Location : Goregaon E. Job Overview: We are looking for a skilled PPC Marketing Specialist with 1-3 years of experience to manage and optimize pay-per-click (PPC) campaigns across multiple marketing platforms. The ideal candidate will have a strong background in handling budgets, optimizing ROI, and driving revenue growth through strategic marketing initiatives. Key Responsibilities: Plan, develop, and execute PPC campaigns on platforms including Google Ads, Facebook, LinkedIn, and other relevant channels. Manage and optimize budgets to achieve maximum ROI and ensure campaigns remain cost-effective. Monitor and analyze performance metrics (CPC, CTR, Conversion Rate, etc.) to ensure goals are met and exceeded. Collaborate with internal teams to align PPC campaigns with overall marketing objectives and strategies. Conduct market and competitor research to identify new opportunities for growth and optimization. Prepare detailed reports on campaign performance, including ROI, revenue generation, and other key metrics. Implement A/B testing strategies to continuously improve ad performance and conversion rates. Stay up-to-date with the latest industry trends, tools, and best practices in PPC & advertising. Key Requirements: 1-3 years of proven experience in PPC marketing across platforms like Google, Facebook, Twitter, LinkedIn, etc. Strong expertise in handling campaign budgets and optimizing for ROI and revenue generation. Hands-on experience with analytical tools such as Google Analytics and other tracking tools. Proficiency in creating and managing ad campaigns, keyword research, bid management, and ad copy optimization. Strong analytical skills with the ability to interpret data and generate actionable insights. Excellent communication and collaboration skills. Ability to work in a fast-paced environment with a focus on results. Preferred Qualifications: Experience in managing large-scale ad budgets. Certification in Google Ads or Facebook Blueprint is a plus. Understanding of other digital marketing channels (SEO, content marketing, etc.)
Department: Client Services / Account Management Reports to: Director / Client Services Lead Job Overview: We are looking for a proactive and detail-oriented Client Servicing / Key Accounts Manager with 12 years of experience in a digital marketing agency. This role requires someone who can build strong client relationships, coordinate with internal teams, and ensure timely and successful delivery of marketing solutions that align with client objectives. Key Responsibilities: Client Relationship Management Act as a key point of contact for assigned clients. Maintain ongoing communication to understand client needs and expectations. Develop trust and long-term relationships with key stakeholders. Campaign Coordination Work with creative, content, performance, and social media teams to ensure timely execution of campaigns. Coordinate day-to-day project requirements and deliverables. Ensure work quality meets both internal and client standards. Support in Strategic Planning Assist in developing campaign strategies and proposals. Conduct industry and competitor research as needed. Support account leads in building client presentations and reporting decks. Key Skills & Competencies: Strong communication and interpersonal skills. Basic understanding of digital marketing channels (social, search, email, content, etc.). Highly organized with good multitasking abilities. Problem-solving mindset and a proactive approach. Familiarity with tools like Excel/Google Sheets, PowerPoint/Google Slides, and project management tools. Qualifications: Bachelors degree in Marketing, Communications, Business, or a related field. 12 years of experience in client servicing or account management in a digital marketing agency or similar setting.
About the Role: We are seeking a results-driven SEO Executive to join our digital marketing team. The ideal candidate will be responsible for developing and executing effective SEO strategies to improve organic traffic, search rankings, and overall online visibility. You should have hands-on experience with SEO tools, best practices, and current algorithm updates. Key Responsibilities: Conduct keyword research and competitor analysis to identify content and ranking opportunities. Optimize website content, landing pages, and blog posts for search engines (on-page SEO). Perform regular technical SEO audits and recommend fixes (crawl issues, site speed, mobile usability, etc.). Build high-quality backlinks through outreach and link-building strategies (off-page SEO). Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEMrush/Ahrefs. Collaborate with content and development teams to implement SEO best practices. Stay updated with the latest SEO trends, Google algorithm changes, and industry news. Track KPIs like organic traffic, keyword rankings, and conversion rates to report SEO performance. Assist in creating and updating SEO reports and dashboards. Requirements: 1-3 years of proven SEO experience in a similar role. Strong understanding of search engine algorithms and ranking factors. Experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc. Knowledge of HTML, CSS, and basic web development principles is a plus. Familiarity with CMS platforms like WordPress will be a Plus. Excellent communication, analytical, and problem-solving skills. Ability to work independently and within a team environment. Preferred Qualifications: Experience working in an agency or fast-paced environment.