We are seeking a creative and detail-oriented Copywriter to craft compelling, high-quality content that aligns with our brand voice and effectively engages our target audience. The ideal candidate will be skilled at developing content for various platforms, including websites, social media, email campaigns, and print. You will work closely with the marketing team to create persuasive messaging that drives results and enhances brand visibility. Key Responsibilities: Write clear, persuasive, original copy for digital media, including social media, websites, blogs, and advertisements Developed engaging, audience-targeted content for diverse digital platforms, effectively enhancing brand voice and driving user engagement through innovative storytelling techniques. Collaborate with marketing, design, and product teams to understand project needs, gather information, and ensure messaging aligns with brand voice and objectives. Utilized CRM tools to craft personalized email campaigns and newsletters, ensuring consistent brand messaging and improving customer retention through data-driven copy tailored to audience segments. Conduct thorough research on industry trends, competitors, and relevant topics to create fresh, compelling content. Edit and proofread copy to ensure accuracy, consistency, and adherence to style guidelines. Adapt content based on feedback from team members, making revisions as necessary. Develop creative concepts for campaigns, pitches, and launches. Ensure all content meets SEO best practices to improve organic reach and search engine visibility. Desired Skills and Expertise: Bachelor s degree in English, Journalism, Communications, Marketing, or a related field. 2 - 4 years experience as a Copywriter, Content Writer, or similar role. Exceptional writing, editing, and proofreading skills with a keen eye for detail. Strong understanding of SEO, keyword research, and content marketing best practices. Ability to create content for different formats and platforms, understanding the nuances of each. Experience with content management systems (e.g., WordPress) and analytics tools is a plus. Strong time management skills, with the ability to handle multiple projects and meet deadlines.

We are scaling up our last mile operations at Bangalore location, hence we are looking to hire a Hyperlocal Logistics Assistant Manager to strengthen our logistics operations there, Below are the key requirements for the position. Key Responsibilities: Lead and manage daily last-mile operations, ensuring efficiency and timely deliveries. Supervise and optimize rider performance and productivity. Monitor and improve order costs while maintaining service quality. Handle COD-related processes, ensuring accuracy and timely settlements. Collaborate across teams to enhance speed delivery services where applicable. Desired Skills and Expertise: Graduate in any discipline. Minimum of 3 to 5 Years experience in last-mile logistics at Bangalore. (mandatory). Proven experience in handling rider teams is essential. Strong team management and leadership capabilities. Excellent interpersonal skills to collaborate effectively with internal and external stakeholders. Proficient in Microsoft Excel, with the ability to analyze data and generate reports. Strong sense of ownership and accountability in managing day-to-day operations. Good understanding of per-order cost calculations and cost control measures. Experienced in Cash on Delivery (COD) management processes and reconciliations. Experience in speed delivery models (e.g., 10 minutes, 2 hours, 4 hours) is a significant advantage.

We are looking for a highly motivated and independent Business Analyst Intern to join our growth and marketing team @ Truemeds. As a Business Analyst Intern, you will play a critical role in analysing data, generating insights, and providing strategic recommendations to drive business growth. The ideal candidate should possess strong data crunching skills, along with proficiency in SQL and Python (preferable). The Ideal candidate is someone who has the ability to work independently and has a strong affinity to get down to the base of the data to drive business intelligent insights, is curious about the various functions of marketing and has a strong grasp of numbers and data. Key Responsibilities: 1. Data Analysis and Insights: - Collect, analyze, and interpret large datasets to identify trends, patterns, and insights relevant to the business. - Utilise statistical techniques and data visualisation tools to present findings in a clear and concise manner. - Generate actionable recommendations based on data-driven insights to improve operational efficiency, customer experience, and overall business performance. 2. Marketing - Reporting and Dashboards: - Develop and maintain reports and dashboards to track key performance indicators (KPIs) and monitor business metrics. - Provide regular updates to stakeholders on business trends, performance, and areas for improvement. - Automate reporting processes wherever possible to streamline data analysis and reporting workflows. - Deep dive into data segmentations, cohortizations, and RCAs. Participate in solutioning discussions with relevant teams with data insights built. 3. SQL & Use of Other Platforms - Extract, transform from various sources using SQL queries. - Develop and optimise SQL queries to perform data analysis and generate reports. - Ensure data accuracy, integrity, and security by maintaining and managing databases. - Utilise Python programming skills to automate repetitive tasks, data cleansing, and data processing. - Develop scripts and programs to enhance data analysis capabilities and streamline workflows. - Collaborate with the technical team to integrate data sources and implement data-driven solutions. Requirement: 1. Strong knowledge of Excel and SQL 2. Analytical skills - Ability to work with large amounts of data and number crunching. 3. Communication skills and critical thinking: Ability to look and understand data patterns, conclusions and the ability to present and translate this data into understandable documents. 4. Strong grasp of numbers.

We are looking for a Retention Specialist (CLM) to help accelerate our efforts and strategy around engaging and retaining existing customers and driving substitution for medicines and managing end-to-end funnel stage metrics for an acquired user to drive better retention The role involves working closely with cross-functional teams and optimizing customer journeys by understanding and executing growth principles to drive performance The key objective of the role is to understand and execute an engagement and retention program (using 1st party and 3rd party audiences) that will be a big driver for the higher retention of different user cohorts Key Responsibilities: Drive the end-to-end customer lifecycle journey through various Engagement and Retention campaigns across customer cohorts Execute and manage key reactivation mediums like Push/SMS/Email/WhatsApp and In-app and Web channels Hands-on experience on Platforms like Clevertap, MoEngage, Webengage or other martech tools Identify the customer and their personas, create relevant customer cohorts and strategies to target these customers effectively across channels Understand and execute CRM Plan by assessing and experimenting with user segmentation to create custom and more relevant communications pushing users down the funnel Understand and execute marketing automation and Martech initiatives to develop and execute end-to-end user journeys from onboarding to win backs using various communication platforms Analyze results, highlight learning, synthesize recommendations to drive channelised growth across platforms Perform and present extensive campaign reporting daily, weekly and monthly to relevant stakeholders Qualifications: Graduate or Postgraduate 0-2 years of experience in creating mobile/web application journeys & campaigns on tools like MoEngage, Clevertap, etc Hands-on experience of digital analytics and an understanding of consumer behavior Copywriting skills to produce high-quality copies for marketing campaigns and journeys Must be data-driven with strong problem-solving and analytical skills The high degree of ownership in taking things from planning to execution to drive results Hands-on experience with data tools like Mixpanel, Metabase & basic SQL queries is a plus Experience in a high growth Start-up with similar responsibility would be a plus Understanding measurement tools like Appsflyer, GA, etc would be a plus

We are seeking a skilled OTC (Over-the-Counter) Product Content Writer to join our team. As an OTC Product Content Writer, you will be responsible for creating engaging, accurate, and informative content for various over-the-counter healthcare and wellness products. Your primary goal will be to produce high-quality content that educates consumers, drives sales, and enhances brand awareness. Responsibilities: Research and understand various OTC products, including their ingredients, uses, benefits, and potential side effects. Write clear, concise, and compelling product descriptions for OTC items, adhering to brand guidelines and target audience preferences. Optimize content for SEO to improve search engine rankings and attract organic traffic. Collaborate with cross-functional teams, including marketing, SEO, and compliance, to ensure accuracy and consistency of product content. Stay updated on industry trends, regulations, and competitor activities to maintain relevancy and competitiveness in the market. Conduct thorough proofreading and editing to ensure accuracy, grammar, and coherence of all content. Desired Experience and Expertise: Experience (0-2 years) as a content writer, preferably in the healthcare, wellness, or pharmaceutical industry but not necessary. Excellent writing and editing skills, with a keen attention to detail. Strong research abilities to gather and synthesize information from various sources. Familiarity with OTC products, their uses, and regulatory requirements is highly desirable. Ability to work both independently and collaboratively in a fast-paced environment. Bachelors degree in English, Communications, Marketing, or a related field (or equivalent experience).

Implementation of an SEO strategy which improves organic search ranking Perform keyword research in coordination with business objectives Ensuring implementation the Monthly POA & Commitments are delivered as per expectation Basic SEO technical knowledge - HTML, CSS, JS, Google Analytics, webmaster tools, back-end SEO and various online SEO tools Perform SEO analysis and recommendations in coordination with the elements and structure of the website Knowledge of ranking factors and search engine algorithms Perform keyword discovery, expansion and optimization Brainstorm new and creative growth strategies Keep abreast with white hat and black hat tactics so as not to violate search engine guidelines Agency communication and reporting Skills / Experience: Basic knowledge of various SEO techniques and tools Good written and verbal communication skills Ability to identify and resolve problems Proficient computer skills, including Microsoft Office Suit Good to have: Up to date with the latest SEO trends, industry changes, and best practices. Analytical mindset with the ability to interpret data and provide actionable insights.

Assist with planning and execution of new marketing initiatives and engines for customer acquisition. Coordinate with internal teams (Marketing, Tech, Product) and external vendors to ensure seamless integration and launch. Conduct user persona & ground level research, incorporating insights into marketing materials Assist in analysing marketing campaign performance data and identify areas for Improvement, monitoring metrics and growing new channels and partners. Generate reports and presentations to communicate launch progress and results keeping key stakeholders aligned. Support with creating and managing marketing assets (e.g., landing pages, email Campaigns, creatives) Stay up-to-date on marketing trends and best practices Qualifications: Currently enrolled in a bachelor s degree program (BTech, Marketing, Business Administration, or related field) or Fresh Graduate Strong understanding of marketing principles and best practices Familiarity with user persona development and application Experience with data analysis tools (Advanced Excel / Tableau) Excellent communication, collaboration, and organisational skills Ability to work independently and manage multiple tasks simultaneously Strong attention to detail and a proactive approach to problem-solving.

Consumer Experience: Manage the consumer ordering experience on the app and website. Substitution: Optimize and drive product substitution features on the app to improve customer satisfaction and operational efficiency. Monetization: Drive monetization strategies to enhance revenue streams. AOV Optimization: Drive strategies to enhance Average Order Value (AOV) by implementing effective cross-selling, upselling, and personalized shopping experiences. Search Optimization: Contribute to search feature optimization and innovation. Pricing Strategies: Develop and execute pricing strategies that align with company goals. Eligibility: 5 years of experience in managing consumer products and a track record of successfully launching and scaling digital products. Strong understanding of analytics and data-driven decision-making. Proven experience in leading cross-functional teams and driving collaboration. Expertise in user research and translating customer insights into product features. Exceptional communication and stakeholder management skills. Strong business acumen and the ability to align product strategies with organizational goals.

1. Min of 1.5 years of exp in the data domain AND strong affinity for data wrangling. 2. Ability to look and understand data patterns, conclusions and the ability to present and translate this data into understandable documents. 3. Ability to understand business problems and translate the solutions to SQL and Python. 4. Ability to understand large and complex data structures in depth for data modeling. 5. Ability to write, optimize, and explain SQL queries that wrangle ~150M rows of data with ease. 6. Strong business case understanding and marrying marketing knowledge with data insights to drive projects. 7. Ability to use Python for scripting, ETL, and API requests. 8. Basic understanding of modern data architecture: data lake, data warehouse, serverless compute, Redshift / BigQuery / Athena / Snowflake etc. 9. Ability to visualize insights with the help of a BI tool (example: Tableau / QuickSight / Metabase). Responsibilities: 1. Data Analysis and Insights: - Analyze, and interpret large datasets to identify trends, patterns, and insights relevant to the business. - Utilize statistical techniques and data visualization tools to present findings in a clear and concise manner. - Generate actionable recommendations based on data-driven insights to improve operational efficiency, customer experience, and overall business performance . 2. Marketing - Reporting and Dashboards: - Develop and maintain reports and dashboards to track key performance indicators (KPIs) and monitor business metrics. - Provide regular updates to stakeholders on business trends, performance, and areas for improvement. - Automate reporting processes wherever possible to streamline data analysis and reporting workflows. - Deep dive into data segmentations, cohortizations, and RCAs. Participate in solutioning discussions with relevant teams with data insights built. 3. SQL & Use of Other Platforms - Extract, transform from various sources using SQL queries. - Develop and optimize SQL queries to perform data analysis and generate reports. - Ensure data accuracy, integrity, and security by maintaining and managing databases. - Utilize Python programming skills to automate repetitive tasks, data cleansing, and data processing. - Develop scripts and programs to enhance data analysis capabilities and streamline workflows. - Collaborate with the technical team to integrate data sources and implement data-driven solutions. Proficiency in these tools - Mixpanel, Metabase, Singular/Appsflyer, Google Analytics 4. Driving Business use cases (Cross functional Teams) - Collaborate with stakeholders to understand business needs and translate them into clear and concise requirements. - Create & Document business processes, workflows, and system requirements for new projects and enhancements. Discuss and ideate these requirements with other dependent functions & see end to end implementation of said tasks. - Work closely with cross-functional teams, including marketing, operations, and product development, to gather insights and align business strategies. - Collaborate with stakeholders to identify business problems, opportunities, and areas for process improvement. - Act as a liaison between marketing & technical teams, ensuring effective communication and understanding of requirements. What do we offer - 1. A seat at one of Indias fastest growing D2C startup and be part of our 0-1 journey. 2. Supportive team with experience in building and running top companies. 3. Open environment to learn & grow other functions, understand the business firsthand.