Content Writer

Job Information:

Work Experience: 6-8 years
Industry: IT Services Job Type: FULL TIME Location: Noida, India

Role Overview:

We are looking for a talented and experienced Content Writer to join our marketing team. The ideal candidate will play a pivotal role in creating and managing high-quality content collateral for diverse audiences. From case studies and white papers to email hooks and LinkedIn messaging, this individual will ensure our brand’s voice is consistent, engaging, and impactful across all mediums. The Senior Content Writer will report directly to the Director – Marketing.

Key Responsibilities:

1. Content Development and Management –

• Create compelling and professional content collateral, including:

• One-Pagers
• Case Studies
• Slide Decks
• Capabilities Decks
• Partner Success Stories and Blogs
• Reports, White Papers, and Ebooks
• Webinar Recordings
• Podcast Scripts
• Video Scripts
• Event Recap Blogs
• Landing Pages Content

2. Marketing Campaign Support –

• Develop hooks and engaging copy for LinkedIn messaging, email campaigns, and press releases.
• Work collaboratively with the marketing team to support campaigns and drive lead generation.

3. Brand Consistency –

• Maintain a consistent tone of voice across all content, aligning with the SourceFuse brand and messaging guidelines.
• Ensure all deliverables are well-researched, accurate, and adhere to quality standards.

4. Cross-Functional Collaboration –

• Collaborate with internal teams such as sales, product, and marketing to gather inputs for content creation.
• Work closely with designers to align content with visual storytelling.

5. Process Optimization –

• Set up and maintain streamlined processes for content creation, approval, and distribution.
• Stay updated with content marketing best practices and tools to continuously improve efficiency and output quality.

Required Qualifications:

• Education: Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field. A Master’s degree is a plus.
• Experience: 6–8 years of content writing experience, preferably in B2B technology, software services, or cloud domains.
• Technical Knowledge: Familiarity with cloud technologies, app modernization, and the AWS ecosystem is a strong advantage.

Skills:

• Exceptional writing and editing skills with a focus on clarity, grammar, and storytelling.
• Ability to adapt writing style for different formats and audiences.
• Experience creating high-value content such as case studies, white papers, and sales enablement materials.
• Proficiency with tools like MS Office, Google Workspace, and content management platforms.

Key Traits:

• Highly proactive and detail-oriented.
• Strong research and analytical skills.
• Ability to handle multiple projects simultaneously and meet tight deadlines.
• Collaborative and open to feedback while maintaining a creative edge.

Preferred Experience:

• Experience writing for SaaS, cloud services, or technology companies.
• Familiarity with LinkedIn campaign messaging and email marketing strategies.
• Prior experience with webinar or video content scripting.

Interview Process

• 1 Internal Assessment
• 2 Technical Rounds