Digital Marketing Intern

You will be responsible for planning and executing various digital marketing campaigns including web, SEO/SEM, database marketing, email, social media, and display advertising. Your role will involve designing, building, and maintaining the company's social media presence. It will be your duty to measure and report the performance of all digital marketing campaigns, evaluating them against set goals such as ROI and KPIs. You will need to identify trends and insights from the data collected and optimize the performance and spend based on these insights. As part of your responsibilities, you will be required to brainstorm innovative growth strategies within the digital marketing domain. You will also be involved in planning, executing, and measuring experiments and conversion tests. Collaboration with internal teams to create landing pages and enhance user experience will be crucial. Your strong analytical abilities will be utilized to assess the end-to-end customer experience across various channels and touchpoints. Identifying critical conversion points and drop off points to optimize user funnels will be a significant aspect of your role. Collaboration with agencies and vendor partners will also be required. Evaluating emerging technologies and providing thought leadership for their adoption where appropriate will be expected. Key Skills required for this role include Search Engine Optimization (SEO), Social Media Marketing (SMM), Search Engine Marketing (SEM), Social Media Optimization (SMO), Social media management, and Digital Marketing.,