Digital Mktg Advisory Analyst

Skill required: Marketing Operations - Account Management

Designation: Digital Mktg Advisory Analyst

Qualifications:Any Graduation

Years of Experience:3 to 5 years
About AccentureCombining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com

What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designIn this role, you will be expected to implement client account plans through relationship development, paid media, programmatic and opportunity pursuits that builds deeper client relationships. This includes monitoring existing services to identify opportunities that provide additional and innovative value to the client.

What are we looking for Understand business requirements and role of digital portfolio in the sameAssure the systems operate well and user experience is satisfiedEnd to end product ownership of application input & output performance Accountable for the stability of Customer and O2C transactional effectiveness Accommodate expansion of application with new customers, customer offers, and promotionsMonitor and work with key stakeholders to drive usage of the digital product as intendedProvide data analytics and insights emerging from the application to drive decision making and interventionsWork with users to develop and maintain prioritised back-log of user stories for the assigned digital productsWork with relevant stakeholders - Product Owners, I&E etc. to deploy agreed user stories in the form of product featuresEnsure optimum functioning of digital product through appropriate escalation and resolution through I&E/assigned technical resourcesConduct regular data quality to ensure accurate representation and decision makingUnderstand Client guidelines(IT&S, Digital security), financial frameworks and processes to recommend the right approach for delivering the required solution

Skills:

Understanding of Agile work practices, Analytics, Change implementation planning and management, Continuous ImprovementCompetencies:Digital Fluency - MasteryDelivers an effortless customer experience - MasteryAnalytical thinking - Skilful
Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts
Qualification
Any Graduation