BTL Marketing Manager

About the job:

Asst. Manager - Marketing / ATL / BTL - Real Estate Industry ONLY

Experience:

Location:

Salary:

About the Role

Marketing & Communication Manager

You'll own everything from ATL/BTL to digital to on-ground activations. If you've got an eye for creativity and a knack for numbers, this roles got your name on it.

Responsibilities

Strategic & Leadership:

• Drive brand strategy, corporate communication, and media planning.
• Create and execute annual marketing plans aligned with business objectives.
• Build and lead an internal marketing team as needed.

Campaigns & Execution:

• Manage media buying, ad scheduling, and agency coordination.
• Lead creative developmentbrochures, hoardings, digital content, etc.
• Plan & execute real estate exhibitions, launches, and PR activities.

Digital & Content:

• Own the corporate website & enhance digital presence (SEO, paid ads, social media).
• Develop content for presentations, investor decks, sales collaterals, etc.
• Initiate social media strategies (Facebook, Twitter, LinkedIn, Instago wild).

Cross-Functional & Analytics:

• Coordinate with engineering & design teams for site branding and collaterals.
• Analyze sales trends to optimize marketing ROI.
• Monitor all marketing touchpoints: SMS, email, events, digital ads, etc.

Customer Experience:

• Oversee post-sales service touchpoints and create handover/customer kits.
• Organize handover events and ensure positive customer engagement.

What You Bring

• 210 years in marketing, ideally in

  real estate or B2C sectors

  .
• Experience handling

  media budgets

  , agency management, and campaign planning.
• Strong digital marketing acumen (Google Ads, Meta platforms, SEO tools).
• Proficiency in

  PPTs

  ,

  Excel

  , and

  basic design sense

  is a big plus.
• A 'get-it-done' attitude with serious multitasking chops.

Why Join Us?

• You wont just be running campaignsyoull be shaping the

  face of the brand

  .
• Direct visibility with the leadership team and real ownership of strategy.
• Diverse projects: from traditional media to tech-savvy digital to live events.
• Real impact. Real estate. Real growth.

Want to lead marketing like a boss?

Apply now

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#CampaignAnalyst #MarketingCareers #MarketingJobsIndia #MarketingHiring #RealEstateMarketing #ChennaiJobs #JobsInChennai #HiringInChennai

Who can apply:

Only those candidates can apply who:

1. have minimum 2 years of experience

Salary:

Experience:

Deadline: