Eighthsense | Digital Marketing Agency

Job Title: Junior PPC Executive Department: Digital Marketing Reports to: PPC Manager / Digital Marketing Lead Experience: 1–2 years Job Summary: We are looking for a detail-oriented and analytical Junior PPC Executive to support our paid marketing campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), and LinkedIn Ads. The ideal candidate should have a strong interest in digital marketing, basic knowledge of paid advertising tools, and a desire to learn campaign optimization and performance tracking. Key Responsibilities: Assist in creating, managing, and optimizing PPC campaigns across Google, Meta, and other digital platforms. Conduct keyword research and develop ad copy aligned with campaign goals. Monitor daily campaign performance, budget utilization, and ROI metrics. Prepare performance reports and provide insights for improvement. Collaborate with the marketing and design teams for creative assets. Stay updated with industry trends, algorithm changes, and best practices. Key Skills & Competencies: Basic understanding of Google Ads, Meta Ads Manager, or similar platforms. Strong analytical and Excel skills for data-driven decisions. Familiarity with Google Analytics, Tag Manager, and conversion tracking (a plus). Good communication and teamwork skills. Attention to detail and ability to manage multiple campaigns simultaneously. Qualifications: Bachelor’s degree in Marketing, Business, or related field. Google Ads Certification or any PPC training (preferred but not mandatory). 1–2 years of experience in PPC or digital marketing internships.