Expro Lab Technologies Pvt. Ltd. is looking for Digital Marketing Expert to join our dynamic team and embark on a rewarding career journey We are looking for a talented and experienced Digital Marketing Expert to join our team As a Digital Marketing Expert, you will be responsible for developing and executing digital marketing strategies to drive brand awareness, increase online visibility, and generate leads You will work closely with the marketing team to plan and implement effective digital campaigns across various channels Responsibilities: Develop and implement digital marketing strategies that align with the overall marketing goals and objectives of the company Conduct market research to identify target audiences, industry trends, and competitive landscape to optimize digital marketing efforts Manage and optimize digital advertising campaigns, including pay-per-click (PPC), display ads, social media ads, and other online advertising platforms Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of digital marketing campaigns and make data-driven recommendations for improvement Conduct keyword research and optimize website content for search engine optimization (SEO) to improve organic search rankings and increase website traffic Create and curate engaging and high-quality content for digital channels, including websites, blogs, social media platforms, email marketing, and other digital platforms Manage and grow social media presence across relevant platforms, including content creation, community engagement, and performance tracking Utilize marketing automation tools and customer relationship management (CRM) systems to nurture leads, automate campaigns, and track customer interactions Collaborate with cross-functional teams, including designers, developers, and copywriters, to ensure the alignment and consistency of digital marketing campaigns Stay up-to-date with the latest digital marketing trends, technologies, and best practices, and provide recommendations for innovation and improvement
Expro Lab Technologies Pvt. Ltd. is looking for Video Editor & Graphic Designer to join our dynamic team and embark on a rewarding career journey Concept Development: Developing design concepts and ideas that meet the requirements and expectations of clients or project managers, while also considering the target audience and purpose of the design Design Creation: Creating visual designs and layouts for print and digital media, including logos, brochures, websites, social media, and other visual communications Graphic Design Software: Using graphic design software such as Adobe Photoshop, Illustrator, and InDesign to create designs and layouts that are aesthetically appealing and technically accurate Design Review: Reviewing design concepts and materials with clients, project managers, and other team members, and making changes based on feedback and review Brand Identity: Ensuring brand identity is maintained throughout designs and all marketing materials Communication: Communicating with clients or project managers to understand design requirements, present design options, and deliver final designs Creativity: Continuously innovating and coming up with creative ideas to improve designs and create engaging visuals
Expro Lab Technologies Pvt. Ltd. is looking for SEO Expert to join our dynamic team and embark on a rewarding career journey We are seeking a talented and experienced SEO Expert to join our team As an SEO Expert, you will play a critical role in improving our website's visibility and driving organic traffic You will be responsible for developing and implementing effective SEO strategies, conducting keyword research, optimizing website content, and monitoring performance to achieve our search engine ranking goals Responsibilities: Develop and execute SEO strategies to increase organic traffic and improve search engine rankings Conduct keyword research to identify relevant keywords and optimize website content accordingly Optimize website structure, URLs, and internal linking to enhance search engine crawlability and indexing Perform on-page optimization, including meta tag optimization, title tag optimization, and content optimization to improve keyword relevance and search visibility Conduct technical SEO audits to identify and fix website issues that could impact search engine rankings, such as crawl errors, broken links, and site speed Collaborate with content creators to ensure SEO best practices are implemented in content creation, including keyword optimization, header tags, and internal linking Monitor and analyze website performance using SEO tools and Google Analytics, providing regular reports and recommendations for improvement Stay updated on industry trends, search engine algorithm changes, and best practices in SEO to continually optimize website performance Conduct competitor analysis to identify opportunities and benchmark our website's performance against industry competitors Collaborate with web developers, designers, and marketing teams to ensure SEO best practices are integrated into website development and marketing campaigns Requirements:Proven experience as an SEO Expert or similar role, with a track record of improving search engine rankings and driving organic traffic In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices Proficiency in SEO tools, such as Google Analytics, Google Search Console, SEMrush, or Moz Strong understanding of on-page and off-page SEO techniques, including keyword research, link building, and content optimization Familiarity with technical SEO aspects, including website crawling, indexation, and website performance optimization Analytical mindset and ability to interpret data, analyze trends, and identify insights for SEO improvements Excellent written and verbal communication skills, with the ability to effectively present SEO recommendations and reports to stakeholders Strong problem-solving skills and ability to work independently or as part of a team to achieve SEO goals Up-to-date with the latest trends and developments in SEO and digital marketing Bachelor's degree in Marketing, Computer Science, or a related field is preferred