Digital Marketing & PR Executive (Influencer Collaboration)

Marketing & PR Executive (Digital + Influencer Marketing)

Employment Type: Full-time (Remote)
Experience Required: Minimum 3 years in Digital Marketing, PR, and Influencer Management
Salary Range: ₹20,000 -25,000 per month (Fixed)

About LeBrands.Space

LeBrands.Space is India’s First Digital Mall for Brand Discovery — a platform where authentic Indian brands, influencers, and shoppers connect through engaging, community-driven experiences.
We are building a new way for people to discover brands, shop together, and connect directly with creators. Join us as we redefine how India experiences digital commerce.

Role Overview

We are seeking a creative and driven Marketing & PR Executive to manage digital campaigns, influencer partnerships, social media communication, and public relations for LeBrands.Space.
The ideal candidate will be hands-on with digital tools, comfortable engaging with influencers and media houses, and capable of executing both online and offline marketing initiatives.

Key ResponsibilitiesMarketing & Performance Campaigns

• Plan and execute digital ad campaigns, reels, and video creatives with production partners.
• Manage daily content publishing on Instagram, YouTube, Facebook, and LinkedIn.
• Track campaign performance and optimize for reach, engagement, and conversions.
• Collaborate with design and content teams to maintain consistent branding.

Influencer Collaboration & Partnerships

• Identify, approach, and onboard influencers and creators across multiple niches.
• Coordinate influencer campaigns from concept to posting, ensuring creative quality and brand alignment.
• Maintain relationships with micro, macro, and celebrity influencers.
• Guide influencers through onboarding, briefing, and script verification.

Public Relations & Media Outreach

• Build and maintain relationships with media houses, journalists, and PR agencies.
• Prepare and distribute press releases, campaign updates, and feature stories.
• Coordinate with D2C brands and digital communities for collaborative campaigns.
• Broadcast platform updates, feature launches, and promotional opportunities to brand owners.

Offline & Community Marketing

• Plan and manage on-ground events, pop-up stalls, and university engagement programs.
• Drive awareness through campus activations and community partnerships.

Customer Growth & Analytics

• Develop influencer-led referral programs and contests to increase registrations.
• Analyze campaign data and prepare performance reports.
• Ensure consistency in brand messaging and tone across all marketing communication.

Required Skills and Qualifications

• Minimum 3 years of experience in Digital Marketing, PR, or Influencer Collaboration.
• Strong understanding of Instagram, YouTube, Meta Ads, and campaign analytics.
• Excellent written and verbal communication skills.
• Proven ability to manage multiple stakeholders and projects simultaneously.
• Creativity, attention to detail, and a passion for Indian D2C and lifestyle brands.

Compensation and Growth

• Base Salary: ₹20,000 to 25,000 per month
• Performance review after 3 months with potential salary revision
• Opportunity to advance to Marketing & PR Manager within 6–12 months

Why Join LeBrands.Space

• Work with India’s first digital mall concept and shape its national presence.
• Collaborate directly with influencers, brands, and media professionals.
• Lead innovative campaigns that combine digital marketing and storytelling.
• Gain hands-on experience in influencer, PR, and performance marketing.

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Education:

• Bachelor's (Required)

Language:

• English and Hindi (Required)