Job
Description
Job Title: Digital Marketing Specialist Company: Hell Energy Pvt. Ltd. Location: Mumbai, Maharashtra Job Type: Full-time Experience: 2–4 years Industry: FMCG / Beverages About the Company: At Hell Energy Pvt. Ltd. , we are passionate about creating high-energy, trendsetting beverage experiences. As one of the fastest-growing brands in the energy drink category, we blend innovation, speed, and consumer insight into every campaign. Now, we’re looking for a Digital Marketing Specialist to supercharge our digital footprint. Job Summary: We are seeking a Digital Marketing Specialist who can plan, execute, and optimize our online marketing strategies across multiple platforms. The ideal candidate should have experience in managing digital campaigns, performance marketing, content creation, and data analytics. This role will play a key part in enhancing our brand visibility, engagement, and conversions online. Key Responsibilities: Plan, manage, and execute end-to-end digital marketing campaigns across platforms (Meta, Google, YouTube, etc.) Develop and manage content calendars in collaboration with internal and external teams Monitor KPIs such as CTR, CPC, CPM, ROAS, and engagement rates, and provide actionable insights Optimize SEO/SEM and manage Google Ads & Meta Ads campaigns Coordinate with agencies, media partners, and influencers for campaign execution Manage and grow the brand’s presence on Instagram, Facebook, LinkedIn, YouTube, and emerging platforms Create performance reports and dashboards to assess campaign effectiveness and ROI Ensure brand consistency across all digital touchpoints Requirements: 2–4 years of experience in digital marketing, preferably in the FMCG or beverage industry Masters degree in Marketing, Communications, or a related field Strong understanding of paid media, analytics, and social media platforms Hands-on experience with tools like Google Analytics, Meta Business Suite, Google Ads, etc. Proficiency in Excel/Google Sheets and performance reporting Excellent communication and stakeholder management skills A passion for building brands and staying updated with digital trends Benefits: Opportunity to work with a fast-growing global brand Exposure to top-tier digital campaigns and agency partners A dynamic and energetic work environment Learning and development opportunities How to Apply: Interested candidates can send their updated CV to: akanksha.bharati@hellenergy.com For any queries, contact: Akanksha Bharati – HR | +91 90040 41057 Job Types: Full-time, Permanent Pay: ₹600,000.00 - ₹1,200,000.00 per year Benefits: Cell phone reimbursement Health insurance Provident Fund Schedule: Day shift Work Location: In person Application Deadline: 31/05/2025 Expected Start Date: 26/05/2025
