Digital PR

As a Client Relationship Manager in the PR industry, your role involves managing a portfolio of clients and promoting them to their target audiences. You are tasked with utilizing various PR tools such as news items, press releases, case studies, product placement, and social media activities to influence public opinion, grow brands, and drive sales. Your expertise will be pivotal in shaping your clients" reputation and profile, overseeing their press coverage, and sometimes managing advertising strategies. Key Responsibilities: - Managing a portfolio of clients" PR accounts - Providing strategic counsel to clients for their PR and wider marketing campaigns - Supplying commentators and product/company information to various media channels - Developing and nurturing relationships with both existing and potential clients - Cultivating relationships with key media contacts - Collaborating with clients on press campaigns, creative projects, and PR solutions - Interacting with the media, engaging with journalists and press members - Presenting innovative and creative ideas to clients - Briefing clients and keeping them updated on press campaigns - Analyzing PR coverage and generating comprehensive written reports - Communicating effectively with a diverse range of stakeholders Qualifications: - 3-4 years of experience in the PR industry, preferably with an agency - Graduate in Mass Media & Communications - Masters in PR/Advertising/Marketing (Optional) Location: Andheri W, Mumbai Please note that the company is located in Andheri W Lokhandwala.,