UI/UX & Graphic Designer

As a creative and versatile UI/UX & Graphic Designer, you will be responsible for designing experiences and visuals across two dynamic verticals - IDOD and VASTU. Your role will require a balance of design thinking, visual creativity, and brand alignment, with the ability to adapt tones from modern and vibrant to sophisticated and serene. Key Responsibilities: - UI/UX Design - Design user interfaces and experiences for mobile and web platforms. - Create wireframes, user flows, and prototypes based on user research and product strategy. - Ensure intuitive navigation, clean layouts, and responsive design. - Collaborate with developers for seamless design implementation and pixel-perfect UI. - Maintain consistency through design systems, typography, and component libraries. - Conduct usability testing and refine designs based on insights. - Graphic Design & Branding - Design visual assets for digital campaigns, social media, app promotions, and product launches. - Create branding collaterals such as logos, icons, posters, digital ads, and print materials. - Adapt brand identity for different tones: bold and youthful for IDOD, calm and premium for VASTU. - Work with the marketing team to develop visual storytelling and campaign graphics. - Maintain brand guidelines and ensure cohesive visual language across platforms. - Creative Direction - Translate abstract concepts into visual stories that connect emotionally with target audiences. - Bring a fresh perspective to brand positioning, UI aesthetics, and lifestyle representation. - Suggest creative improvements and visual experiments for higher user engagement. Qualifications Required: - Bachelor's degree in Design, Visual Communication, Fine Arts, or a related field. - 3-6 years of hands-on experience in UI/UX and graphic design. - Proficiency in Figma, Adobe XD, Photoshop, Illustrator, and After Effects (preferred). - Strong understanding of user-centered design principles, visual hierarchy, and branding. - Proven portfolio showcasing both app UI/UX and brand graphic design. - Excellent sense of typography, color theory, and visual storytelling. - Ability to handle multiple design styles - from bold & trendy to clean & classic. - Strong communication and collaboration skills. Nice to Have: - Experience designing lifestyle, dating, or wellness-based apps. - Understanding of 3D design, motion graphics, or video content creation. - Familiarity with web design for real estate, architecture, or holistic brands. - Interest in Vastu principles, lifestyle aesthetics, and cultural design cues. As a creative and versatile UI/UX & Graphic Designer, you will be responsible for designing experiences and visuals across two dynamic verticals - IDOD and VASTU. Your role will require a balance of design thinking, visual creativity, and brand alignment, with the ability to adapt tones from modern and vibrant to sophisticated and serene. Key Responsibilities: - UI/UX Design - Design user interfaces and experiences for mobile and web platforms. - Create wireframes, user flows, and prototypes based on user research and product strategy. - Ensure intuitive navigation, clean layouts, and responsive design. - Collaborate with developers for seamless design implementation and pixel-perfect UI. - Maintain consistency through design systems, typography, and component libraries. - Conduct usability testing and refine designs based on insights. - Graphic Design & Branding - Design visual assets for digital campaigns, social media, app promotions, and product launches. - Create branding collaterals such as logos, icons, posters, digital ads, and print materials. - Adapt brand identity for different tones: bold and youthful for IDOD, calm and premium for VASTU. - Work with the marketing team to develop visual storytelling and campaign graphics. - Maintain brand guidelines and ensure cohesive visual language across platforms. - Creative Direction - Translate abstract concepts into visual stories that connect emotionally with target audiences. - Bring a fresh perspective to brand positioning, UI aesthetics, and lifestyle representation. - Suggest creative improvements and visual experiments for higher user engagement. Qualifications Required: - Bachelor's degree in Design, Visual Communication, Fine Arts, or a related field. - 3-6 years of hands-on experience in UI/UX and graphic design. - Proficiency in Figma, Adobe XD, Photoshop, Illustrator, and After Effects (preferred). - Strong understanding of user-centered design principles, visual hierarchy, and branding. - Proven portfolio showcasing both app UI/UX and brand graphic design. - Excellent sense of typography, color theory, and visual storytelling. - Ability to handle multiple design styles - from bold & trendy to clean & classic. - Strong communication and collaboration skills. Nice to Have: - Experience designing lifestyle, dating, or wellness-based apps. - Underst