Vosmos

Preference for a candidate with: Prior experience of Performance Marketing (B2B OR D2C) is a must. Hands on with the popular advertising platforms The role will be responsible for managing end-to-end performance marketing including media planning and paid. campaign execution for Kestone. Hands-on knowledge of Digital advertising ecosystem including Google Ads, Facebook ads, E-commerce Ads, Analytics, and Affiliates is a must. Knowledge of SEO/SMO will be an advantage. Key Responsibilities: Media Planning of Kestone campaigns in accordance with the business objectives. Strategize, build, and execute performance marketing and PPC strategy across all channels. Measure and report performance of all performance marketing campaigns, and assess the same against goals (ROI and KPIs) Monitor and optimize the overall PPC strategy for maximum output. Report project progress and outcomes to business owners on a weekly, monthly, and quarterly basis using Google Analytics and similar platforms. Experience and Qualifications: 2-3 years of experience in a similar role. Media Management experience. A proven track record of creating and executing advertising plans that are creative, engaging, testable, and highly analytical. Ability to stay highly organized and efficient in a fast-paced, high-performance work environment. A proven track record of managing digital marketing projects for a range of clients. Working knowledge of the overall digital marketing mix – Web Analytics, Email, SEO, PPC, Content, Social & Affiliates Strong communication and Digital Marketing Agency Background Capable of running D2C advertisements and generate positive scalable growth for the client

Company Description VOSMOS is a part of Kestone Integrated Marketing Services and promoted by CL Educate, the parent company of Career Launcher. We aim to build virtual worlds that are simplified, connected, and immersive. These worlds will be self-sufficient, unified, and constantly evolving to suit the mindset of the occupants of the Virtual Cosmos. VOSMOS has 3 distinct products under the brand – Metaverse, Virtual Events, and Customized technology solutions. From education to business to art, VOSMOS is making it easy for everyone to remain connected in the virtual world. Role Description As a Senior Data Scientist – AI & Gen AI, you will be a hands-on builder responsible for designing, developing, and deploying intelligent solutions across the marketing and customer experience stack. From writing production-ready ML code and training models to prompt engineering and fine-tuning LLMs, this role is for someone who enjoys working end-to-end — not just leading, but doing. You’ll work closely with our product, marketing, and engineering teams to embed intelligence across everything we do — from personalization engines to Gen AI content workflows. What You’ll Do  - Build, train, and deploy machine learning and deep learning models for use cases like personalization, recommendation, segmentation, and content generation  - Fine-tune pre-trained LLMs (e.g., GPT, LLaMA, Claude) and build RAG-based systems  - Design intelligent workflows using LangChain, vector databases, and prompt engineering  - Write clean, scalable code in Python using ML/AI libraries like PyTorch, scikit-learn, Hugging Face, etc.  - Work with APIs from OpenAI, Anthropic, Cohere, or open-source equivalents  - Build prototypes quickly and iterate based on results and feedback  - Work with structured and unstructured data (text, behavioral, campaign, content, customer data)  - Clean, preprocess, and build data pipelines that are ML-ready  - Implement feedback loops and performance tracking mechanisms  - Translate marketing and business requirements into actionable ML use cases  - Work with product and design teams to bring AI-first features to life  - Stay updated with the latest advancements in Gen AI, LLMs, and model optimization What We’re Looking For  - 10+ years in technology, with at least 5+ years in data science / AI roles  - Degree in Computer Science, Data Science, or related field (preferably from a premier tech institution – IITs, IISc, BITS, etc.)  - Deep hands-on experience in:  - - Machine Learning (classification, regression, clustering, etc.)  - - Deep Learning (CNNs, RNNs, Transformers)  - - Gen AI (LLMs, prompt engineering, LangChain, RAG pipelines)  - - Python, PyTorch/TensorFlow, scikit-learn, Hugging Face  - - API integration, OpenAI, Anthropic, or similar platforms  - - Cloud platforms (AWS/GCP/Azure) and basic DevOps for deployment  - Strong problem-solving and debugging skills  - Comfortable working in an agile, evolving startup-like environment Nice to Have  - Experience with marketing data, campaign optimization, content analytics  - Exposure to MLOps, vector databases (e.g., Pinecone, FAISS), or streaming data  - Understanding of personalization algorithms, recommender systems, or chat-based AI agents What You Get  - An opportunity to build AI solutions from scratch and own the outcomes  - Work on real-world problems with real business impact  - A collaborative team of technologists, marketers, and creatives  - Freedom to experiment with the latest tools and models  - Competitive compensation with performance-linked incentives