Company Description At Exdera, we specialize in designing innovative business solutions and leveraging intelligent technologies to create strategy-led design and tech services for global businesses. We have a proven track record of delivering projects across various industries such as healthcare, IT, fintech, and more, working with renowned clients like Redington, Max Healthcare, and Toyota. Our expertise encompasses product and user research, UX design, digital transformation strategy, AI development, and advanced web and mobile app development, using cutting-edge technology stacks and platforms. Whether you are a startup or an enterprise, we collaborate closely with you to bring your digital product vision to life with a focus on sustainability, scalability, and long-term impact. Role Description This is a full-time on-site role for a Senior Digital Marketing Manager located in Bengaluru. The Senior Digital Marketing Manager will be responsible for overseeing and implementing comprehensive digital marketing strategies, managing social media marketing campaigns, generating leads, and utilizing web analytics to track and optimize performance. The role will require collaboration with various teams to drive brand awareness, engagement, and conversions, ensuring alignment with overall business goals. Qualifications Expertise in Social Media Marketing and Lead Generation skills Strong background in Marketing and Digital Marketing strategies Proficiency in Web Analytics and data-driven decision-making Excellent communication and teamwork abilities Proven track record of managing successful digital marketing campaigns Experience with marketing automation tools and CRM systems Bachelor's degree in Marketing, Business, Communications, or related field