About THRD THRD Store is a community-fuelled mens street-wear label with 135k die-hard Instagram followers and monthly capsule drops that vanish in hours. We already invest 7-10 lakh+ every month in Meta Ads and were hungry to push those returnsand our cult statusinto the stratosphere. The Mission Own the growth engine that propels THRD from cool indie label to cant-miss cult brand. You’ll run paid traffic end-to-end, hack new acquisition loops, and turn first-time buyers into high-LTV loyalists. If ROAS dashboards and consumer psychology light you up, read on. What You’ll Tackle Meta Ads Mastery ( 80 %) Build, scale, and optimise campaigns in Ads Manager; A/B test hooks, audiences, copy and placements; ruthlessly scale winners and kill underperformers to hit target ROAS. Growth & Retention Hacks ( 15 %) Design and launch referral loops, upsell/cross-sell flows and surprise-and-delight bundles; craft go-to-market plans for each monthly drop in collaboration with founders. Reporting & Insight ( 5 %) Maintain live dashboards tracking spend, revenue, LTV:CAC, churn and MER; present weekly findings with clear, data-driven next steps. Key Responsibilities Draft and own a monthly Growth Calendar aligned with product-drop timelines. Partner with the content team on thumb-stopping creatives, hooks and UGC angles. Mine Shopify + GA4 data to segment audiences, model LTV, and prioritise spend. Manage acquisition channels beyond Meta (Google / YouTube / influencer whitelisting) as ROI justifies. Design, launch and iterate scrappy experiments—landing-page tweaks, one-click upsells, mystery-box promos. Run email/SMS/WhatsApp automations that push AOV and repeat-purchase rate. De-brief wins and losses with the founders; double-down or pivot fast. Who Thrives Here 1–3 yrs in performance or growth marketing for DTC / e-com (fashion a plus). Fluent in Meta Ads Manager and analytics tools; can swing pivot tables before coffee. Left-brain/right-brain hybrid—numbers drive you, storytelling hooks audiences. Weekend or late-night launches? Cool, that’s when drops heat up. No ego, high hustle, obsessed with profitable scale. Why Join THRD Immediate impact —your ideas move real revenue, fast. Creative freedom —pitch bold growth stunts; we’ll trial them. Direct line to founders —learn full-stack brand building. Employee discounts to keep your wardrobe fire. Clear path to Head of Growth as we scale. Ready to hack THRD’s road from 125k to 1 M fans—and convert that attention into profit? Apply now and share your growth playbook.