About D’Moksha: D’Moksha is a premium home textiles brand reimagining the way people shop for curtains and home decor. With a strong foundation in sustainability, design, and personalized service, we’re creating a warm, elevated brand for modern homes. If you love aesthetics, pop culture, storytelling, and content that makes people feel something—you’ll fit right in. What You’ll Do SOCIAL MEDIA (Instagram-led) Storytelling that Clicks: Post daily interactive stories—quizzes, polls, and fun facts—that spark engagement and build a strong, loyal brand community. Reels That Resonate: Work with our creative team to shoot and edit reels that take followers behind the scenes—think: factory life, how our products are made, day-in-the-life content. Authenticity is key. Culturally Relevant Posts: Create scroll-stopping posts that blend lifestyle, aspiration, and pop culture (e.g. Met Gala, Friends, etc.). Think like a meme-maker with good taste. Influencer Collaborations: Identify and coordinate with micro-influencers for barter campaigns. Build relationships with creators who genuinely align with our aesthetic and values. Daily Community Engagement: Reply to DMs, leave comments, share UGC—be the human behind the brand voice and keep the energy alive. Reels Boosting: Work with our paid marketing team to identify which reels to boost and whom to target. Understand what content is working—and help scale it. Creative Ideation: Pitch and execute original video concepts—voiceovers, skits, product moments—that make our brand stand out in the feed. WEBSITE CONTENT & SHOPIFY Customer Delight: Assist in creating short, personalized videos when Shopify orders are placed—a delightful, human touch our customers love. Site Videos: Help conceptualize and develop fresh, engaging video content for the homepage and product pages. Think mood videos, how-to-drape guides, etc. AMAZON (US Market) Listings & Keywords: Support quarterly updates of product titles and backend keywords for SEO. A+ Content Creation: Design and manage high-impact A+ Content modules to enhance storytelling and conversion. Amazon Live: Assist with planning and executing Amazon Live sessions—an emerging brand moment we’re keen to explore. Who You Are Passionate about content, storytelling, and design Up to date with Instagram trends and pop culture Hands-on with Reels, Canva, CapCut/InShot, and other editing tools Strong eye for aesthetics and detail Action-oriented and self-driven—you love taking ownership Excellent communicator (written + visual) Curious, eager to learn, and ready to roll up your sleeves Bonus If You Have Experience managing a brand or personal Instagram page Worked with influencers or creators Exposure to Shopify or Amazon platforms This role has the potential to convert into a full-time position based on performance. You’ll work closely with the founding team, get end-to-end exposure to a fast-scaling consumer brand, and play a hands-on role in shaping D’Moksha’s voice About Company: D'Moksha Homes is a direct-to-consumer environmentally friendly home textile brand specializing in exquisitely handcrafted home linens made from sustainable and eco-friendly fabrics such as linen, hemp, and lyocell, among others. The brand is dedicated to spreading joy through responsible, eco-conscious home fashion. D'Moksha Homes aims to establish an Indian brand globally and currently operates in the USA, Canada, and Mexico. It debuted on Amazon.com in March 2020 and achieved a consistent 30% month-on-month growth for the first 13 months, achieving profitability within its first year. Recognized as one of the ten brands selected by Amazon and StartUp India for the Amazon Global Selling Propel Accelerator, it is the youngest brand to be chosen, achieving this within just 11 months of its launch.