DIGITAL MARKETING

Role Overview: You will be responsible for engaging with riders and building communities on digital platforms to help influence riding. The company places a strong emphasis on marketing as a means to grow the sport and lifestyle of cycling. In addition to social media engagement, you will work on understanding the deeper web to ensure effective message delivery. Key Responsibilities: - Engage with riders on various digital platforms - Build and nurture communities to influence riding - Implement marketing strategies to promote the sport and lifestyle of cycling - Utilize social media for engagement and outreach - Analyze data from the deeper web to enhance message delivery Qualifications Required: - Strong communication skills - Experience in digital marketing and social media engagement - Knowledge of the cycling industry is a plus - Ability to analyze data and draw insights - Passion for promoting sports and healthy lifestyles,