Associate - Copy Writer

As an Associate - Creative Copy Writer, your role involves conceptualizing and developing compelling copy for advertising campaigns across various platforms such as digital, social media, and video scripts. Your responsibilities include crafting attention-grabbing headlines, taglines, and messaging that resonate with target audiences. You will collaborate closely with art directors, designers, and other team members to brainstorm and develop innovative campaign concepts. Additionally, providing valuable insights and feedback during creative meetings is crucial for this role. To excel in this position, you must stay current with industry trends, competitors, and emerging technologies to inform and inspire your creative approach. Conducting thorough research to gain a deep understanding of clients" products, services, and target audiences is essential. Your adaptability and flexibility will be tested as you demonstrate the ability to adapt tone, style, and messaging to suit different brands, industries, and communication channels. Meeting deadlines while managing multiple projects and priorities simultaneously is also a key aspect of this role. Proofreading and editing are critical tasks to ensure all copy is error-free, grammatically correct, and aligns with the brand's voice and messaging guidelines. Collaborating with the editing team to refine and polish copy as needed is part of your responsibilities. Qualifications: - Bachelor's degree in English, Communications, Marketing, or related field. - Proven experience as a Copywriter, preferably in an advertising agency or creative environment. - Exceptional writing and editing skills, with a portfolio demonstrating a range of creative and persuasive copy. - Strong understanding of marketing principles, brand identity, and target audience psychology. - Proficiency in industry-standard software and tools (e.g., Google Suite, Microsoft Office, Adobe Creative Suite). - Excellent communication and teamwork skills, with the ability to take direction and give constructive feedback.,