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3.0 - 7.0 years
0 Lacs
guwahati, assam
On-site
You will be responsible for spearheading the Below-the-Line (BTL) strategy and execution to ensure alignment with brand objectives and market demands. This includes leading on-ground activations such as exhibitions, Fab Meets, dealer meets, and in-shop meets. You will also be in charge of building and maintaining a strong vendor network for ATL/BTL activities, with a focus on cost-effective solutions through strategic negotiation. Your role will involve negotiating the best rates for printing POS materials and other BTL activities in order to optimize budget spend. You will need to ensure that PO preparation adheres to internal policies and that vendors comply with terms and conditions. Mark...
Posted 1 month ago
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