Company Description Calcutta Television Network Pvt. Ltd. (CTVN) is a leading regional media company based in Kolkata, West Bengal. Established in 1999, CTVN has evolved from a local cable network into a prominent satellite broadcaster, serving audiences across multiple states including West Bengal, Tripura, Assam, Odisha, Jharkhand, Delhi, Maharashtra, and Bihar. CTVN's flagship channels include CTVN AKD Plus and Calcutta News, offering a diverse range of entertainment and news programming. CTVN & CN is one of Bengal’s most prominent bilingual media and digital brands, combining news journalism with a growing eCommerce platform . We’re seeking a multi-skilled SEO Executive with knowledge of social media platforms , who can grow both our organic traffic and cross-channel visibility . Role Description This is a full-time on-site role for a Search Engine Optimization Executive at Calcutta Television Network (CTVN) located in the Greater Kolkata Area. The SEO Executive will be responsible for tasks such as keyword research, on-page SEO, link building, social media marketing, e-commerce, and conducting SEO audits to optimize CTVN's online presence and visibility. Qualifications Keyword Research and On-Page SEO skills Link Building and Social Media Marketing expertise Experience in conducting SEO Audits Strong analytical and problem-solving skills Attention to detail and ability to work in a fast-paced environment Excellent communication and teamwork skills Knowledge of Google Analytics and SEO tools Bachelor's degree in Marketing, Communications, or related field Key Responsibilities News & Media SEO: Optimize article pages with schema (NewsArticle, VideoObject) , image SEO, and canonical tags Submit and manage XML and news sitemaps Ensure fast indexing and compliance with Google News & Discover eCommerce SEO: Optimize product pages for long-tail keywords , structured data (Product, Offer, Review) Improve crawlability and discoverability of category and product pages Support marketing team with SEO for promotions, offers, blogs, and landing pages Technical SEO: Conduct audits for crawl errors, indexation, duplicate content , Core Web Vitals Manage and update robots.txt , sitemap, canonical issues, hreflang (if any) Work with developers to optimize page speed and clean code issues Off-Page & Analytics: Build authority through backlink outreach and brand mentions Use tools like Google Analytics, Search Console, Screaming Frog, SEMrush/Ahrefs Prepare and present performance reports with traffic trends and actionable insights Desired Skills Must understand PHP-based website structures (non-WordPress) Experience with eCommerce SEO (Shop page, Product filters, Pagination, Rich Snippets) Proficient in technical SEO , schema markup, and search engine crawling behavior Hands-on with Search Console , SEMrush/Ahrefs , GA4 , Tag Manager Basic HTML/CSS knowledge; ability to QA URLs, parameters, and markup Bonus: Understanding of news SEO requirements for Google News, Discover & video content (Optional) Knowledge of Bengali language is a plus What Success Looks Like Increased organic sessions and search visibility across media and eCommerce sections Improvement in ranking keywords , especially news headlines & product categories Higher CTR, engagement, and conversion rates from organic channels Technical health of the site maintained via regular audits and improvements How to Apply Send your CV, links to successful projects , and a short note on your SEO achievements to: 📧 sweety.sharma@ctvn.co.in And seo.akd@ctvn.co.in (Both) Subject: Application for SEO Executive – [Your Name] Show more Show less