Conduct jewellery home trials Execute society stalls & market activations Manage customer follow-ups and order closures Handle inventory movement, QC Coordinate jewellery certification Support BTL marketing execution and local brand visibility
About Zinara Zinara is a lab-grown diamond jewellery brand creating everyday diamond jewellery for modern, independent women. We focus on lightweight, wearable designs that fit seamlessly into daily life - from workdays to personal milestones. Built on a capital-light, customer-first model with home trials and rapid product iteration, Zinara is rethinking how diamond jewellery is designed, priced, and experienced. The brand is founded by IIT Delhi alumni , combining strong product thinking with execution-led growth. Role Overview This is a hands - on growth role , not a desk job. You’ll work directly with the founders and execute across WhatsApp marketing, offline activations, events, and performance-led growth experiments . Ideal for someone who enjoys ownership, on-ground execution, and seeing direct revenue impact. What You’ll Do Own WhatsApp marketing & CRM : broadcasts, follow-ups, lead conversion Support offline events, pop-ups & community meetups Convert leads into home trials & purchases Assist with performance marketing execution & growth experiments Work closely with founders on launches, offers & campaigns What We’re Looking For 2 - 4 years experience in D2C / jewellery / fashion / retail Comfortable with on-ground execution & customer interaction Hands-on with WhatsApp marketing, lead management, CRM tools High ownership mindset - you like getting things done, not waiting for instructions Bachelors / Masters degree in Marketing, Business Administration, or a related field Proven experience in the jewelry or luxury goods industry is a plus Excellent Communication skills, including both written and verbal communication Ability to analyze market trends and identify growth opportunities Ability to independently create simple creatives using Canva for WhatsApp, social, and offline activations Why Join Zinara Work directly with founders from IIT Delhi Real ownership & visibility from Day 1 Learn how a consumer brand scales 0 →1 Fast growth, steep learning curve, meaningful impact Competitive salary + ESOPs How to apply? Directly apply at Linkedin or mail at harshit@zinara.in
Zinara is a lab-grown diamond jewellery brand creating everyday diamond jewellery for modern, independent women. We focus on lightweight, wearable designs that fit seamlessly into daily life - from workdays to personal milestones. Built on a capital-light, customer-first model with home trials and rapid product iteration, Zinara is rethinking how diamond jewellery is designed, priced, and experienced. The brand is founded by IIT Delhi alumni , combining strong product thinking with execution-led growth. The Role This is a hands on, execution led product role that blends merchandising with commercial design translation . You will work closely with the founders to convert customer insights, market signals, and product ideas into sellable, cost-efficient jewellery SKUs . This role owns curation of jewellery drops and collections , focusing on speed, wearability, pricing, and scalability What You’ll Do Launch jewellery collections every month Translate references & ideas into CAD-ready briefs Optimise gold weight, diamond count & settings to hit price points Coordinate with vendors & CAD teams for sampling & costing Track bestsellers vs slow movers and iterate fast Do market & trend sensing Who are we looking for ? 2 - 4 years experience in jewellery merchandising / product roles Background in export houses or D2C jewellery brands preferred Strong understanding of jewellery costing & vendor coordination Excellent communication and organizational skills Bachelor's degree in Jewelry Design, Fashion, or a related field is preferred Zinara Benefits Direct ownership of product decisions Founder-facing role with high responsibility Fast learning & growth path Opportunity to grow into a Product / Merchandising Lead