2336 Brand Management Jobs - Page 28

As a Brand Manager with over 7 years of experience in driving brand growth through integrated online and offline strategies, you will play a crucial role in positioning the brand effectively in the market. Your responsibilities will include developing and executing comprehensive brand strategies, leading branding campaigns across various platforms, collaborating with internal teams and external agencies, and analyzing market trends for growth opportunities. You will utilize advanced tools for promotions, performance tracking, and ROI analysis to ensure optimal brand visibility and market penetration. Your role will also entail driving digital brand presence through strategic content creation, SEO, paid media, social media, and influencer partnerships. Additionally, you will be responsible for managing brand budgets, ensuring cost-effectiveness, and reporting campaign performance to the leadership team. Your experience in traditional promotion methods such as events, retail branding, and activations will be crucial for this role. To excel in this position, you should hold a Bachelors or Masters degree in Marketing, Brand Management, Business Administration, or a related field. You must have 7+ years of proven experience in brand management, marketing, or related roles, with expertise in both online and offline brand building. Proficiency in brand analytics tools, campaign management platforms, strategic thinking, and excellent communication skills will be essential. Additionally, experience in handling multi-regional or national brands, exposure to industries like FMCG, EdTech, Retail, and knowledge of AI-based marketing tools will be advantageous. This is a full-time, permanent position based in Noida, requiring in-person work. If you are a dynamic and strategic Brand Manager with a blend of creativity, analytical skills, and leadership qualities, we invite you to apply for this exciting opportunity.,

As a part of our team at Accor, you will have the opportunity to be a part of a global leader that values your individuality and encourages you to align your career with your personality. We are committed to supporting your growth and development on a daily basis, ensuring that your work is not just a job but a meaningful part of your life. At Accor, you will have the chance to explore endless possibilities and shape the future of hospitality together with us. Your role will involve developing annual marketing plans that encompass campaigns, promotions, and initiatives in line with the hotel's objectives. By analyzing market trends and competitor activities, you will identify growth opportunities that will drive the business forward. Collaborating with internal teams is key to ensuring that marketing efforts are closely aligned with our business goals. You will be responsible for managing the hotel's digital presence, overseeing aspects such as the website, social media platforms, and online advertising. Monitoring online reviews and managing the hotel's reputation by responding promptly to customer feedback will also be part of your responsibilities. Building and nurturing relationships with media outlets, influencers, and partners will be crucial in enhancing the hotel's visibility and brand image. In addition, you will be involved in preparing press releases, media kits, and promotional materials, as well as coordinating media visits, press events, and community engagement initiatives. Your role will also encompass overseeing the creation of engaging content, including photography, videography, and written materials, ensuring that all content aligns with the hotel's positioning and resonates with the target audience. Furthermore, integrating sustainable practices and corporate social responsibility (CSR) initiatives into marketing campaigns will be a key focus area. To be successful in this role, you should hold a Bachelor's degree in Marketing, Communications, or a related field, along with a minimum of 5 years of experience in a marketing or communications role, preferably within the hospitality industry. A strong understanding of digital marketing, public relations, and brand management is essential. Excellent communication, presentation, and interpersonal skills are required, and proficiency in graphic design tools, content management systems, and social media platforms would be advantageous. If you are passionate about what you do, care about making a positive impact on the world, and are willing to challenge the status quo, we invite you to join us at Accor and be limitless in your career growth and development. Visit our careers page at https://careers.accor.com/ to discover the exciting opportunities that await you.,

As the Sales and Business Development Manager for Education/EdTech partners at ShopSe, you will be responsible for driving sales, forming partnerships, and developing alliances to achieve business growth. Your main objective will be to understand the market, nurture partner relationships, and gain a competitive edge. Your key roles and responsibilities will include conceptualizing and executing market strategies to meet acquisition and growth targets. You will need to establish and enhance relationships with partners to generate leads, communicate effectively across multiple Education/EdTech institutions, and coordinate with various stakeholders. Additionally, you will be tasked with market research, strategic planning, and collaborating with cross-functional teams to drive sales and acquisition goals. You will play a crucial role in negotiating brand offers, maintaining strong partner relationships, and ensuring that ShopSe acquires prominent brands in India to maximize sales volume. Your leadership and management skills will be essential in overseeing the market and category/channel acquisitions, building brand pipelines, and creating appealing offers and discounts. Frequent travel and in-person meetings with partners will be necessary to gain insights and strengthen relationships. You will also be responsible for managing merchants, overseeing product enhancements, addressing delinquency issues, and handling escalations throughout the process. By utilizing funnel analytics, you will identify opportunities to improve conversion rates and drive business growth. ShopSe is dedicated to transforming consumer finance through instant, paperless, and cardless EMI solutions. As one of the top brands in the BNPL sector, we prioritize affordability, trust, and innovation in our products. With the support of renowned VC firms like Chiratae Ventures and BeeNext, we are committed to setting new standards in the industry. Join us in our mission to revolutionize the retail finance landscape and be part of a dynamic team that is reshaping the future of consumer credit. For more information about ShopSe, please visit www.getshopse.com.,

You will be joining Purexa - a renowned brand specializing in World Class Oral Wellness Products. As a Social Media Brand Manager based in Delhi, India, your primary responsibility will include overseeing market planning, communication strategies, brand development, management, and sales campaigns to enhance the visibility and growth of the PUREXA brand. To excel in this role, you should possess a minimum of 5 years of proven experience as a Brand Manager within the Personal Care segment, demonstrating expertise in market planning, communication, brand development, and brand management. Your role will require strong analytical skills, a strategic mindset, exceptional interpersonal abilities, and effective leadership qualities. Having prior experience in the oral care industry would be advantageous. A Bachelor's degree in Marketing, Business Administration, or a related field is essential to thrive in this position.,

As an Assistant Vice President (AVP) of Marketing at our company located in Lower Parel, Mumbai, specializing in the insurance industry, particularly focusing on travel insurance, you will play a pivotal role in leading the planning and execution of integrated marketing campaigns, brand-building initiatives, and communications. With over 14 years of experience in marketing, preferably within the BFSI or insurance sector, you will bring a unique blend of strategic thinking, creativity, and industry knowledge to drive brand visibility and customer engagement through impactful marketing programs. Your key responsibilities will involve developing and managing 360-degree marketing campaigns across various channels such as digital, print, OOH, and BTL, aligning marketing plans with business objectives, product launches, and customer acquisition goals, as well as collaborating with cross-functional teams to tailor campaigns to regional needs. In addition to campaign strategy and execution, you will also be responsible for defining and refining our company's brand strategy, voice, and visual identity across different touchpoints, ensuring brand consistency in messaging, tone, and visual representation, and conducting regular brand audits to monitor brand health metrics. As the leader of PR and communications, you will oversee the PR strategy, manage media relationships, handle press releases and external communications, position the company and its leadership as thought leaders through various media opportunities, speaking engagements, and editorial content, and manage crisis communications and reputational risk in alignment with compliance and legal requirements. Furthermore, you will be tasked with overseeing the development of engaging content for campaigns, brochures, newsletters, and digital assets, crafting executive messaging, internal communications, and corporate announcements in collaboration with HR and leadership, as well as managing and coordinating with creative, media, and PR agencies to ensure the timely and cost-effective execution of marketing initiatives. To be successful in this role, you should hold an MBA in Marketing, Communications, or a related field, possess over 14 years of marketing experience with at least 5 years in the insurance or BFSI sector, demonstrate a proven track record in leading multi-channel marketing campaigns and brand initiatives, have a strong understanding of PR, corporate communications, and media strategy, and exhibit excellent written and verbal communication skills. Additionally, your ability to manage budgets, work with multiple external stakeholders, and leverage marketing analytics to drive campaign ROI will be crucial. If you are a creative thinker with a strong aesthetic sense, attention to detail, and an agile and collaborative team leader who can influence senior stakeholders, we invite you to apply for this challenging and rewarding position as our AVP of Marketing.,

As a Digital Media Expert / CMO with 3+ years of experience, you will have the opportunity to lead the digital growth and brand visibility of a financial services brand in Siliguri. Your primary responsibility will be to develop and execute a comprehensive digital marketing strategy, focusing on SEO best practices, social media management, content strategy, and performance analysis to improve ROI. You will work closely with the design and video teams to create engaging creatives for various digital platforms. Staying updated with digital trends and implementing best practices will be crucial in managing brand reputation and enhancing online presence. Your role will also involve a strong focus on social media algorithms, paid promotions, analytics tools like Google Analytics, Meta Insights, and building content calendars for campaigns. The ideal candidate for this role should have a minimum of 3 years of experience in digital marketing, with a proven track record of understanding social media algorithms and executing paid promotions. Proficiency in analytics tools, content calendar management, and strategic thinking with attention to detail are essential. Excellent communication and team coordination skills will be key to your success in this role. In return, you will have the opportunity to lead a growing digital brand, with the freedom to experiment and implement your ideas in a supportive and creative work environment. A competitive salary ranging from 35,000 to 50,000/month is offered for this full-time position based in Siliguri. To apply for this exciting opportunity, please send your resume to hr@prabinagarwal.com or contact 9733073333 with the subject line "Application for Digital Media Expert / CMO".,

Well-known Cosmetic Brand Required: Design and deploy marketing strategy and plans by leveraging consumer insights, market analytics, and innovation to increase consumer base, grow market share and penetration, create brand identity, lead strategic

As a Marketing & Strategy Manager at Esteem Ventures, you will be responsible for various key tasks to support the marketing and sales efforts of the company. Your role will involve preparing detailed marketing reports based on sales data analysis, supporting the sales team with market trends and necessary back-office assistance, and researching competitive products to maintain a competitive edge. You will be expected to play a crucial part in setting up marketing strategies and budgets for each quarter, determining the allocation of resources across different marketing mediums, and analyzing the return on investments from various marketing activities. Your contribution to maintaining the brand image of the company through marketing collaterals and designs will be essential. Furthermore, you will be required to stay updated on marketing and consumer trends, facilitate the conversion of leads into site visits, and collaborate closely with the sales team to ensure effective coordination. Additionally, you may be called upon to assist in administrative functions as needed, demonstrating your flexibility and willingness to contribute to various aspects of the business. If you are a dedicated and detail-oriented professional with a passion for marketing and strategy, Esteem Ventures welcomes you to join our team and be a part of a community that values dedication, loyalty, and professional growth. To explore this exciting opportunity further, please reach out to us at careers@esteemventures.in, and we will be in touch with you promptly.,

- Agency Onboarding - Media Planning - Create Brand Playbook - Customer and market research - Handling Digital Marketing, PR and Events - Oversee and manage digital presence across digital channels - Create branding Calendar - Liaising with external teams like PR, Media, and Influencer Agencies - Coordinate all modes of marketing communication and promotion across mediums including ATL, BTL (TV, Print, Outdoor, Radio, Events) - Device Impactful and effective brand development strategy - Analyze competition.

- Agency Onboarding - Media Planning - Create Brand Playbook - Customer and market research - Handling Digital Marketing, PR and Events - Oversee and manage digital presence across digital channels - Create branding Calendar - Liaising with external teams like PR, Media, and Influencer Agencies - Coordinate all modes of marketing communication and promotion across mediums including ATL, BTL (TV, Print, Outdoor, Radio, Events) - Device Impactful and effective brand development strategy - Analyze competition.

Developing Marketing Strategies : Collaborate with senior management to develop comprehensive marketing strategies aligned with business objectives and market trends. Campaign Planning and Execution : Lead the planning, execution, and optimization of multi-channel marketing campaigns, including digital advertising, email marketing, social media, print media, and events. Brand Management : Ensure brand consistency across all marketing channels and touchpoints. Develop and maintain brand guidelines, and oversee the implementation of branding initiatives. Market Research and Analysis : Conduct market research to identify consumer trends, preferences, and competitors' activities. Analyze data to make informed decisions and adjust marketing strategies accordingly. Digital Marketing : Oversee digital marketing efforts, including website management, SEO/SEM, social media marketing, and online advertising. Stay updated on digital marketing trends and technologies to drive innovation and effectiveness. Content Development : Supervise the creation of compelling content for various marketing materials, including website copy, social media posts, blog articles, and email newsletters. Budget Management : Develop and manage marketing budgets effectively, ensuring optimal allocation of resources to achieve desired outcomes while maintaining cost efficiency. Collaboration and Cross-Functional Support : Work closely with cross-functional teams such as merchandising, sales, and store operations to align marketing efforts with overall business strategies and objectives. (CRM) : Implement CRM strategies to enhance customer acquisition, retention, and loyalty. Utilize customer data and insights to personalize marketing communications and improve customer experiences. Performance Tracking and Reporting : Establish key performance indicators (KPIs) to measure the effectiveness of marketing campaigns. Regularly monitor and analyze campaign performance, providing insights and recommendations for continuous improvement.

- Bachelor's degree in Marketing, Communications, or related field; advanced degree or certifications in digital marketing is a plus. - Proven experience in digital marketing, preferably in the retail or apparel industry. - Strong understanding of digital marketing channels, including social media, email, SEO, PPC, and affiliate marketing, with a track record of driving measurable results. - Excellent written and verbal communication skills, with the ability to create compelling content for various digital platforms. - Proficiency in digital marketing tools and analytics platforms, such as Google Analytics, Facebook Ads Manager, and Mailchimp. - Creative thinker with a passion for innovation and a keen eye for design and branding. - Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions. - Strong project management skills with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously. - Collaborative team player with the ability to work effectively cross-functionally and build strong relationships with internal and external stakeholders. - Results-driven mindset with a focus on continuous improvement and achieving measurable business objectives.

We are looking for a smart and self-driven Project Strategy & Communications Assistant to support our marketing team at Organo Eco Habitats. This role works closely with the Brand Strategy & Communications Manager and is central to how we develop, document, and deliver project-specific positioning, GTM kits, and stakeholder communication tools. If you're excited about the intersection of sustainability, storytelling, and structureand want early career exposure to real estate marketing, regenerative living, and purposeful community buildingthis role offers a strong foundation. Key Responsibilities 1. Project Communication Development Assist in shaping the project proposition and its supporting narratives Support the creation of brochures, pitch decks, landing page content, and other assets Coordinate with product, design, sales, and sustainability teams to collate accurate, brand-aligned inputs 2. GTM Support & Content Collation Maintain GTM content trackers and calendars Organize and archive project-related communication materials Mine older brand and project documents for reusable content 3. Vendor & Internal Stakeholder Coordination Create clear, actionable briefs for external writers, designers, and video partners Manage timelines and day-to-day coordination with vendors and freelancers Follow up with internal teams to gather and verify inputs 4. Corporate Communication & Newsletters Support the team on newsletter curation—progress updates, story collation, and photo sourcing Review copy and design for accuracy, tone consistency, and visual alignment Key Skills & Competencies Must-Have Strong written and verbal communication Strategic thinking and structured execution Detail orientation across formats—copy, design, layout Effective coordination, follow-through, and multitasking Familiarity with Google Docs, Sheets, Slides, and project tracking tools Self-motivated, learning-driven, and action-oriented Preferred Working knowledge of Figma, Canva, PowerPoint Prior internship or project exposure to marketing, advertising, or brand work Comfort with brief writing and content review Interest in regenerative living, sustainability, or real estate marketing Key Interactions Internal Brand, Sales, Product, Design, and CX teams Lead-generation and project marketing teams External Creative agencies and video vendors Freelance content writers and designers What You’ll Learn How to translate a brand story into structured, compelling project communication kits The behind-the-scenes of a GTM rollout for regenerative real estate projects How to coordinate with multiple stakeholders and vendors across workstreams Skills in writing creative briefs, reviewing deliverables, and shaping narratives for sustainability-focused buyers Hands-on exposure to content for sales, social, and web Opportunities to build your marketing muscle in an impact-driven organisation Work Style Onsite, with flexibility for occasional remote check-ins

Dark Studio is looking for Social Media Manager to join our dynamic team and embark on a rewarding career journey. Must be able to work with designers to get the creatives producedExecution and delivery of digital content across all social media channelsPlans and execute a content strategy that is not only engaging but also in line with the brands' image and objectiveDevelop social media strategyProvide data analysis and metric reporting for clientsProficiency in many social media platformsFluency in Microsoft Office suite

Digital Marketing Specialist Develop and implement digital marketing strategies to enhance brand visibility and engagement Manage social media campaigns, email marketing, and SEO initiatives Analyze and report on the performance of digital marketing efforts

Real Estate Sales and Marketing Strategist Job Description: + 10 years * Planning and implementing marketing strategies for housing products - affordable and luxury segments + Planning and implementing sales strategies + Recruiting training, managing Marketing and sales teams to meet sales objectives + Meeting important clients to close high-end sales + Aggressive and result oriented

- Agency Onboarding - Media Planning - Create Brand Playbook - Customer and market research - Handling Digital Marketing, PR and Events - Oversee and manage digital presence across digital channels - Create branding Calendar - Liaising with external teams like PR, Media, and Influencer Agencies - Coordinate all modes of marketing communication and promotion across mediums including ATL, BTL (TV, Print, Outdoor, Radio, Events) - Device Impactful and effective brand development strategy - Analyze competition

Developing Marketing Strategies : Collaborate with senior management to develop comprehensive marketing strategies aligned with business objectives and market trends. Campaign Planning and Execution : Lead the planning, execution, and optimization of multi-channel marketing campaigns, including digital advertising, email marketing, social media, print media, and events. Brand Management : Ensure brand consistency across all marketing channels and touchpoints. Develop and maintain brand guidelines, and oversee the implementation of branding initiatives. Market Research and Analysis : Conduct market research to identify consumer trends, preferences, and competitors' activities. Analyze data to make informed decisions and adjust marketing strategies accordingly. Digital Marketing : Oversee digital marketing efforts, including website management, SEO/SEM, social media marketing, and online advertising. Stay updated on digital marketing trends and technologies to drive innovation and effectiveness. Content Development : Supervise the creation of compelling content for various marketing materials, including website copy, social media posts, blog articles, and email newsletters. Budget Management : Develop and manage marketing budgets effectively, ensuring optimal allocation of resources to achieve desired outcomes while maintaining cost efficiency. Collaboration and Cross-Functional Support : Work closely with cross-functional teams such as merchandising, sales, and store operations to align marketing efforts with overall business strategies and objectives. (CRM) : Implement CRM strategies to enhance customer acquisition, retention, and loyalty. Utilize customer data and insights to personalize marketing communications and improve customer experiences. Performance Tracking and Reporting : Establish key performance indicators (KPIs) to measure the effectiveness of marketing campaigns. Regularly monitor and analyze campaign performance, providing insights and recommendations for continuous improvement.

- Identify and source partnership opportunities through inbound lead nurturing and outbound reach outs, emails, and client visits. - Create a systematic, process-driven approach to partner outreach and relationship management. - Out of the box thinking to come up with creative solutions and ways of partnering and adding value to some of India's largest companies. - Research partners, identify key players and formulate end to end solutions for collaborating on various outreach opportunities - Negotiate and finalize deals in accordance with company's contract guidelines and policies. - Forecast, measure, and report the results of various projects with partners. - Keep a great ongoing relationship with current partners and offer new ways to grow the partnership. - Deliver a great experience to our partners working with our organization - you will represent our brand and be our partners- liaison internally. - Manage and scale a revenue pipeline with advertisers, online ad networks/agencies. - Collaborate with senior management and other marketing teams to align our internal goals with new and existing partner relationships. - The role will have an overall revenue target and may require moderate travel. - Ensure brand consistency through all marketing channels. - Minimum of 4-5 years of experience in developing strong partnerships. - Experience in digital ad sales is preferred. - Ability to thoroughly analyse business products and value propositions and put these into strategic thinking towards alliance & partnerships strategies. - Data driven decision making, and negotiation skills and ability to deliver engaging presentations. - Skills allowing self-management and self-improve without a need of constant monitoring. - Outstanding communication and interpersonal skills. - Excellent organizational and time management skills. - Strategic thinker and networking aptitude. - Great multitasking skills and attention to details. Location : Bangalore/Chennai/Delhi/Delhi NCR/Hyderabad

- Agency Onboarding - Media Planning - Create Brand Playbook - Customer and market research - Handling Digital Marketing, PR and Events - Oversee and manage digital presence across digital channels - Create branding Calendar - Liaising with external teams like PR, Media, and Influencer Agencies - Coordinate all modes of marketing communication and promotion across mediums including ATL, BTL (TV, Print, Outdoor, Radio, Events) - Device Impactful and effective brand development strategy - Analyze competition

Developing Marketing Strategies : Collaborate with senior management to develop comprehensive marketing strategies aligned with business objectives and market trends. Campaign Planning and Execution : Lead the planning, execution, and optimization of multi-channel marketing campaigns, including digital advertising, email marketing, social media, print media, and events. Brand Management : Ensure brand consistency across all marketing channels and touchpoints. Develop and maintain brand guidelines, and oversee the implementation of branding initiatives. Market Research and Analysis : Conduct market research to identify consumer trends, preferences, and competitors' activities. Analyze data to make informed decisions and adjust marketing strategies accordingly. Digital Marketing : Oversee digital marketing efforts, including website management, SEO/SEM, social media marketing, and online advertising. Stay updated on digital marketing trends and technologies to drive innovation and effectiveness. Content Development : Supervise the creation of compelling content for various marketing materials, including website copy, social media posts, blog articles, and email newsletters. Budget Management : Develop and manage marketing budgets effectively, ensuring optimal allocation of resources to achieve desired outcomes while maintaining cost efficiency. Collaboration and Cross-Functional Support : Work closely with cross-functional teams such as merchandising, sales, and store operations to align marketing efforts with overall business strategies and objectives. (CRM) : Implement CRM strategies to enhance customer acquisition, retention, and loyalty. Utilize customer data and insights to personalize marketing communications and improve customer experiences. Performance Tracking and Reporting : Establish key performance indicators (KPIs) to measure the effectiveness of marketing campaigns. Regularly monitor and analyze campaign performance, providing insights and recommendations for continuous improvement.

Job Requirements Location: Bengaluru Experience Required: 6+ years in marketing, with end-to-end campaign management experience. About Taneira Taneira, a Tata brand, celebrates India\u2019s rich traditions through handcrafted sarees, bridal collections, and ready-to-wear ethnic ensembles. As a leader in ethnic fashion, we are committed to offering exceptional experiences for weddings and special occasions. Role Overview The Brand Manger will be responsible for spearheading critical campaigns that build long term desire along with immediate uplift in walk-ins. This role is critical in establishing Taneira as the preferred destination for sarees by developing innovative campaigns, deep storytelling, and collaborations that resonate with the consumers. Key Responsibilities 1. Campaign Development and Strategy Develop Brand Marketing Roadmap: Create a comprehensive annual marketing strategy for different communication portfolios, aligning themes, objectives, and execution plans with Taneira\u2019s overall business goals and brand ethos. End-to-End Campaign Execution: Conceptualize and execute innovative campaigns that position Taneira as the go-to destination for sarees and other ethnic categories. Ensure campaigns celebrate Taneira\u2019s Consumer Value Propositions built into an emotional narrative that immediately connects with the consumers. Region-Specific Initiatives: Launch targeted regional communications to cater to diverse cultural markets and leverage regional nuances for deeper audience engagement. Storytelling and Branding: Develop compelling narratives around key collections, weaving stories about Taneira\u2019s artistry, craftsmanship, and the heritage of key clusters. Utilize powerful visuals, videos, and testimonials to connect emotionally with audiences. Styling Content Creation: Develop styling-focused content in collaboration with influencers, designers, and internal teams to showcase the versatility and appeal of Taneira\u2019s collection. 2. Collaboration and Partnerships Collaborate with renowned platforms that have strong adjacencies to the category in the fields of publications for content, masterclasses, and co-branded initiatives. Build partnerships with influencers, wedding planners, regional key opinion leaders and stylists to amplify Taneira\u2019s visibility in the ethnic space. 3. Portfolio Growth and Marketing Collaterals Work with category, design, and retail teams to identify growth opportunities for individual markets that align with the regional sensibilities. Develop marketing collaterals such as lookbooks, in-store cards, product tags, and packaging that reflect the premium and celebratory nature of Taneira\u2019s wide range of portfolio. 4. Digital and Social Media Design engaging digital campaigns, focusing on UGC, influencer styling, and experiential storytelling tailored to wedding collections. Launch interactive initiatives such as contests to foster engagement and create a strong brand connection. 5. Event-Led Marketing Organize and promote collections via product demonstrations and consumer experience via interaction, identify wedding expos and other premium pop ups, and reach out to large organisations/ institutions like schools, tech parks, etc where we can find more consumers and demonstrate the Taneira product superiority. 6. Performance Metrics and Insights Track KPIs for lift in walk-in, buyer acquisition, sales growth Track softer KPIs like search trends, brand health metrics, digital campaign engagement scores Leverage data analytics to refine strategies, maximize campaign effectiveness, and drive measurable results. Key Skills and Qualifications Education: MBA/PGDM in Marketing or equivalent (preferred). Proven experience in end-to-end campaign management (required). Campaign experience with celebrities and other senior talent is an preference. Experience in end to end GTM strategy with creative planning and media execution Expertise in influencer marketing, event management, and customer engagement. Experience in creating impactful marketing collaterals, including packaging and in-store assets. Strong leadership and collaboration skills for cross-functional initiatives. Creative mindset with an eye for detail in campaign storytelling and styling content. Why Join Us Lead the brand mandate for one of India\u2019s most celebrated ethnic wear brands. Collaborate with industry-leading platforms and agencies to create impactful and memorable campaigns. Be a part of a vibrant, creative team that celebrates Indian culture and craftsmanship.

Job Requirements Key Responsibility: Cross-functional Collaboration & Agency ManagementPartner closely with internal teams (Digital, Brand, CRM, PR) and external agencies to ensure seamless execution and alignment with broader brand strategy. Lead content planning for SEO campaigns, microsites, brand storytelling, festive campaigns, and influencer collaborations. Reshape Tanishq\u2019s content pillars to be platform-first and audience-first\u2014designed to create pull-based engagement. Translate category objectives into content formats that deliver both brand impact and discoverability Lead editorial direction for campaign and category storytelling, balancing search trends, cultural relevance, and brand memory. Develop a content brand book to ensure consistent and coherent brand messaging is delivered at every touchpoint- to guide all partner teams 3. SEO-First initiatives to enhance discoverability (On-page and Off-page SEO)Improve SEO hygiene and suggest methods to build the organic rankings and traffic of our website. Drive end-to-end intent-based SEO targetingIdentify high-potential keywords across the funnel, define page goals, messaging, and tasks for each category. Ensure keyword strategy ladders up to both brand and category goals across the TOFU, MOFU, and BOFU stages. 4. Website Content & Technical SEO Excellence Collaborate with design and web teams to elevate blog and content experience via template revamps and better UX. Continuously track and implement enhancements to title and description tags to improve click-through rates and search rankings. 5. Brand Integration across Content Act as a custodian of the brand voice in all digital content \u2014 ensuring storytelling is not only SEO-smart but emotionally resonant and reflective of the brand's luxury positioning. Translate campaign, category, and collection objectives into narratives that reflect brand meaning and customer aspirations across touchpoints. 6. Website & UX-Led Brand Expression Drive improvements in the look and feel of blogs, microsites, and landing pages that reflect a high-design, editorial aesthetic consistent with Tanishq\u2019s brand universe. Collaborate with creative, tech, and web teams to ensure every digital asset feels distinctive \u201CTanishq\u201D. 7. Performance Monitoring & Optimization Set up analytics & reporting frameworks to track content performance across metrics such as traffic, bounce rate, CTR, keyword ranking, time-on-site, and more. Monitor competitors to identify gaps, opportunities, and best practices. Propose hygiene and innovative methods to increase Domain Authority and high-quality backlinks. Work Experience Deep understanding of SEO (technical + contextual), platform behaviors, and search-intent based planning. Prior Content Experience1-2 years of content, SEO, SEM experience. Deep brand understandingProven experience in translating a brand\u2019s ethos, design language, and positioning into digital content that\u2019s culturally resonant and relevant to the platform. Zeal and curiosity to learn and grow.

Team Summary Visa Consulting and Analytics (VCA) drives tangible, impactful and financial results for Visa s network clients, including both financial services and merchants. Drawing on our expertise in strategy consulting, data analytics, brand management, marketing, operational and macroeconomics, Visa Consulting and Analytics solves the most strategic problems for our clients. The India & South Asia (INSA) Consulting Market team within Visa Consulting & Analytics provides consulting and solution services for Visa s largest issuers in India, Sri Lanka, Bangladesh, Nepal, Bhutan & Maldives. We apply deep expertise in the payments industry to provide solutions to assist clients with their key business priorities, drive growth and improve profitability. The VCA team provides a comprehensive range of consulting services to deliver solutions that address unique challenges in areas such as improving profitability, strategic growth, customer experience, digital payments and running risk. The individual will be part of VCA Data Science geographic team cluster of India and South Asia (INSA) markets and will be responsible for sales and delivery of data science and analytics based solutions to Visa Clients. What the Director Data Science, Visa Consulting & Analytics does at Visa: The Director, Data Science at Visa Consulting & Analytics (VCA) blends technical expertise with business acumen to deliver impactful, data-driven solutions to Visa s clients, shaping the future of payments through analytics and innovation. This role combines hands-on modeling with strategic leadership, leading the adoption of Generative AI (Gen AI) and Agentic AI into Visa s offerings. This is onsite role based out of Mumbai. The role will require travel. Key Responsibilities Commercial Acumen/Business Development Collaborate with internal and external clients to comprehend their strategic business inquiries, leading project scoping and design to effectively address those questions by leveraging Visas data. Drive revenue outcomes for VCA, particularly focusing on data science offerings such as ML Model solutions , data collaboration, and managed service verticals within data science. Technical Leadership Design, develop, and implement advanced analytics and machine learning models to solve complex business challenges for Visa s clients leveraging Visanet data as well as Client Data Drive the integration and adoption of Gen AI and Agentic AI technologies within Visa s data science offerings. Ensure the quality, performance, and scalability of data-driven solutions. Strategic Business Impact Translate client needs and business challenges into actionable data science projects that deliver measurable value. Collaborate with cross-functional teams including Consulting, Sales, Product, and Data Engineering to align analytics solutions with business objectives. Present insights and recommendations to both technical and non-technical stakeholders. Team Leadership & Development Mentor and manage a team of data scientists and analysts, fostering a culture of innovation, collaboration, and continuous learning. Set priorities, provide technical direction, and oversee the end-to-end delivery of analytics projects. Innovation & Best Practices Stay abreast of emerging trends in AI and data science, particularly in Gen AI and Agentic AI. Champion the adoption of new methodologies and tools to enhance Visa s analytics capabilities and value to clients. Represent VCA as a thought leader in internal and external forums. This is a hybrid position. Expectation of days in office will be confirmed by your Hiring Manager. Basic Qualifications: Advanced degree (MS/PhD) in Computer Science, Statistics, Mathematics, Engineering, or a related filed from Tier-1 institute e.g. IIT, ISI, DSE, IISc, etc. 12+ years of experience in data science, analytics, or relate

Job Summary: - This profile leads a group of client accounts ensuring that they are growing as per the latest trends in the digital MarTech space. They take responsibility for the delivery of quality work that meets the clients needs. The account team plays a consultant role to internal & external clients. Key Responsibilities: 1. Client Relationship Management: Act as the primary point of contact for assigned client accounts. Build and maintain strong, long-lasting client relationships through effective communication and proactive support. Conduct regular meetings to discuss performance, project updates, and business opportunities. Identify client needs and opportunities to enhance account growth. Respond promptly to client inquiries and resolve issues to maintain satisfaction. Understand the clients industry, competition, and market trends to provide valuable insights and recommendations. Advocate for the client within the organization to ensure their priorities are met. Ensure all client feedback is documented, addressed, and followed up with appropriate solutions. 2. Account Planning & Delivery: Develop account business plans aligned with client business goals and the organization's objectives. Define success metrics and KPIs in collaboration with clients to measure progress and impact. Lead Weekly, Monthly & Quarterly business reviews (QBRs) and performance reporting to demonstrate ROI and key outcomes. Anticipate client needs and proactively propose solutions to address challenges or unlock new opportunities. Maintain a timeline and roadmap for projects to ensure alignment between teams and clients. Coordinate cross-functional teams to deliver projects efficiently while staying within budget. Continuously improve account management activities and best practices to enhance client satisfaction and project outcomes. 3. Project & Team Management: Oversee the successful execution of client projects across marketing, tech, and data teams to ensure seamless delivery. Lead project kick-offs, progress reviews, and post-project evaluations to capture learnings and improve workflows. Delegate tasks effectively among team members while providing clear guidance and expectations. Act as a team member for promoting professional development and fostering a collaborative environment. Monitor performance to ensure deadlines are met and quality standards are upheld. Resolve project-related challenges promptly to avoid delays or misalignment with client goals. 4. Performance Monitoring & Reporting: Track account performance using KPIs and SLAs to ensure alignment with client objectives. Collaborate with internal teams to create compelling proposals and presentations for additional services. Provide clients with detailed performance reports and action plans to optimize results. Conduct in-depth analysis to identify trends, areas for improvement, and new opportunities. Ensure timely project delivery and high-quality output that aligns with client expectations. Provide proactive insights and recommendations to help clients achieve their goals more effectively. Identify and mitigate risks that could impact project performance or delivery. 5. Project Development (Upsell): Drive revenue growth by expanding services within existing accounts through upselling and cross-selling strategies. Identify opportunities to pitch new solutions or upgrades that align with the client’s evolving needs. Build strong business cases to demonstrate the value of expanded services to clients. Foster a consultative approach with clients to position the organization as a strategic partner rather than a service provider. Qualifications & Skills: Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s preferred). 8+ years of experience in account management, client servicing, or digital marketing. Proven track record of managing large accounts and client relationships. Strong leadership, team management, and strategic planning skills. Excellent communication, negotiation, and presentation skills. Ability to multitask, prioritize, and meet tight deadlines. Proficiency in project management tools and CRM software. Key Competencies: Client-Centric Approach Results-Oriented Mindset Team Leadership & Collaboration Analytical Thinking & Problem-Solving