Content Writer

As a Content Writer for our company, you will be responsible for creating engaging and culturally relevant content in Punjabi and English for various digital platforms. Your key responsibilities will include: - Creating high-quality written content for websites, blogs, social media, and marketing campaigns in Punjabi and English. - Developing compelling ad copies specifically for Google Ads campaigns to increase click-through rates and conversions. - Researching, conceptualizing, and writing persuasive copy that resonates with our brand voice and target audience. - Ensuring all content adheres to copyright laws and brand guidelines. - Localizing content into Punjabi while preserving its original meaning, tone, and cultural relevance. - Collaborating with marketing, design, and SEO teams to optimize content for digital performance. - Staying informed about industry trends, advertising policies, and content marketing best practices. To excel in this role, you should have: - Proven experience as a Content Writer, Copywriter, or similar position. - Excellent command of both Punjabi and English languages. - Strong knowledge of Google Ads copywriting techniques and campaign strategies. - Familiarity with copyright regulations and the ability to produce unique, plagiarism-free content. - Skills in writing for diverse platforms such as websites, ads, blogs, and social media. - Basic understanding of SEO and digital marketing trends. - Strong research, editing, and proofreading abilities. Preferred qualifications include: - Previous experience in digital marketing or advertising agencies. - Knowledge of PPC campaigns, keyword research, and ad performance metrics. - A blend of creativity, attention to detail, and cultural sensitivity. This is a full-time position with language proficiency in Punjabi and English preferred. The work location will be in person.,