YouTube Thumbnail Designer

As a Thumbnail Designer with 2-4 years of experience, you will be responsible for creating visually appealing thumbnails for podcast episodes, ensuring they are eye-catching and engaging for the audience. Your role will involve designing visually compelling thumbnails for YouTube videos, podcasts, talk shows, and other digital content. You will own the click-through rate (CTR) metric for thumbnails, continuously optimizing designs to increase viewer engagement. Collaborating with creative strategists and video editors from pre-production to post-production to develop and execute thumbnail concepts will be part of your responsibilities. To excel in this role, you will need to research and stay updated with current design trends and competitors" strategies to keep our content fresh and relevant. You will create multiple variants and conduct A/B testing to identify the most effective thumbnail designs, and conceptualize new and original ideas that align with the brand's visual identity. The usage of Photoshop and other design tools to generate realistic and engaging thumbnails will be essential. Additionally, actively participating in creative reviews and applying feedback to refine and perfect thumbnail designs will be crucial for success. The ideal candidate should thrive in dynamic environments, taking ownership of their creative work with independence and accountability. A keen eye for design and a passion for creating visually engaging content are key traits for this role. Embracing the startup mindset being comfortable with ambiguity, adaptable, and resourceful, will be beneficial. In terms of skills and experience, the role requires 1-3+ years of professional graphic design experience, ideally with a focus on designing thumbnails for YouTube or other digital platforms. Expertise in Adobe Photoshop and Illustrator is essential. A portfolio demonstrating a strong sense of visual aesthetics, creativity, and technical skill in graphic design is required. Insight into what makes users select your content among a stream of a hundred other options will also be advantageous.,