Cholayil

JOB DESCRIPTION OF SENIOR RESEARCH SCIENTIST QUALITY Qualification - M. Sc. /M. Phil. /Ph. D in Chemistry Experience - 15 years in Quality Control/Assurance Industry -Toiletries/Cosmetics/Personal Care/Pharma Technical requisites : Hands-on experience in the following areas : 1. Ability to handle independently instrumental and chemical analytical laboratory 2. Analytical method development and validation 3. Stability study evaluation of products 4. Quality Management system and audits 5. Document and data control 6. Preparation of documents for drug/product licensing 7. Ensuring compliance to Drug & Cosmetics Act & Rules, GMP/GLP and regulations of Weights and measures act and rules 8. Product dossier preparation 9. Training Quality personnel in laboratory quality systems and management 10. Exposure in handling market complaints and root cause analysis 11. Exposure in handling Export regulations and documentation 12. Exposure in handling Halal/ISO/AYUSH License documentation

Position: Marketing Executive Exports Location: Chennai Experience: 2-3 years Job Description: Manage international marketing initiatives, preferably with exposure to GCC markets. Develop and execute marketing strategies tailored to different international regions. Experience in handling E-Commerce platforms, managing product listings, promotions, and analysing sales performance. Experience managing ATL & BTL marketing activities in international markets, preferably in the GCC region. Knowledge of channels and media such as Radio, TV, Print, and Digital will be an added advantage. Coordinate with internal teams to ensure timely execution of marketing campaigns. Monitor and report market trends, competitor activities, and consumer insights to drive strategic decisions. Ensure alignment of brand communication across various channels and regions. Assist in preparing and presenting marketing proposals and reports to VP Collaborate closely with export sales teams to achieve unified marketing-sales objectives across all regions. Key Skills Required: Strong communication skills, both verbal and written. Proficiency in digital marketing tools and E-commerce platforms. Ability to analyse market data and derive actionable insights. Excellent organizational and multitasking capabilities. Proactive mindset with the capability to handle diverse tasks independently.

About Cholayil: Cholayil was stared in 1969 by Dr. Sidhan, a certified medical professional. Dr. Sidhan used his understanding of Ayurveda to develop Medimix, ayurveda soap. Medimix soon became a household name and also transformed into the flagship brand of the company. The ingredients in Medimix are frequently used in Ayurveda for the treatment of skin maladies. The quality of the product and marketing perseverance of Dr. Sidhan were crucial factors for the success of the Medimix Brand. In 2011, the leadership of the company passed on to Mr. V. S. Pradeep Cholayil and now it has become a multi Crore FMCG organization. In 2007, Cholayil acquired the talcum powder brand Cuticura and expanded it to the deodorant and soap segments. It also acquired the soap brand Krishna Thulasi in 2011. Cholayil s other subsidiaries are Sadayush, an Ayurvedic cure and care center, and Jullaaha, a clothing line made from natural dyes and fibers. Role and Responsibilities: 1. The primary goal is to manage the sales of the company products within his/her assigned territory along with delivering of key distribution objectives 2.Achieving sales and collection targets and width of distribution 3. Should act and perform the functions of Carrying and Forward Agent (CFA) 4.Competitor analysis, Cost Benefit analysis, pricing Strategy and Market audit 5.Updating Indent of Stock to RSO 6.Inventory Management 7.Implementing Marketing and Sales Promotion Strategies 8.Responsible for performing market operations like Promotions, Scheme Finalization in coordination with Marketing Team. 9. Responsible for performance improvement of subordinates in the assigned Area

Sr.Research Associate - New product development cosmetics (Hair care, Skin care and color cosmetics) Job Description - Development of new formulation as per the business demand - Development of new products with innovative approach - Implementation of the same to business effect - To be involved in all aspects of product formulation from the initial brief to final sign-off as well as overseeing the manufacture of pilot batches and full-scale production - Capable of managing multiple projects and work well with deadlines - Strong organizational and time management skills - Develop vendor base to meet cost, quality( manufacturing and product) and innovation requirements - Must have up-to-date knowledge on global regulation cosmetics and toiletries.(specifically hair care and color cosmetics) - Be a self starter and good team player - Product development audits of various manufacturing facilities to explore the opportunity for manufacturing and coordinate with the sites for smooth transaction of technologies. Profile Required 2-4 years Experience in cosmetics ( Must) product development / technical function including factory operation Master Degree preferably in Chemistry

Job Description: Marketing Manager for Ayurvedic Treatment Centre Position Overview The Marketing Manager for our Ayurvedic Treatment Centre is responsible for developing and executing strategic marketing initiatives to promote our holistic wellness services, increase brand awareness, and drive client engagement. This role requires a deep understanding of Ayurvedic principles, a passion for wellness, and expertise in modern marketing techniques to attract and retain clients seeking natural health solutions. Key Responsibilities Brand Strategy & Positioning : Develop and maintain a strong brand identity that reflects the values and principles of Ayurveda, ensuring consistent messaging across all marketing channels. Digital Marketing : Oversee digital marketing efforts, including SEO, SEM, social media campaigns, email marketing, and website management, to enhance online visibility and engagement. Content Creation : Create compelling content (blogs, videos, social media posts) that educates potential clients about Ayurvedic treatments, wellness benefits, and the centers unique offerings. Campaign Management : Plan, execute, and analyze marketing campaigns to promote specific treatments, wellness programs, or seasonal offers, ensuring alignment with business goals. Client Engagement : Develop strategies to build long-term relationships with clients through loyalty programs, newsletters, and community-building initiatives. Market Research : Conduct research to understand market trends, client preferences, and competitor activities to inform marketing strategies and identify growth opportunities. Partnerships & Outreach : Build partnerships with local businesses, wellness influencers, and community organizations to expand the centres reach and reputation. Budget Management : Manage the marketing budget, ensuring cost-effective allocation of resources across campaigns and initiatives. Analytics & Reporting : Monitor and report on the performance of marketing campaigns using tools like Google Analytics, social media insights, and CRM systems, adjusting strategies to maximize ROI. Qualifications Education : Bachelors degree in Marketing, Business, Communications, or a related field. Knowledge of Ayurveda or holistic wellness is a plus. Experience : Minimum of 2-3 years of experience in marketing, preferably in the wellness, healthcare, or hospitality industry. Skills : Strong understanding of digital marketing tools and platforms (e.g., Google Ads, Meta Ads, insta). Excellent communication and storytelling skills to convey the benefits of Ayurvedic treatments. Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite) and analytics platforms. Ability to work independently and collaboratively in a fast-paced environment. Personal Attributes : Passionate about holistic wellness, culturally sensitive, creative, and results-driven. Working Conditions Full-time position with occasional evening/weekend work for events or campaign deadlines. Opportunity to participate in Ayurvedic workshops and treatments to deepen understanding of services. Salary & Benefits Competitive salary based on experience. Health and wellness benefits. Professional development opportunities in marketing and holistic wellness.