As a Marketing Automation/Email Marketing Specialist at Digitant, a leading digital marketing agency, you will be responsible for developing and implementing email marketing strategies to drive engagement and conversions for our clients in the US & Canada. Your focus will be on creating effective email campaigns, setting up automation workflows, and analyzing performance metrics to optimize results. Your main responsibilities will include creating email strategies, collaborating with designers to develop visually appealing email designs, segmenting email lists for targeted campaigns, setting up and executing email campaigns using tools like Hubspot, Marketo, or Eloqua, selecting appropriate assets for campaigns, creating personas, developing drip campaigns, setting up lead scoring mechanisms, and preparing performance reports to track the success of campaigns. To excel in this role, you should have a deep understanding of marketing automation techniques, online marketing platforms, and best practices. Your ability to research and identify opportunities for improvement, along with your attention to detail and methodical approach, will be critical to your success. A degree in Marketing would be advantageous, and a creative mindset, strong teamwork skills, and a results-oriented attitude will be highly valued. At Digitant, we appreciate individuals who can deliver high-quality work within tight deadlines, contribute innovative ideas during brainstorming sessions, demonstrate a thirst for learning and staying updated with the latest design principles and tools, and collaborate effectively with team members. In return, we offer perks such as flexible work hours, opportunities for quick career growth based on performance, a dynamic and creative work environment, an open vacation policy, and a transparent and fun-loving company culture. Join our team of motivated professionals and unleash your potential in the exciting world of digital marketing.,
As a Content Writer at Digitant, a leading digital marketing company, your primary responsibility will be to create engaging and compelling content for various digital marketing activities. You will work closely with the design team to ensure a cohesive message is presented across all platforms. The ideal candidate for this role is someone with excellent writing skills, a commitment to in-depth topic research, and a strong dedication to delivering high-quality content. Your responsibilities will include writing a variety of content such as blog posts, web content, emails focused on conversion, white papers, case studies, website copy, and headlines for landing pages. You should be able to write on the same topic in multiple ways and have a basic understanding of SEO principles. A degree in English or Journalism would be a plus, along with a diverse portfolio showcasing your work across different industries. We value individuals who can quickly deliver high-quality work, contribute creatively in brainstorming sessions, and demonstrate a strong eagerness to learn and adapt to the latest design trends and tools. Collaboration with team members, attention to detail, and a results-oriented approach are essential qualities we appreciate in our team members. In return, we offer job perks such as flexible work hours, opportunities for rapid career growth based on performance, collaboration with a motivated and creative team, an open vacation policy, and a transparent and fun-loving work culture. If you are a passionate content writer looking to make a meaningful impact in the digital marketing space, we encourage you to apply and join our dynamic team at Digitant.,
As a Marketing Automation/Email Marketing Specialist at Digitant, you will play a crucial role in creating and executing email marketing strategies to help medium and large businesses in the US & Canada enhance their digital marketing activities. You will be responsible for setting up email campaigns, designing emails, creating lists, and tracking campaign performance. Your exceptional knowledge and skills in marketing automation will be key to delivering high-quality results. **Key Responsibilities:** - Create Email strategy - Collaborate with designers to create Email designs - Build lists for campaigns - Set up email campaigns using tools like Hubspot, Marketo, or Eloqua - Select appropriate assets such as whitepapers, case studies, and reports for campaigns - Establish workflows and drip campaigns - Develop personas for targeted campaigns - Implement lead scoring in the tool - Monitor and analyze the performance of email campaigns - Prepare performance reports for evaluation **Qualifications Required:** - Ability to conduct research and identify areas for improvement - Profound knowledge of Automation techniques, online marketing platform tools, and industry best practices - Proficiency in creating lead generation and nurture campaigns - Strong attention to detail and a methodical approach to tasks - Bachelor's degree in Marketing is preferred Digitant values individuals who can deliver results promptly, contribute creatively in brainstorming sessions, stay updated with the latest design principles and tools, collaborate effectively with team members, and maintain a result-oriented approach towards tasks. Additionally, the company offers job perks such as flexible work hours, rapid career growth for high performers, opportunities to work with a talented team, an open vacation policy, and a transparent and fun-loving work culture.,
As a Content Writer at Digitant, you will play a crucial role in creating engaging and impactful content for our clients in the US & Canada. Your responsibilities will include: - Writing short-form content like blog posts and web content to attract and engage the target audience. - Crafting effective emails with a focus on driving conversions and achieving marketing objectives. - Developing long-form content such as white papers and case studies to showcase thought leadership. - Creating fresh and crisp copy for websites to enhance brand messaging. - Crafting headlines for landing pages to capture user attention effectively. - Collaborating with the design team to ensure a cohesive message across all content. To excel in this role, you should possess the following qualifications: - Strong research skills and the ability to bring a unique perspective to content across various industries. - Demonstrated capability to approach a single topic from multiple angles, showcasing versatility in writing. - Quick grasp of customer voice and the ability to tailor content to resonate with the target audience. - Basic understanding of SEO principles to optimize content for search engines. - A diverse portfolio demonstrating work across different industries. - A degree in English or Journalism would be advantageous. At Digitant, you can enjoy the following job perks: - Flexible work hours to maintain a healthy work-life balance. - Opportunities for quick career growth based on performance. - Collaborating with a motivated, talented, and creative team. - Open vacation policy to support your personal time off. - Experience a transparent, open, and fun-loving company culture.,