Digital Marketing Expert (2+ Years Experience) | Route Academy

About Us

Route Academy is a leading skill development and career-building institution dedicated to empowering students and professionals with industry-relevant expertise. We focus on advanced courses such as Data Science, Power BI, SAP, Logistics, and Digital Marketing, creating pathways for successful careers across India.

Job Description

We are seeking a Digital Marketing Expert with a minimum of 2 years of professional experience in digital marketing and brand promotion. The ideal candidate should have a strong understanding of SEO, Google Ads, LinkedIn Ads, social media campaigns, and lead generation strategies.

Key Responsibilities

• Plan, execute, and optimize digital marketing campaigns across multiple platforms.
• Manage SEO/SEM, Google Ads, and LinkedIn Ads to enhance visibility and reach.
• Create engaging content strategies for social media and website.
• Track and analyze campaign performance using analytics tools.
• Collaborate with the creative and academic teams to align marketing goals.
• Develop lead-generation funnels for course promotions.

Required Skills

• Strong knowledge of SEO, Google Ads, and LinkedIn Ads.
• Experience with social media marketing and content optimization.
• Proficiency in tools like Google Analytics, Meta Business Suite, and Canva (or similar).
• Excellent communication and analytical skills.
• Ability to manage multiple campaigns simultaneously.

Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Work Location: In person