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PPC Analyst / Performance Marketer / Paid Media Xpozive Media

3.0 - 7.0 years

0 Lacs

haryana

On-site

As a PPC Analyst at our company based in Gurugram, you will be responsible for planning, executing, and optimizing paid ad campaigns on Google Ads and Meta (Facebook & Instagram). Your key responsibilities will include conducting keyword research, audience targeting, A/B testing, and performance analysis. You will also monitor, analyze, and report on campaign performance metrics such as CTR, CPC, CPA, and ROI. Collaboration with internal teams to align campaign goals with overall marketing strategy is essential. It is important to stay updated with the latest trends in digital advertising platforms and suggest new strategies for campaign improvements and lead generation. Key Responsibilities...

Posted 2 months ago

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