Digital Marketing Executive

As a Marketing Support Executive, your role will involve coordinating with teams in India and the USA on marketing campaigns and strategic planning. You will be responsible for developing, implementing, tracking, and optimizing digital marketing campaigns across multiple platforms. Additionally, you will work with vendors for marketing collaterals, promotional giveaways, and related materials. Your key responsibilities will also include measuring and reporting the performance of all digital campaigns, evaluating results against set goals, and brainstorming and executing creative growth strategies through digital channels. Furthermore, you will support local and international tradeshow planning and logistics, manage and organize marketing assets and files, and conduct industry, competitor, and market analysis to identify new opportunities. It will be essential for you to stay updated with the latest trends and technologies in digital marketing, social media, and design tools, and provide additional marketing and administrative support as needed. Qualifications & Skills Required: - Bachelor's degree in Marketing, Advertising, or equivalent field. - 2 years of hands-on experience in digital and print marketing. - Experience in setting up and optimizing PPC campaigns on major search engines. - Strong knowledge of analytics tools (e.g., Google Analytics, SEMRush, WebTrends, etc.). - Proficiency in Adobe Creative Suite and Microsoft Office Suite. - Experience with video editing and graphic design preferred. - Strong organizational and detail-oriented skills. - Ability to work independently, manage multiple tasks, and meet deadlines. - Analytical mindset with good research and data interpretation skills. - Team player with a creative and adaptable approach. Joining this company will provide you with the opportunity to work with a global organization supporting USA-based marketing operations. You will gain exposure to diverse marketing functions from digital campaigns to trade show planning in a collaborative and growth-oriented work environment. Please note that Good English-speaking skills are not mandatory, but they are considered an added advantage. Job Types: Full-time, Permanent Work Location: In person,