Key Responsibility Areas (KRAs): 1. Drop & Campaign Design Create graphics and videos for new collection drops — banners, teasers, look books, and landing pages 2. Social Media Content Design reels covers, carousels, IG story templates Edit reels, UGC, styling transitions, and drop announcements 3. Ad Creatives (Static + Motion) Design Meta/Google-friendly ads — static and motion Use hooks, timers, CTAs, and fast-paced edits that convert 4. Web & Packaging Visuals Contribute to PDPs, pop-ups, site banners, and print collaterals like thank-you cards, packaging, inserts, and tags 5. Brand Visual Identity Build and maintain a consistent visual system — fonts, layouts, color palettes, transitions, and motion language 6. Asset Management Organize all PSDs, video files, raw footage, and exported assets by drop and channel Job Description: As a Visual Content Creator , you’ll own the full visual output of Bad and Boujee — from bold banners to scroll-stopping reels. Whether it’s a teaser for an upcoming drop, a clean Shopify layout, or a reel that gets shared 10K times — you’ll be at the center of it. This role is for someone who can think like a designer and edit like a creator . You’ll work across content, ads, drops, and styling edits, collaborating with our creative and marketing teams to make everything look like a vibe . Job Title: Visual Content Creator (Graphic + Video) 📍 Location: Pune 🕐 Type: Full-Time 💼 Brand: Bad and Boujee Responsibilities Design & edit campaign assets across Instagram, Ads, Website, and Drops Create IG-first content — static + reels + motion effects Collaborate with creative lead & performance team on ad visuals Deliver 360° visual support for every collection: look books, reels, tags, pop-ups Test variations of creatives and learn what performs Help build a scalable visual system for consistent storytelling Requirements 1–3 years experience in both graphic design + video editing (fashion/DTC preferred) Proficient in Photoshop, Illustrator, Figma, Premiere Pro, After Effects / CapCut Strong aesthetic sense — from layout to pacing Knows what makes a great hook , grid post , or converting ad Obsessed with design that feels clean, bold, and brand-right Bonus: Shopify design familiarity / Meta ad creative work What You’ll Get Creative control over how one of India’s boldest streetwear brands looks + moves Work tied to live drops and high-visibility campaigns Feedback-driven design culture with real performance insights Fast-moving, visual-first environment with opportunity to scale your craft To Apply Please send: Your CV Link to portfolio or Google Drive/ Behance (including IG content + ad creatives + reels) Email: hrbadandboujee@gmail.com Subject: Visual Content Creator Application – [Your Name]
Trend Researcher (Intern / Junior) Key Responsibility Areas (KRAs) Trend Spotting Daily scan of fashion blogs, Instagram, TikTok, Pinterest, WGSN (if available), global runways, and streetwear culture. Visual Inspiration Curation Build visual mood-boards by theme, silhouette, colour, fabric, print, and styling ideas. Competitor Monitoring Weekly reports on key competitors — drops, prices, bestsellers, and campaigns. Customer Behaviour Insights Research what our target audience is wearing, buying, and how they’re styling it. Trend Reports Summarise findings in weekly/bi-weekly decks with visuals and clear takeaways. Creative Support Assist designers/creative directors with visual references and presentation prep. Job Description (JD) Job Title: Trend Researcher – Fashion / Streetwear Location: Pune ( on site ) Type: Internship / Junior (3–6 months) Brands: Bad and Boujee Stipend : Based on experience + performance bonus About Us We are Bad and Boujee — a new-age DTC fashion label shaping India’s streetwear scene. Rooted in illusions, culture, and techno-inspired drops , we design collections for the next generation of style. If you live on Instagram, Pinterest, and TikTok more than in your wardrobe — you might be exactly who we’re looking for. What You’ll Do Research daily on emerging fashion & streetwear trends (silhouettes, fabrics, prints, drops). Build weekly trend decks and moodboards for the design team. Benchmark competitors — both Indian & global brands. Track cultural, music, subculture, and Gen-Z behaviour trends . Support creatives with image sourcing and concept ideation . Organise all research into Notion / Google Drive archives. Who You Are Obsessed with fashion culture, design, and trend forecasting. Active on Instagram, TikTok, Pinterest — but see them as research tools . Sharp eye for aesthetics, moodboards, silhouettes, styling . Proficient in Canva, Google Slides, or Figma . Self-motivated, organised, and a clear communicator. Bonus: Familiar with WGSN, Vogue Runway, Hypebeast, Highsnobiety, or fashion blogs . What You’ll Get Real exposure to how fashion collections are built from scratch . A strong portfolio of trend research work . Opportunity to contribute directly to product launches . Certificate + LOR for top performers. Access to creative reviews & mentorship . To Apply 📧 Email your CV + portfolio (or sample moodboard) to hrbadandboujee@gmail.com 📌 Subject line: Trend Researcher Application – [Your Name]
Merchandiser / Sampling & Production Coordinator 📍 Pune (On-site) 🕒 Full-Time 🔎 About the Role We’re looking for a Merchandiser / Sampling & Production Coordinator to act as the bridge between designers and manufacturers . You’ll ensure every collection moves smoothly from design → sampling → bulk production , while tracking raw materials, approving samples, and maintaining timelines. At Bad and Boujee , your work will make sure our creative vision turns into high-quality drops, delivered on schedule . What You’ll Do Share accurate tech packs & design intent with vendors. Coordinate all samples (proto, fit, PP, bulk) → approvals with design & ops. Track raw materials (fabric, trims, labels, packaging) → no delays. Maintain production calendar aligned with drop launches. Conduct QC checks during sampling & ensure bulk matches approved samples. Report weekly to Creative Head + Head of Ops . Who You Are 1–3 yrs experience in merchandising / production coordination (apparel). Knowledge of fabrics, trims, garment construction . Excel / Google Sheets savvy for trackers & dashboards. Excellent communicator with vendors + design team. Detail-oriented, deadline-driven, proactive. Success Metrics Sampling TAT: Proto → PP in <15 days . 95%+ on-time production readiness . 100% raw materials ready before bulk start. <5% QC rejections post-approval. Smooth design ↔ ops handovers. 🔥 Want to build India’s boldest streetwear brand and ensure every drop is drop-dead perfect ? 📧 Apply now: hrbadandboujee@gmail.com 📝 Subject: Merchandiser Application – [Your Name]
Job Title: Growth & Marketing Analyst – Fashion DTC Location: Pune Type: Full-Time Role Purpose The Growth & Marketing Analyst is the bridge between data and creativity . This role translates campaign results, ad spends, and content performance into clear insights that help Bad and Boujee scale profitably. They ensure our marketing rupees deliver maximum ROI by tracking performance marketing, social media content, influencer collaborations, and website conversions — and feeding data-driven recommendations back to the creative, ops, and leadership teams. Key Responsibility Areas (KRAs) 1. Ads & Performance Monitoring Track daily & weekly ad performance across Meta, Google, and influencer spends. Monitor ROAS, CAC, CTR, conversion rate , and share insights with founders + performance agency. Spot underperforming campaigns quickly and recommend creative/targeting changes. 2. Content & Creative Effectiveness Analyze which creatives, hooks, and influencers drive the best ROI. Collaborate with Creative Head & Social Media Manager to feed data-backed creative briefs . Maintain a library of winning vs. failing creatives for future campaigns. 3. Social Media & Community Insights Monitor Instagram/TikTok/YouTube performance: engagement, reach, saves, traffic driven. Provide weekly reports on content-to-conversion (from post → website visits → sales). Suggest content themes, hooks, or collaborations that resonate most with our audience. 4. Website & Funnel Tracking Track website funnel: traffic → add to cart → checkout → purchase . Identify drop-offs (slow PDPs, cart abandons, low-converting SKUs) and work with Website Manager to fix. Measure the impact of product page layouts, banners, and offers. 5. Reporting & Dashboards Build dashboards (Google Data Studio / Excel / Sheets) for ads, content, and sales performance . Present weekly growth reports to founders, highlighting key actions to take. Partner with Growth Analyst to combine data across sales, ops, and marketing. Who You Are (Requirements) 1–3 years of experience in growth marketing / analytics (DTC or fashion preferred). Strong in Google Sheets/Excel , familiarity with Shopify data, Meta/Google Ads dashboards. Ability to interpret both creative results (why a reel works) and performance metrics . Strong communication skills to align creative + ops + leadership. Data-driven mindset with curiosity about fashion, culture, and youth trends. 📧 Apply now: hrbadandboujee@gmail.com 📝 Subject: Merchandiser Application – [Your Name]
Job Title: Social Media & Community Manager – Fashion DTC (Streetwear) 📍 Location: Pune (on site) 🕒 Type: Full-Time 👕 Brand: Bad and Boujee About Us We’re a new-age DTC fashion company running Bad and Boujee — Indian streetwear rooted in illusions, culture & techno drops. We’re not just posting clothes — we’re building a vibe, a community, and a culture. If you live on Instagram, reply to DMs faster than you reply to texts, and know what makes Gen-Z save a post — this is your tribe. Key Responsibility Areas (KRAs) 1. Content Calendar & Posting Plan and publish daily/weekly posts across Instagram, TikTok, Pinterest. Maintain a clean, aesthetic grid aligned with brand colors, fonts, and storytelling. 2. Reels & Creative Execution Ideate and produce short-form video concepts aligned with drops. Collaborate with designers, editors, and stylists for reel-ready content. 3. Captioning & Brand Voice Write scroll-stopping captions, stories, and copy in a consistent brand tone. Ensure every post, story, or DM feels like “Bad and Boujee.” 4. Community Engagement Respond to all DMs, comments, and story replies within 24 hours. Repost UGC, give shoutouts, and build loyalty touchpoints with top fans. Run giveaways and track dispatches. 5. Campaign & Drop Hype Execute teasers, countdowns, and behind-the-scenes for each drop. Coordinate with influencers & UGC creators for collab amplification. 6. Analytics & Feedback Loop Track reach, saves, engagement, and conversion metrics weekly. Suggest creative/content tweaks backed by data insights. Share community feedback internally to improve design & CX. Who You Are 1–3 years in social media management or community handling (fashion/e-comm a plus). Deep understanding of youth culture, memes, and Instagram trends . Strong writing skills — short, witty, scroll-friendly copy. Canva/Photoshop or basic reel-editing experience. Hyper-responsive on DMs, friendly but sharp communicator. What You’ll Get Creative + community ownership of one of India’s boldest streetwear brands. Hands-on involvement in real-time drops and campaigns . Performance-based growth incentives. Access to budgets, influencers, and collab opportunities. Potential to grow into Head of Social & Community as the brand scales. 📧 Apply now: hrbadandboujee@gmail.com 📝 Subject: social media and community manager Application – [Your Name]
Job Title: Content Strategist (Scripting & Creative Concepts) – Fashion & Culture 📍 Location: Pune ( on site ) 🕒 Type: Full-Time 👕 Brand: Bad and Boujee About Us Bad and Boujee is a new-age DTC fashion company rooted in illusions, culture, and techno drops. We don’t just sell clothes — we create stories, conversations, and culture. We’re building India’s boldest streetwear brand through drops, storytelling, and highly interactive digital content. If you think in hooks, love experimenting with podcasts, and can turn street interviews or workplace BTS into viral stories — you’ll feel right at home here. Key Responsibility Areas (KRAs) 1. Content Ideation & Strategy Develop innovative content formats: brand storytelling, podcasts, street interviews, workplace BTS, campaign narratives . Align ideas with drops, cultural moments, and brand voice. Build a quarterly content roadmap with themes, formats, and execution plans. 2. Scriptwriting & Storytelling Write scripts for short-form & long-form content (reels, YouTube shorts, podcasts, interviews). Develop engaging narratives for brand story films, founder features, and behind-the-scenes content . Ensure all scripts carry clear hooks, brand tone, and emotional connection . 3. Cross-Team Collaboration Work with creative head, videographers, designers, and social media managers to bring ideas alive. Coordinate with stylists and photographers to align visual + narrative direction. Collaborate with marketing team to ensure scripts align with campaigns and ad messaging. 4. Interactive Content Creation Ideate and direct street-style vox pops, customer features, and creator collabs . Build engaging formats designed for high interaction (polls, “ask me anything”, trend-driven reels). Experiment with podcasts or long-form brand conversations. 5. Data-Driven Refinement Review performance metrics: engagement, watch-time, shares, saves. Adapt scripts and concepts based on insights from analysts & marketing team. Create “best practice playbooks” for future content formats. Who You Are 2–4 years experience in content strategy, copywriting, or creative direction . Proven ability to write scripts and concepts that work across short-form & long-form content . Obsessed with Gen-Z culture, podcast formats, reels, and interactive storytelling . Strong collaboration skills; can direct designers, editors, and talent. Bonus: Previous work in fashion, lifestyle, or youth-centric brands . What You’ll Get Creative ownership of how Bad and Boujee tells its story . The chance to launch first-of-its-kind interactive formats in Indian streetwear . Direct visibility into how your ideas perform (real-time insights). Opportunities to collaborate with creators, stylists, and cultural voices. Fast-track growth into Creative Lead / Head of Content role. To Apply Send us: Your CV Sample scripts, podcast links, or creative decks you’ve built A 1-minute script idea for “What fashion means to Gen-Z in India” 📧 Email: hrbadandboujee@gmail.com Subject: Application – Content Strategist – [Your Name]