Digital Advertising Specialist (Facebook, Instagram & Web Ads)

As a Digital Advertising Specialist at Roaming Routes Travels, you will be responsible for creating and managing paid ad campaigns on Facebook, Instagram, and other digital platforms. Your role will involve strategizing targeted campaigns for travel products and services, designing engaging ad creatives using tools like Canva, analyzing campaign performance for data-driven decisions, and staying updated with digital marketing best practices and trends. You will collaborate with content and travel product teams to ensure campaign alignment. Key Responsibilities: - Create, manage, and optimize paid ad campaigns on Facebook, Instagram, and other digital platforms - Strategize and execute targeted ad campaigns for travel products and services - Design engaging ad creatives using Canva or similar design tools - Analyze campaign performance and make data-driven decisions to improve ROI - Stay up to date with platform trends, algorithm changes, and digital marketing best practices - Collaborate with the content and travel product teams for campaign alignment Qualifications Required: - 1 to 8 years of hands-on experience in digital advertising - Proven success running ad campaigns for travel companies or related sectors - Strong understanding of Facebook Ads Manager, Instagram promotions, and Google Ads (preferred) - Experience using design tools like Canva, Adobe tools, or similar platforms - Excellent analytical, communication, and reporting skills - Ability to manage multiple campaigns and meet deadlines About Roaming Routes Travels: Roaming Routes Travels is a prominent name in the travel industry, dedicated to providing unforgettable travel experiences. Specializing in curated travel packages and custom tours, we offer top-tier service to our customers across India and beyond. Perks & Benefits: - Competitive salary package ranging from 3,00,000 to 4,50,000 per annum - Opportunity to work with a rapidly growing travel brand - Creative freedom and ownership of digital campaigns - Friendly, supportive, and growth-focused work environment - Convenient office location in Noida, Sector 142, Uttar Pradesh, a thriving business hub To apply for the position of Digital Ads Specialist, kindly send your resume, portfolio (if available), and a brief cover letter to [Insert Email Address] with the subject line: Application - Digital Ads Specialist.,