4.0 - 8.0 years

0 Lacs

haryana

On-site

As a Content Strategist for our brand in the fragrance world, you will play a crucial role in defining and leading our brands voice. Your responsibilities will go beyond creating product descriptions and social media posts. You will be responsible for shaping a narrative ecosystem where scent intertwines with story, memory, and meaning. Your key responsibilities will include developing a cohesive and emotionally evocative content strategy that reflects our brands fragrance philosophy, storytelling arc, and sensory experiences. You will also be in charge of managing the editorial calendar, integrating product narratives, cultural moments, scent rituals, and seasonal themes. Additionally, you will create moodboards, campaign themes, and brand narratives that transcend basic ingredients, delving into worlds of mood, memory, and identity. In terms of cross-channel content strategy, you will define and synchronize content across various touchpoints such as the website, product pages, emails, social media, landing pages, and packaging copy. Your role will involve guiding the tone, structure, and rhythm of copy for a range of content, from launch campaigns to ambient storytelling. Collaboration with social, design, and performance teams will be essential to ensure creative consistency and excellence tailored to each platform. To excel in this role, you should ideally have 4-6 years of experience in content strategy, editorial, or brand storytelling, with a preference for those with backgrounds in fragrance, beauty, fashion, or luxury industries. A strong strategic mindset is crucial as you will be required to align editorial storytelling with brand objectives and customer journeys. Your passion for scent, storytelling, memory, aesthetics, and cultural anthropology will be an asset in this position.,

Posted 1 month ago

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Content Creator / Creative Coordinator Peraka Media

1.0 - 5.0 years

0 Lacs

kochi, kerala

On-site

As a Creative Content Coordinator, you will be responsible for conceptualizing content ideas and campaign themes that align with brand tone and business objectives. Your role will involve developing content briefs, storyboards, or mood boards to guide visual teams in bringing these ideas to life, from static visuals to video-based content. You will collaborate closely with Graphic Designers and Motion Graphic Designers to ensure creative output meets campaign goals and timelines. Additionally, you will act as a bridge between clients and the Execution team, ensuring seamless communication and delivery of high-quality content within deadlines. Your responsibilities will include coordinating day-to-day project workflows, providing creative direction and feedback during the design process, and assisting in organizing creative assets for marketing campaigns. It is essential to stay updated with current trends in content, design, and digital storytelling to keep ideas fresh and engaging. To excel in this role, you should have 1-2 years of experience in a similar position, demonstrating strong conceptual and visual thinking skills. Excellent written and verbal communication skills are crucial, along with the ability to work effectively with graphic and motion design teams. While a basic understanding of design and video production processes is preferred, having a portfolio showcasing your conceptual work such as content ideas and campaigns would be advantageous. Moreover, having experience in an agency environment or creative marketing setup would be a plus. A passion for branding, storytelling, and design aesthetics is also desirable to thrive in this role. This is a full-time position with a day shift schedule, and proficiency in both Hindi and English is preferred. The work location is in-person, providing an opportunity for hands-on collaboration and creative ideation.,

Posted 1 month ago

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