promotions , outdoor branding, in-mall visibility, residential society activations, and event-based campaigns. Support in-store promotions, service-of-the-month, festive offers, and physical marketing assets (posters, leaflets, etc.). Digital & Social Media Marketing Plan and monitor geo-targeted digital ad campaigns (Meta/Google). Collaborate on Bangalore-specific content : reels, stories, contests, and product highlights. Track conversion metrics from digital spends to bookings. Influencer Collaborations Identify, approach, and onboard relevant local influencers for visibility and credibility. Handle barter/paid collabs with a clear sales or footfall objective . Corporate Tie-Ups & B2B Collaborations Drive bulk spa/salon voucher sales to companies, fitness centers, residential clubs, hotels, cafes, and boutiques. Build a citywide corporate client base with referral or loyalty programs. Customer Engagement & Retention Campaigns Launch targeted reactivation campaigns , missed guest promotions, referral schemes, and loyalty benefits. Work with salon staff to upsell services and packages . Reporting & Analysis Track daily, weekly, and monthly sales-linked marketing KPIs. Maintain campaign trackers, report ROI, and adjust strategies for improved sales results. Requirements: Bachelor’s degree in Marketing, Communications, or Business. Minimum 4 years of experience in marketing , with a preference for experience in beauty, wellness, retail, or hospitality. Demonstrated success in running marketing campaigns that directly impacted revenue . Excellent communication and local market networking skills. Knowledge of Instagram Ads, local SEO, WhatsApp marketing, and event execution. What We Offer: Salary: Up to 50,000/month Monthly performance bonuses based on sales impact Freedom to own and execute marketing strategy across branches A stylish, creative, and energetic work environment in the luxury beauty space