Content Marketing - Kalina, Santacruz

Key Responsibilities: Content Creation: Develop high-quality, engaging content across various platforms, including blog posts, articles, social media posts, email newsletters, and website copy. Content Strategy: Contribute to the development of a comprehensive content marketing plan that aligns with company goals and resonates with target audiences. Editorial Calendar Management: Plan and schedule content using an editorial calendar to ensure consistent publication across channels. Collaboration: Work with cross-functional teams, including SEO specialists and graphic designers, to ensure that content meets brand standards and aligns with marketing objectives. Performance Analysis: Monitor content performance metrics and provide insights to improve future content strategies. SEO Optimization: Ensure content is optimized for search engines to enhance visibility and ranking. Brand Consistency: Maintain brand voice and style across all content deliverables. Skills: Strong writing, editing, and storytelling abilities. Proficiency in MS Office and content management systems. Excellent communication and collaboration skills.